This Is SO Clever: The Academic Uses Facebook Live As A Loop Pedal

In today’s “Every band is kicking themselves wishing they thought of this first,” a band called The Academic cleverly took advantage of the few seconds of broadcast delay in Facebook Live to construct a loop sampler out of video, so that at any given moment, each member of the band is performing with each other in the past.

We rearranged each instrument on “Bear Claws” to fit Facebook Live’s delay, with each loop getting more complex, adding instruments, rhythms, and melodies. Additionally, by projecting the video live from a soundstage we created an infinite tunnel consisting of all the previously recorded loops.