The Board of Directors for Canada’s Walk of Fame today announced the appointment of Melanie Berry as Chief Executive Officer effective May 5, 2014. Berry joins Canada’s Walk of Fame from The Canadian Academy of Recording Arts and Sciences (CARAS), where she held the position of President and CEO of CARAS, The JUNO Awards and MusiCounts.
“Melanie is a proven leader and the right person to take Canada’s Walk of Fame to the next exciting phase of the organization,” said Dan McGrath, Chair, Canada’s Walk of Fame Board of Directors, and Chief Operating Officer of Cineplex Entertainment. “We identified her as a seasoned corporate executive with skills, success and passion toward elevating brands and spearheading organizations. On behalf of the Board of Directors, I am delighted to welcome Melanie to Canada’s Walk of Fame.”
“I am thrilled to take this next step in my career with Canada’s Walk of Fame,” said Berry. “It is vital that we continue to celebrate our domestic achievements across all platforms. In doing so, we not only instill pride in our country that ultimately unifies us, we also inspire the next generation of Canadians to excel on a global level.”
Berry, named one of Canada’s Most Powerful Women at the Women’s Executive Network Top 100 Awards (2009) was instrumental in developing the JUNO Awards brand into Canada’s largest and most recognized celebration of Canadian music. In her first year as President of CARAS, the 2003 JUNO Awards in Ottawa were one of the most successful ever, with Canadian viewership more than doubling that of the Grammy Awards the same year. Since then, the JUNO Awards have consistently topped broadcast ratings, evolved from a one-night Awards show to include year round initiatives and signature JUNO events, travelled across the country to ten different Canadian cities, and contributed an economic impact of approximately $10 million for each host region. Along the way, the JUNO Awards have garnered eleven Gemini Awards (two of which Berry won for Executive Producer) and two Canadian Screen Awards. In addition to building the JUNO brand, Berry has greatly contributed towards the success of MusiCounts, Canada’s music education charity associated with CARAS. To date, MusiCounts has donated close to $7 million to support music education in Canadian schools and communities.
Prior to her success at CARAS, Berry served as the Executive Director for The Ireland Fund of Canada and established her own special events firm, Rock Pile Event Management, which oversaw the annual Weaselpalooza fundraiser that helped raise nearly $300,000 for The Canadian Music Therapy Trust Fund.
The 2014 Canada’s Walk of Fame Awards will take place on Saturday, October 18, 2014, at Toronto’s Sony Centre for the Performing Arts. The show will be broadcast nationally on Global Television at a later date. Additional announcements will follow.