The Web made licensing music drastically more efficient. Now a small button on the ubiquitous SoundCloud streaming player makes licensing music even easier.
SoundCloud, a music hosting and sharing platform with more than 20 million users, has partnered with music licensing platform Getty Images to bring together their groups of creators and licensors.
“It’s really exciting because it’s taking away the complexity with respect to sync licensing,” director of Getty Images Music Melinda Lee says. “Many times you hear a track and you don’t the owner, the name of the song, the publisher, how many publishers.”
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