Today, the British Music Embassy (BME) has announced its SXSW 2026 schedule, with performances from 58 of the UKās most exciting new and emerging breakthrough artists. Chalk, Bricknasty, MT Jones, Adult DVD and Panic Shack are among this yearās hotly-tipped performers set to take the stage during ten showcases, across seven days, Thursday, March 12 until Wednesday, March 18. The BME returns to the 700-capacity, two-stage indoor and outdoor Palm Door on Sixth Street.
The British Music Embassy is the official UK musical presence at SXSW, with an array of panels, performances and showcases celebrating the best of the British music scene. A collaboration between music licensing companies PPL and PRS, UK record labels association the BPI, the Department for Business & Trade (DBT), the British Council, PRS Foundation and BBC Introducing as lead media partner, since launching at SXSW in 2008, the BME has hosted shows for 715 UK acts, many of whom have gone on to significant critical and commercial acclaim.
Now in its 19th edition, BME stages have played host to some of the UKās most celebrated acts, including the likes of Olivia Dean, Sam Fender, Little Simz, Jungle and The 1975. For many artists on the line-up, the showcase represents their first time performing in the United States, making it a major opportunity to reach international audiences at a key point in their development. Last yearās performers included BRIT Award winner and Mercury Prize nominee Jacob Alon, BRIT Award nominees Confidence Man and Sam Ryder, Mercury Prize nominee corto.alto and many more.
With this yearās Monday showcase, SXSW will get a taste of one of Europeās biggest events as Kolt AI and Happaning pay homage to a major cultural tradition, in a year marking 60 years of Notting Hill Carnival. Bringing the hugely popular energy of UK carnival celebrations to the U.S., the event will feature masquerade dancers, the legendary Rampage Sound playing dancehall, R&B, hip-hop and more, plus a line-up of fantastic performers and special guests.
UK House will also be returning alongside BME, March 14-17, offering a not-to-be-missed destination for some of the UK’s most disruptive emerging technology companies, from virtual production to immersive entertainment. Hosted by the UK’s Department for Business and Trade (DBT), UK House is a pop-up event bringing a curated programme of events, demonstrations and networking opportunities.
The BME is also working with a range of programming partners for day parties and evening showcases throughout the week. Evening showcases will be hosted by [PIAS], BBC Introducing, West London Carnival on 6th and Liift/Chris Hawkins, while daytime events will be hosted by Northern Sound, DBT Wales, and Future Arts and Culture.
Production Park will once again deliver the production, ensuring UK artists benefit from world class stage production and design, with production partners including the Academy of Live Technology, Elation Lighting, Allen & Heath, Creative Technology and more.
Seattle Americana mainstays Marleyās Ghost mark four decades together with the new album āHonky Tonkā, arriving May 22 via Sage Arts. Produced by Larry Campbell, the record anchors the bandās 40th anniversary celebration with a set steeped in classic country barroom tradition. The title track arrives March 6, just days before the band appears alongside Brett Dennen for a taping of the nationally syndicated radio program eTown in Boulder on March 10.
The album dives headfirst into the roots of honky-tonk music, drawing inspiration from the dance halls and barrooms that shaped the sound of American country music. Longtime bandleader and songwriter Dan Wheetman says the music reflects decades of shared history inside those rooms. āIt is, and always has been, about the music,ā Wheetman said. āThatās whatās kept this band going for so long. Itās always been about digging a little deeper, honing our skills and celebrating the entire playing process.ā
Produced once again by Campbell, whose credits include Bob Dylan and Levon Helm, the sessions lean into the bandās connection to traditional folk and roots music. Wheetman credits Campbellās deep musical knowledge for helping shape the project. āLarry has a vast knowledge that spans so many genres,ā he said. āHe saw in us an ability to give that music a contemporary credence. He knew our strengths and how to use them to the best advantage in each of the songs.ā
āHonky Tonkā features a wide-ranging set of country classics including āInvitation to the Blues,ā made famous by Ray Price and written by Roger Miller, āHonky Tonk Songā from Webb Pierce, āOnly Daddy Thatāll Walk the Lineā from Waylon Jennings, and āRockinā Chair Moneyā from Hank Williams. The album also includes songs associated with George Jones, Porter Wagoner and Dolly Parton, Merle Haggard, Johnny Paycheck, Red Foley, and Wynn Stewart, tracing a lineage that stretches across decades of country music history.
The bandās six members bring that material to life with a full ensemble approach built over years of touring and recording together. Marleyās Ghost features Mike Phelan on guitars, dobro, bass, fiddle and vocals, Jerry Fletcher on keyboards and accordion, Ed Littlefield Jr. on pedal steel guitar and vocals, Dan Wheetman on bass, guitar and fiddle, Jonathan Wilcox on mandolin and vocals, and Bob Nichols on drums and percussion.
