t’s a truism that Facebook is the many-headed frenemy, the great underminer. We know this because science tells us so. The Human–Computer Institute at Carnegie Mellon has found that your “passive consumption” of your friends’ feeds and your own “broadcasts to wider audiences” on Facebook correlate with feelings of loneliness and even depression. Earlier this year, two German universities showed that “passive following” on Facebook triggers states of envy and resentment in many users, with vacation photos standing out as a prime trigger. Yet another study, this one of 425 undergrads in Utah, carried the self-explanatory title “ ‘They Are Happier and Having Better Lives Than I Am’: The Impact of Using Facebook on Perceptions of Others’ Lives.” Even the positive effects of Facebook can be double-edged: Viewing your profile can increase your self-esteem, but it also lowers your ability to ace a serial subtraction task.
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