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Oh, Canada! This land of maple syrup, Molson and very few people (considering its size) is the second largest country in the world. Canada is a mix of world-class cities like Vancouver and Montreal, and an impressive list of natural wonders including the Canadian Rockies, Niagara Falls and the Bay of Fundy.

But amid these cosmopolitan centres and stunning sites are Canada’s eccentricities. For instance, did you know $1 and $2 Canadian coins are called loonies and toonies? Or, that more than half of the world’s polar bear population calls Canada home? Not to mention, the country has the most doughnut shops per capita. (Doughnut road trip, anyone?)

Curious about Canada’s other quirks? Here are 50 facts you may not already know about this North American country.



Snapchat has a reputation for fast growth, and considering that it currently has 100 million daily active users, that’s certainly not a stretch. But how does it compare to the growth of other popular social platforms?

Launched in September 2011, Snapchat is now just under 4 years old. For the sake of comparison, we decided to take a look at how other major networks – Facebook, Twitter, and Instagram – were doing 4 years in.

Here’s what WebPageFX found:


Judging by active users and daily growth, Snapchat’s 4-year growth is impressive. That being said, it’s also important to note that the app was released at a time when most Internet users were already familiar with social sharing.

When Facebook was released, however, social media was a relatively new concept (even Myspace was only a year old!), and getting people to put personal information online was certainly much more challenging. This makes the fact that their number of monthly active users was almost 75% of what Snapchat’s is today seem pretty impressive.


From launching billion-dollar brands to fronting iconic luxury labels, artists from Kanye West to Jessica Simpson are approaching style as an additional source of cash at a time when music sales have fallen. But as the numbers behind some of this year’s most major deals prove, musicians are returning the favor by lifting both the sales and social reach of the brands that have tapped them





Read the rest of the story on Billboard

Earlier this summer, The Canadian Independent Music Association proudly launched Road Gold: a certification program that celebrates and acknowledges Canada’s hard-working touring artists and bands!

With so many metrics to measure success these days, from album to streams to followers, we’re excited to launch a program that will certify ticket sales. Touring across this country tirelessly, filling venues and drawing crowds is an arduous task and an accomplishment worthy of praise.

Wondering about eligibility criteria? Not sure how to apply? Not to worry, they’ve put together a handy little infographic that will answer all your questions.


This infographic shows the reality of today’s music business: billions of streams, each one requiring precise metadata and tracking, that pay fractions of a cent to rights holders and even less to creators. We’re not in a transition of dollars to pennies. Today’s digital music business is collecting as many fractions of pennies as possible.


Via Billboard

With all the talk about new digital media platforms, it’s easy to forget how powerful traditional platforms such as Radio and TV still are. Radio in particular rarely gets credited for what it still is: a true mass medium. According to Nielsen’s latest Total Audience Report, Radio even trumps TV in terms of its weekly reach.

In the first quarter of 2015 an average of 223 million Americans aged 18+ tuned in to the Radio at least once a week, amounting to a reach of almost 93% of the adult population. Television came in a close second with a weekly reach of 87%, while digital platforms lagged behind considerably.

While Radio does win in terms of sheer reach, TV remains unparalleled with respect to average weekly usage. According to Nielsen’s measurements, U.S. adults spent an average of 36 hours a week watching TV in Q1 2015, which is more time than they spent on all other platforms combined.

Infographic: Radio Trumps TV in Terms of Weekly Reach | Statista
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