The release continues a long creative partnership between the band and Campbell, following earlier albums including āGhost Townā, āJubileeā, and āTravelinā Shoesā. With more than a dozen albums behind them and a reputation built on spirited musicianship and multi-part harmonies, Marleyās Ghost step into their fifth decade still exploring the deep well of American roots music.
Warren Zevonās final live performance returns in a striking new format. āEpilogue: Live at the Edmonton Folk Music Festivalā arrives April 17 as a two-LP opaque metallic silver vinyl release on Omnivore Recordings (OVLP-614). Produced by Cheryl Pawelski, Adam Unger, and Matt Cartsonis, the album captures Zevonās August 9, 2002 performance at the Edmonton Folk Music Festival, a powerful closing set in front of 14,000 people that became the final concert of his career.
The Edmonton appearance was never originally planned. Zevon was invited by festival producer Terry Wickham after a strong showing at the Calgary Folk Music Festival two weeks earlier. On stage, Zevon was joined by musician and longtime friend Matt Cartsonis, who added acoustic and electric guitars, dulcimer, banjo, fiddle, harmony, and background vocals. The audio was provided by the Edmonton Folk Music Festival team and later mastered and restored by Grammy-winning engineer Michael Graves and Jordan McLeod of Osiris Studio with Cartsonis.
The setlist moves across Zevonās catalog with both signature songs and unexpected turns. āLawyers, Guns And Money,ā āPoor Poor Pitiful Me,ā āPlay It All Night Long,ā and āWerewolves Of Londonā anchor the performance, while āHit Somebody! (The Hockey Song)ā and āDetox Mansionā highlight the sharp storytelling that defined his work. The album also includes a rendition of Joni Mitchellās āA Case Of You,ā the traditional folk song āCanadee-I-O,ā previously recorded by Nic Jones and Bob Dylan, and āDirty Life And Times,ā a song Zevon performed live only twice.
The release spreads across three sides of music and an etched fourth side. Side One features āLawyers, Guns And Money,ā āI Was In The House When The House Burned Down,ā āI Donāt Play Too Many Festivals,ā āA Case Of You,ā and āDetox Mansion.ā Side Two includes āHit Somebody! (The Hockey Song),ā āWerewolves Of London,ā āFor My Next Trick Iāll Need A Volunteer,ā āA Tune With No Name,ā and āDirty Life And Times.ā Side Three closes the performance with āPoor Poor Pitiful Me,ā āPlay It All Night Long,ā and āCanadee-I-O.ā
Originally released on black vinyl in the United States on Nov. 28, 2025 for Record Store Day Black Friday, āEpilogueā stands as a vivid document of Zevonās final night on stage. Soon after the Edmonton appearance he was diagnosed with terminal lung cancer. Zevon died Sept. 7, 2003 at age 56 and was posthumously inducted into the Rock & Roll Hall of Fame in November in the Musical Influence category. The new silver vinyl pressing is available for preorder now.
Universal Music Canada today announced the signing of celebrated Halifax-based indie-folk singer-songwriter Braden Lam. A familiar name to many in the Canadian music industry and beyond, Lam is known for blending authentic songwriting with modern indie flair, forging the path to a new 21st century folk sound.
On the heels of 40+ tour dates and festival performances throughout Canada, the US, and Europe, the 8x Music Nova Scotia and 6x ECMA nominee released The Cloudmakerās Cry, his full-length debut album in April 2025 to critical acclaim from the likes of Billboard, Exclaim!, CBC Music, The Coast, and Earmilk.
Singles off the album include: āBeautiful Neighbourhoodsā, which climbed to #7 on the CBC Music Top 20 and was named one of the top songs of 2024, āHighway Jesusā, āHurricane Seasonā, and āWide Openā, a duet with Vancouverās Michaela Slinger. Lam is one of Front Porch Musicās 9 Canadian Country Artists To Watch in 2026, and kicks off a 14-date tour with rising folk band School House across Atlantic Canada, Ontario, and Quebec tonight at Seahorse Tavern in Halifax, NS.
“I discovered Braden Lam thanks to the steady stream of UMC colleagues banging down my door to tell me about this incredible artist. The team championed him, and we got to know him by listening to his remarkable body of music. When we saw him perform live, we knew he was an artist we had to work with,” said Julie Adam, President & CEO, Universal Music Canada. “Braden’s distinct vision for his songwriting and storytelling makes him truly unique, and we’re so proud to join his team.”
