Sam Fender Releases Deluxe Version of Mercury Prize Winning Album ‘People Watching’

Sam Fender is pleased to share a new deluxe version of People Watching, his 2025 Mercury Prize winning, chart-topping, critically acclaimed third album released earlier this year.

In addition to the four tracks that originally featured on Sam’s limited edition Record Store Day vinyl-only Me and The Dog EP, three new tracks also feature, including the recently shared Talk To You (feat. Elton John). Listen to The Treadmill HERE

The extra recordings also feature “Rein Me In (with Olivia Dean)” for its first physical release.

The deluxe version is released on CD and vinyl.

The February 2025 release of People Watching was rapturously received, further cementing Sam Fender as one of Britain’s most prominent recent success stories. Selling over 100,000 copies of the record in its first week in the UK alone, People Watching outsold the rest of the top 10 combined becoming the fastest selling album by a British solo artist since Spring 2022. Its release was followed by a slew of sold-out stadium dates in the Summer, including the 80,000 London Stadium.

Last month, the concert film Live at London Stadium premiered online. Watch it back HERE.

Live at London Stadium captures the recently crowned Mercury Prize winner at the very top of his game, performing to over 80,000 jubilant fans last Summer, and featuring the first live performance of Rein Me In alongside Olivia Dean.

Live at London Stadium was directed by Toby L & Kit Monteith and is produced by Up The Game (Blur, Olivia Rodrigo, Liam Gallagher).

Last week Sam concluded his 2025 People Watching tour in Australia.

People Watching Deluxe Additional Tracklisting:
1. I’m Always On Stage
2. Talk To You (feat. Elton John)
3. Fortuna’s Wheel
4. Rein Me In (with Olivia Dean)
5. Me and The Dog
6. Tyrants
7. The Treadmill
8. Empty Spaces