With the fecundity of digital media such as social networks, online content sites and web video, 2012 is a terrific time to be a sports fan. Content abounds, highlights proliferate and there’s never a shortage of takes, opinion or commentary — sensible or otherwise.
No matter our sport of preference, Twitter, smartphones and other products of the digital age play a larger role than ever when it comes to consuming and following the games we love. We all know our own personal digital routines, but how do sports fans as a whole interact with digital and social media? How many are hardcore, and how many just follow along casually? Where do they go for news and updates?
Burst Media recently took a survey to find out and the results are displayed in the infographic below. The findings are based on a pretty small sample size of about 530 fans, so should be taken with a healthy dose of salt. Nonetheless, this is some interesting food for thought.