The most popular types of blogs in 2022

By Mitch Rice

How many blogs are on the Internet? 

Of 1.9 billion websites, 600 million are blogs. 3 billion blog posts are published annually, meaning that 8.23 million articles are uploaded daily. 

Blogs started as online personal diaries and evolved into reliable and influential sources of information on a broad range of topics. You can create a blog that educates the audience or connects people if they share common interests. But keep in mind that you don’t become a blogger solely to deliver content to your readers; you also do it for yourself because it allows you to share personal opinions. By doing so, you present yourself as a relatable content creator to your readers, who’re encouraged to visit your website regularly. Once you establish a loyal readership, your blog can trigger a sustainable revenue stream, as there are countless ways to monetise it. 

Whether you want to start a blog to share your opinions and thoughts with other people or as a side gig, you need to choose a niche and target audience. If you want to convert the website into a revenue stream, it’s crucial to approach a popular subject. Don’t panic if you have no idea which topic to pick; this article delivers a list of the most popular types of blogs in 2022. Select any of them, and you’ll most likely find an eager audience. 

Food blog

Food blogs come in many flavours. Pun intended. If you browse the Internet, you discover food blogs belonging to critics who visit restaurants, taste dishes, and share their experiences. You’ll also find cooking and baking enthusiasts who use the platforms to provide recommendations. They document recipes and share cooking tips with their readers through several types of content (video, text, images). 

Food blogs dedicated to recipe sharing are quite competitive, and most content creators prefer to choose specific niches to stand out in the industry. Nowadays, vegan or sustainable food blogs are pretty popular and come with great perks. If you’re a talented cook, you’ll meet countless opportunities to monetise your blog, from hosting articles to marketing products, collaborating with food networks and publishing cookbooks. 

Travel blog

When the travel bug bites, document your journey and post it on your blog. Before planning a trip, you most likely research online to find more about the location you want to visit. Therefore, the demand for travel blogs documenting tourist attractions and local culture is relatively high. If your friends describe you as the globetrotter of the group, this might be the ideal blog topic for you. Even if you don’t travel overseas, you can still start a travel blog from the perspective of an insider who documents the beauties of their country or town. Let people know what places to explore in your birth town and offer them behind the scene glimpses at your favourite restaurants, bars, social clubs, and museums. 

As the travel blog sector is also pretty competitive, it’s advisable to hone in on a niche such as a type of trip (camping, backpacking), type of accommodation, or geographical location. For example, some websites are dedicated to the mountainside and share the inspiration of places to visit if you want to spend your next trip in the highlands. This kind of blog allows you to establish your website as a trustworthy resource in the industry. Monetise the blog by selling products specific to your country or town, online guides on touristic attractions, hotels and restaurants, or souvenirs. If you create an online guide to document the local points of interest and culture, use a file editor to edit, merge, and split PDF. It’s paramount for the guides not to change their format when the buyers download them.    

Fitness or health blog

Ask your friends what their New Year’s resolutions were. Most will probably answer that they want to lose weight and exercise more. Yet, less than 5% of adults participate in 30 minutes of physical activity daily. Use your blog to give people an extra push of motivation to start their fitness journey today. Blogging enables you to share insights on your training routine and eating practises. Please make a list of your daily physical activities and eating habits and look for ways to transform them into a guide that tells people how to adopt them. Fitness blogs usually deliver video content, so get comfortable working out and cooking before the camera because it’ll become your best friend in the following period. 

Starting a fitness or health blog can be the beginning of a rewarding journey because it can facilitate your transition into becoming a certified dietician or personal trainer. You can monetise the blog by selling or promoting supplements, diet recipe books, workout guides, or workout apparel. 

Fashion and beauty blog

People use fashion as a way to express themselves. Fashion and beauty blogs are some of the most popular out there. Some are about sustainable clothing, others about streetwear, and others about combining the most unexpected pieces of clothing. All fashion blogs have a single aim, to inspire people and promote the latest trends. 

If you want to start a fashion blog, expect to dedicate plenty of your time to creating content because it’s the kind of platform that requires a lot of work. However, it’ll also pay off in the long run because it can provide you with invites to fashion shows, exclusive events, and free merch from apparel brands. And the perks don’t end here. Companies would pay you to review their products and recommend your readers to buy from them. 

As with the above blog ideas, you should also pick a niche to address a particular group of readers. It’s easier to figure out how to produce content when focusing on a subject. Start by putting together a fancy outfit, photograph it, and write about how you decided to match the elements. Add links to the store you purchased the items from. Your blog visitors will most likely want to replicate your outfit and visit the shop for purchases. Fashion blogs usually rely on affiliate marketing to generate revenue. 

Before dreaming about your first article, pick the niche and learn what your audiences expect to receive. 

Data and information are provided for informational purposes only, and are not intended for investment or other purposes.