Queen mark the 50th anniversary of “Bohemian Rhapsody” and the vinyl reissue of ‘A Night At The Opera’ with a special installment of the Queen The Greatest video series. The episode looks back at the making and impact of their 1975 masterpiece while unveiling a bold new way to experience the song.
The centrepiece is the “Bohemian Rhapsody 360 Experience,” an interactive journey accessible via smartphone, tablet, desktop, laptop, or VR headset. Set within a stark white void inspired by the cover of ‘A Night At The Opera,’ the immersive space surrounds viewers with a newly created visual celebrating five decades of the song. Classic live footage, rare photos, original promotional clips, on screen lyrics, and international single artwork all unfold around you.
Using a desktop or laptop, viewers can drag their cursor to explore the space. On a smartphone, simply rotate the screen and move the device to look around. With a VR headset, the experience becomes fully enveloping, placing fans inside a panoramic tribute to one of rock’s most ambitious recordings. It invites listeners to revisit the operatic sweep and theatrical scope that changed what a single could be.
Originally released as the lead single from ‘A Night At The Opera,’ “Bohemian Rhapsody” spent nine consecutive weeks at No. 1 in the UK and has since become the most streamed song of the 20th century. The album has been reissued on crystal-clear vinyl, while the single is available in special formats including a transparent blue heavyweight 7” and a 12” picture disc. Half a century on, Queen’s crown jewel continues to expand its universe.