On the road, Lam will perform songs from The Cloudmakerās Cry and tease a few new tracks. For the full list of tour dates visit BradenLam.com or see below. Following the tour, Lam returns to the studio to record brand new music slated for release later this year.
āIām really keen on making records in more traditional ways, and Iāve built my career in a grassroots fashion with the people and music at its core – so to have UMC recognize this hunger for authenticity from audiences today and my hard work at making those connections is the best feeling,ā said Lam. āIām grateful to be surrounded by a team that truly cares for my vision and wants to see it amplified. I canāt wait to take Nova Scotia to the rest of the World.ā
Stay tuned for much more to come from Lam in 2026.
The world of Prythian expands again. Bestselling romantasy author Sarah J. Maas has confirmed two new novels in her blockbuster ‘A Court of Thorns and Roses’ series. The sixth installment arrives Oct. 27, 2026, followed closely by book seven on Jan. 12, 2027. The announcement came during Maasā appearance on Alex Cooperās Call Her Daddy podcast, sending a surge of excitement through the global reading community.
Maas framed the upcoming releases as part of a much larger narrative arc. āThe story that was finally ready to come out of me was big, really, really, really big,ā she said. The author explained that the unfolding saga is structured as a sweeping four-part story told across multiple books.
Writing the new material unlocked momentum quickly. āIt came out of me in a way that surprised me,ā Maas said, noting the scale of the manuscript that emerged during the early drafting process. The first portion alone grew to hundreds of pages before the full scope of the narrative took shape.
The ‘A Court of Thorns and Roses’ universe has grown into one of modern fantasy publishingās defining series. More than 70 million copies of Maasā books have sold worldwide, with the ACOTAR saga helping ignite the massive rise of romantasy and the #BookTok reading phenomenon.
The upcoming novels continue that trajectory with a tightly connected story designed to unfold across multiple installments. Early reactions across the book world have been electric, with readers and retailers already buzzing about the scale of the next chapter in Maasā fantasy empire.
Today,Ā Luke GrimesĀ releases āHaunted,ā a brooding and introspective new song featured in his upcoming CBS drama MARSHALS, premiering Sunday, March 1. ListenĀ HERE.
Written by Luke Grimes, Dave Cobb and Jessie Jo Dillon and produced by Grammy-winning producer Dave Cobb, āHauntedā finds Grimes confronting doubt, memory, and the lingering weight of the past. Anchored by sparse instrumentation and his steady baritone, the track builds with quiet intensity ā reflecting both the emotional undercurrent of the song and the character-driven tension at the heart of MARSHALS.
The release marks a rare intersection of Grimesā dual creative worlds. As the star of MARSHALS, Grimes takes center stage in the new CBS series, and āHauntedā serves as a thematic companion to the showās exploration of responsibility, reckoning, and resilience. The placement underscores his growing presence not only as an actor but as a songwriter whose music mirrors the depth and complexity of the roles he portrays.
āHauntedā is featured on Grimesā forthcoming sophomore album REDBIRD, arriving April 3 via Range Music/MCA. The 10-track project, recorded at Georgia May Studio in Savannah and Nashvilleās historic RCA Studio A, further establishes Grimes as a modern country artist rooted in traditional storytelling. Across the album, he explores love, loss, faith, and self-reflection with restraint and emotional clarity.
Already known worldwide for his role as Kayce Dutton on Paramount Networkās Yellowstone, Grimes continues to expand his creative footprint across screen and music. With MARSHALS and REDBIRD arriving in tandem, 2026 marks a defining chapter ā one where his storytelling seamlessly bridges television and song.
Countryās hottest rising starĀ Tucker WetmoreĀ has extendedĀ The Brunette World TourĀ presented by NĆTRL Vodka Seltzer,Ā adding 17 new dates to the massive run. Newly announced shows include stops in major markets such as Calgary, Los Angeles, Chicago and more. Wetmore will be joined by Maddox Batson, William Beckmann, George Birge, Jacob Hackworth, Braxton Keith and Stella Lefty for select dates.
āThis tour has already been more than I ever imagined,ā shares Wetmore. āGetting to add more dates and head back out West to play some bucket-list venues is something Iām really grateful for and I canāt wait to keep it rolling.ā
Tickets will be available via artist presale on Wednesday, March 4 at 10 a.m. local time, with general onsale beginning Friday, March 6 at 10 a.m. local time. Tickets will be available for purchase atĀ www.tuckerwetmore.com. A portion of every ticket sold goes toĀ Face the Fight, supporting suicide prevention and mental health treatment for veterans.
