Holly Nicholson has released “i forget we’re friends,” her most anticipated single to date and a track that has already proven itself a fan favourite across sell-out shows and a UK tour. Channeling the ache of forbidden love through tormented vocals, blistering synths, powerful guitars, and relentless bass, the song pulls from the friends-to-lovers trope with a rawness that feels both deeply personal and immediately universal. Holly describes its creation with striking clarity: “It came out of me in a single, unbroken, thirty-minute rush. I slipped into an uninhibited state where the feelings and lyrics poured out, messy, intense waves of unrequited love and emotional chaos. This song is about falling for someone who feels so right but is, in every practical sense, so wrong. You’re star-crossed lovers who will never make it to the starting line, held back by how much there is to lose.”
Raised on bright eighties melodies and shaped by the bold honesty of today’s unflinching pop storytellers, Holly has built a growing fanbase on the strength of her fearless emotional edge and heartfelt songwriting. She describes her sound as “pop music with a little bit of edge,” a phrase that carries a double meaning: sonically, it’s the guitar tones and rock-leaning attitude she grew up loving, and lyrically, it’s the honesty she leads with. “I was raised on 80s music and that influence blends with today’s artists, like Olivia Rodrigo, who inspire me to be bolder and more vulnerable,” she explains. “The sound of this track feels like a step toward what I want to claim as my own. Something with more grit, more truth, and more emotional bite.”
“i forget we’re friends” arrives as Holly lays the groundwork for her sophomore EP, and it signals something bigger than a single release. The track’s crashing intensity and undeniable emotional pull mark the opening chapter of a bolder creative vision from one of the UK’s most exciting emerging voices, an artist unafraid to confront the messiness of love and turn it into something that hits hard.