Rising singer-songwriter Ollie Cook has officially signed to London tastemaker label Hand In Hive (home to Divorce, TV Priest, and Wyldest) and shared his shimmering new single “Home Video,” out now. Performing with his band, The Hogwash, Cook describes his sound as “Brumicana Dad Rock,” pairing heartfelt alt-country storytelling with slacker-rock energy. Recorded in makeshift studios and free-to-use booths around his university campus, the track captures the raw spirit of DIY creativity and the charm that has made Cook one of the UK’s most exciting new names.
On “Home Video,” Cook blends witty, reflective lyrics with crunchy guitars and a propulsive rhythm section, topped off by a front-and-center solo that channels the warmth of 90s rock. Its nostalgic video expands that aesthetic, drawing influence from Pavement and Sparklehorse while carving out a lane entirely his own. “‘Home Video’ is about old memories, old bands and what not to feel or do as time passes us by,” says Cook. “It’s somewhat of a stepping off point for the attached, pushing ourselves into the future, unforgivably.” With more live shows and new music on the horizon for 2026, Ollie Cook is fast becoming a fresh and fearless voice in the new wave of British Americana-infused indie.