Today in 1961, Frank Sinatra unveiled his own record label, Reprise

Today back in 1961, Frank Sinatra unveiled his own record label, Reprise. Sinatra didn’t think too highly of that rock and roll music that all the kids are listening to these days, but the label would release recordings by The Beach Boys, Jimi Hendrix and The Kinks. Reprise is now owned by Warner Brothers and is home to Devendra Banhart, Oasis and Green Day.