BlackBerry’s first BlackBerry 10 smartphone is about to make its official U.S. consumer debut in just a few days, and the long wait has seen the size of the platform’s app selection swell considerably. According to an interview with BlackBerry CEO Thorsten Heins conducted by the Australian Financial Review, Heins expects the BlackBerry World content portal to cross the 100,000 app mark in time for the company’s big Z10 smartphone launch later this week.
It’s a notable (if not entirely significant — there’s an argument for quality over quantity) milestone, and one that BlackBerry may be trying to highlight ahead of its fiscal Q4 2013 earnings release on March 28. That’s a sizable jump from the roughly 70,000 apps that debuted along with BlackBerry 10, but the platform still needs support from big-name developers and services if it wants to pose a credible threat to Apple and Google’s mobile hegemony.
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