Demi Lovato wasted no time. “Low Rise Jeans” is out now via DLG Recordings/Island Records, the first taste of ‘It’s Not That Deep (Unless You Want It To Be),’ the deluxe edition of her critically acclaimed ninth studio album, arriving April 24th with eight brand new tracks. The original ‘It’s Not That Deep’ landed with a Metacritic score of 82, making it the most critically celebrated record of her career.
The song arrived the right way. Lovato debuted “Low Rise Jeans” on the opening night of her It’s Not That Deep Tour in Orlando earlier this week, and fans at Capital One Arena in Washington, D.C. got the first look at the deluxe artwork on arena screens just last night. That’s how you build momentum, night by night, room by room, on a tour that already has people talking.
The track carries the same celebratory, late-night energy that made the original album connect so hard with audiences and critics alike. It’s confident, fun, and built for exactly the kind of first U.S. arena tour Lovato is running right now, her first in nearly eight years. The rooms are big, the setlist is strong, and the new music fits perfectly.
The It’s Not That Deep Tour, produced by Live Nation, continues April 18th in Philadelphia, with upcoming stops in Toronto, New York, Chicago, and Los Angeles before wrapping May 25th in Houston. Eight new tracks drop April 24th. “Low Rise Jeans” is the opening argument, and it’s a strong one.