Free YouTube ‘Creator Playbook’ a Must Read for Musicians

Most artists don’t know there is a free guide to using YouTube.

“Musicians should have their manager or buddy read it, if they don’t want to” an executive explained at the Digital Music Forum West.

Why should musicians use YouTube? Because YouTube is a new powerhouse in the media industry.

YouTube has:

800 million unique visitors a month
4 billion hours of video viewed every month
1 million+ channels earning revenue in the partner community
1 trillion views in 2011 – that’s 140 views for every human
500 years worth of YouTube videos being watched on Facebook every day
Despite this success, YouTube still can’t reach musicians with its “how to” guides for succeeding on their platform. Google and YouTube are spending tons of money and time creating free resources for artists – but 99.9% of artists have no idea they are available. So there is an opportunity to be in that .01% of artists who get it…

Creator Playbook
YouTube’s “Creator Playbook” is a free eBook to simplify artists’ experience using YouTube and to maximize their opportunities.

Tips for getting people to watch your videos and channel
How to cross promote and collaborate with other artists
YouTube basics like metadata, thumbnails, playlists and channel pages
Using YouTube Analytics to understand how your content is being viewed
Strategies for building audience and engagement on YouTube

Download it for free here.

Via Social Times