Instagram’s new Spotify Listening Now Notes are a simple but powerful tool for artists looking to promote their music and connect with fans daily — no editing, scheduling, or filming required.
Listening Now Notes let you share the song you’re currently playing on Spotify straight to your Instagram Notes (those small bubbles above your DMs). As your tracks change, your Note updates automatically, showing followers what you’re vibing to in real time.
Here’s how musicians can use it:
- Promote new releases. Stream your own tracks and let them appear in your Note to give fans a natural reminder of what’s out now.
- Shout out collaborators. Listening to a producer, songwriter, or feature? Sharing their music builds community and goodwill.
- Stay visible. Even without posting Reels or Stories, your name stays in people’s DMs daily.
How to Use It:
- Link Spotify when prompted by Instagram.
- Play a track you want to share. Instagram will detect it automatically.
- Let it run. Your Note updates in real time as you change songs and stays live for 24 hours.
Fans can even see lyrics when they tap your Note, adding another layer of engagement if it’s your own song.
It’s effortless marketing that keeps your name in your followers’ orbit, shows your taste, and subtly boosts streams — all while you just do what you already love: listen to music.

