You’ve got experience, wisdom, and a killer back catalog – maybe it’s selling and streaming, maybe it’s not. The music world? Still spinning beautifully—just with a few new grooves, despite the pop world dominating your phone. Whether you’re picking the guitar back up or riding the wave from your last tour, here are 10 tips to thrive, connect, and keep the music playing.
1. Release music with rhythm
Frequent drops keep fans engaged and the algorithm happy. Singles, stripped-down sessions, B-sides from old drives—every release is a new entry point for listeners.
2. Refresh the classics
Old songs carry weight. Try live versions, acoustic takes, or anniversary editions. Let longtime fans relive them while welcoming new ones into the fold.
3. Work with younger artists
Great music comes from collaboration. Jump into co-writes, join sessions, or guest on a rising artist’s track. Energy flows both ways and cross-generational chemistry shines.
4. Share your world online
No need for viral dances. Post a rehearsal clip, a gear breakdown, or a story from the road. Let fans see the music through your eyes—unedited, unfiltered, unmistakably you.
5. Nurture your email list
Your mailing list is still powerful. These are the fans who’ve stayed with you. Give them early listens, tour updates, and stories they can’t get anywhere else.
6. Read the numbers
Streaming stats show where the music resonates. Use those insights to pick tour cities, plan merch, or choose what song gets a video next.
7. Focus on meaningful gigs
Skip the grind. Choose shows that feel special—intimate rooms, hometown spots, fan gatherings. When every show matters, every fan feels it.
8. Build a team that gets you
Surround yourself with people who know how to amplify your voice. A great publicist, manager, or digital pro can turn good momentum into great moments.
9. Look into licensing
TV, film, ads, podcasts—your songs still speak. Submit to sync libraries or pitch directly. There’s something timeless in a track with heart and history.
10. Keep creating
The story grows with every note. Momentum comes from movement, and every session, show, or single adds to the arc. The audience is still here.
You’ve lived the verses, earned the choruses, and mastered the encore. There’s no deadline on making music—only more chances to be heard, celebrated, and remembered. Keep going. We’ll be here listening.