How The Concert Industry Is Moving Away From Plastic Bottles

The Glastonbury Music Festival recently announced their intentions to target plastic bottles in a move toward a more sustainable festival for 2015.

According to The Guardian, Lucy Smith, Glastonbury’s green issues organizer, said: “We have amazing water quality in the UK but everyone is obsessed with drinking bottled water.”

She said the initiative precedes a plan for Glastonbury 2015 to replace all plastic beer cups and cutlery with durable, reusable items to reduce the historically massive amount of plastic waste left on the huge rural site post-festival.

From Rolling Stone:

At the end of the Woodstock movie, the camera pans over the empty grounds of Max Yasgur’s farm and reveals an enormous sea of garbage that seems to stretch for miles. The live-music industry has advanced in countless ways in the 45 years since that scene was shot, but little has been done to reduce the enormous carbon footprint that concerts leave behind. One huge contributor is the widespread use of single-use containers for beer, water and other drinks, and Dianna Cohen — environmental activist, artist and co-founder of the Plastic Pollution Coalition — is determined to do something to change that.

She calls the project Plastic Free Touring, which is part of her broader Plastic Free Living initiative. In just a couple of years, the Plastic Pollution Coalition has worked with Jackson Browne, Ben Harper and Crosby, Stills and Nash as well as Bonnaroo Music and Arts Festival to provide fans and artists with reusable, stainless-steel containers to use instead of disposable cups. Seventy-five hundred of them were made available to fans at Bonnaroo, and everyone that bought one got one dollar off every beer they purchased throughout the weekend. There were also water refill stations all across the festival grounds. “After they sold out, people actually started stealing them from each other,” Cohen says. “They were very coveted.”