From CD Baby:
Ever since Myspace hit, musicians have been attempting to showcase themselves online in the most attractive light possible. Most musicians went about Myspace completely wrong by making their profiles look like it was pumped out by a major label. A sterile “Thanks for the follow!” banner was posted in the comment section of anyone who friended them and any comment or message was replied to by “management” to make it seem we were busier and more important than we were.
Only during Myspace’s cliff-jumping decline (and Facebook’s rise) did we (yes we’re at fault too) realize that we went about it all wrong. People weren’t connecting to the (failed) mystique like the stars of yore, but were connecting to those who opened up and showed their true identities. The artists who wrote back to their fans personally and didn’t pimp out their profiles to appear to be anything they weren’t — those were the ones who quickly rose.
+It Doesn’t Take a Web Genius
The new music model is all about transparency and not trying to be anyone you aren’t. There are no labels pulling the strings anymore for 99.99999% of the musicians out there doing it (and succeeding). Us DIYers are in full control and need to understand what works and especially what doesn’t in the age of Twitter, Facebook and Wikipedia.
+How To Kill a 30 Year Career in 5 Minutes
We have put together 5 common myths about succeeding in the music industry that need to be BUSTED:
Myth #1: You should never share your age (especially if you are over 25).
Age doesn’t matter. You can develop your musical talents and “make it” starting at 15, 25, or 55 as long as you are in action around your career and are providing value for your fans. Sure, if you are appealing to the tween crowd, relate-ability can help if you are also a tween. But great music, fans, and career advancements are not dependent on age.
Gotye, F.U.N., Justin Timberlake, Michael Buble and Sara Bareilles are in their 30′s. Metallica members, Gavin Rossdale, Darius Rucker, LL Cool J are all in their 40′s. Madonna is in her 50s. Emmylou Harris in her 60′s. Heck, Pinetop Perkins won the Grammy for Best Traditional Blues Album at age 97.
Age is not a thing to lie about, especially in this age of information where it’s so simple to find the truth. With age comes different life experiences, all which you can use towards your advantage, especially as inspiration in your writing.
Myth #2: You should never share your relationship status.
I (this is Cheryl speaking here) was actually told by a music business lawyer that I shouldn’t mention to my fans that I have a boyfriend. That I should “appear available” to all of my fans. And for a long time, I believed it.
When I got engaged, I was SO excited I wanted to tell everyone I knew. But I was torn between keeping up the mysterious appearance of availability and actually being authentic with what was going on in my life. I decided to see what happens when I get real with people and share what’s going on for me. Not in detail, of course, but just enough to let them know I was human.
I understand if you get super famous and keep your personal relationships quiet to save your partner from unwanted press. But when I play a show and introduce a song as the song I wrote to tell my husband to f&ck off (before we got married, of course), it’s part of the story to let everyone know how it ended up and allows more people to relate to what I’m singing.
Continue reading the rest of the story on CD Baby