IDC Increases Tablet Forecast for 2013, a Boon for Digital Music Companies


From Billboard:

Technology market research firm IDC has increased its tablet forecast for 2013 to 229 million units, a 59% increase over 2012. IDC believes tablet shipments will exceed those of portable PCs this year and the entire PC market by 2015.

That’s good news for some of the biggest players in music. Apple’s iPad had the top company share in the first quarter with 40%, down from 58% a year earlier, according to IDC. Amazon’s fourth-best tablet share of 4% was half its share in the prior-year period. Behind Amazon were Samsung (18%, up from 11%) and ASUS (6%, up from 3%). Microsoft was fifth with 2%; its Surface tablets debuted in October. Google’s Android operating system — Amazon tablets run a modified version of Android — had a 57% share across multiple manufacturers.

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