Detroit rapper 42 Dugg returns with “IDB,” a new single paired with its official music video. The track serves as another preview of his upcoming mixtape, which arrives this January. Dugg’s signature intensity remains front and center, showcasing the street-level storytelling and raw delivery that have made him one of hip-hop’s most compelling voices. Each new release demonstrates an artist hitting his creative stride, pushing forward with sharpened focus and expanding the sonic world he’s been building.
The video brings Dugg’s current moment to life through scenes of celebration and success. Footage captures him at nightclubs, jewelry stores, and gatherings with his crew before transitioning to shots of the rapper performing in front of a pair of white Rolls-Royce vehicles. Quieter moments balance the flash, including candid footage at a corner store and hotel room scenes that show the work behind the lifestyle.