Citi is the official card ofĀ The Brunette World Tour.Ā Citi cardmembers will have access to presale tickets beginning Tuesday, March 3 at 10 a.m. local time until Thursday, March 5 at 10 p.m. local time through the Citi Entertainment program. For complete presale details, visitĀ www.citientertainment.com.
The tour extension follows Wetmoreās announcement of his upcoming track, āSunburn,ā set to release on March 13, beginning a steady stream of new music this year.
Wetmore kicked offĀ The Brunette World TourĀ presented by NĆTRL Vodka Seltzer in February, which saw sold-out shows in Boston and New York City as well as his first-ever arena headlining show in Harrisburg, Pa. The high-energy live show heads overseas this spring for dates across the U.K. and EU, including three sold-out nights in London. This summer, Wetmore will take the stage at Nissan Stadium during CMA Fest 2026 and join Jordan Davis, HARDY and Brooks & Dunn on tour for select dates.
Meanwhile, his fan-favorite hit āBrunetteā continues its ascent at Country radio, already cracking a spot in the Top 15. A standout from his debut albumĀ What Not To,Ā the track has already notched over 225M U.S. streams. Turning heartbreak into a tongue-in-cheek confession, āBrunetteā finds Wetmore swearing off his old type for good.Ā HollerĀ praised it as a āpowerful pop country anthem perfect for speeding along to and pounding the dash,ā whileĀ Country CentralĀ dubbed it ājust downright giddy.ā
Wetmoreās momentum followed a banner year in 2025 that included back-to-back No. 1 singles, a history-making debut album (What Not To), ACM and CMA Awards recognition and a year of touring across the U.S. and abroad. In December, he released āProving Me Right,ā his first new music since What Not To, before ringing in 2026 with a milestone national TV performance on Dick Clarkās New Yearās Rockinā Eve with Ryan Seacrest.
With more new music on the way, Wetmore is only just getting started. For updates, tour dates and announcements, keep up with Wetmore on Instagram, TikTok, YouTube and his website at tuckerwetmore.com.
The Brunette World Tour Newly Announced Dates: June 21, 2026 in Uncasville, Conn. at Mohegan Sun !+ July 2, 2026 in Calgary, Alberta at Cowboys Music Festival July 18, 2026 in Indianapolis, Ind. at Everwise Amphitheater at White River State Park !+ Aug. 14, 2026 in La Vista, Neb. at The Astro Amphitheatre %+ Aug. 20, 2026 in San Diego, Calif. at Gallagher Square at Petco Park @# Aug. 21, 2026 in Saratoga, Calif. at The Mountain Winery @# Aug. 22, 2026 in Paso Robles, Calif. at Vina Robles Amphitheatre @# Aug. 23, 2026 in Los Angeles, Calif. at Greek Theatre @# Sept. 15, 2026 in Knoxville, Tenn. at Homer Hamilton Amphitheater Sept. 18, 2026 in Chicago, Ill. at The Salt Shed @# Sept. 19, 2026 in Detroit, Mich. at Masonic Temple @# Sept. 20, 2026 in Pittsburgh, Pa. at Stage AE @# Oct. 2, 2026 in Wichita, Kan. at WAVE $+ Oct. 3, 2026 in Waukee, Iowa at Vibrant Music Hall $+ Oct. 23, 2026 in Mesa, Ariz. at Mesa Amphitheatre += Oct. 24, 2026 in Las Vegas, Nev. at The Theater at Virgin Hotels Las Vegas += Oct. 27, 2026 in Morrison, Colo. at Red Rocks Amphitheatre +=
! with special guest Maddox Batson @ with special guest William Beckmann $ with special guest George Birge % with special guest Braxton Keith + with special guest Jacob Hackworth # with special guest Stella Lefty = with surprise guest
Previously Announced The Brunette World Tour Dates: April 8, 2026 in Zurich, CH at Kaufleuten ~ April 9, 2026 in Cologne, DE at Carlswerk Victoria ~ April 10, 2026 in Brussels, BE at La Madeleine ~ April 12, 2026 in Copenhagen, DK at Vega Main Hall ~ April 13, 2026 in Stockholm, SE at FƄllan ~ April 14, 2026 in Oslo, NO at Rockefeller Music Hall~ April 16, 2026 in Hamburg, DE at Fabrik ~ April 17, 2026 in Amsterdam, NL at Melkweg Max ~ April 20, 2026 in Dublin, IE at The Academy ~ April 21, 2026 in Belfast, N.I. at Ulster Hall ~ April 23, 2026 in Glasgow, UK at O2 Academy Glasgow~ April 24, 2026 in Manchester, UK at O2 Victoria Warehouse ~ April 26, 2026 in Birmingham, UK at O2 Academy Birmingham ~ April 28, 2026 in London, UK at O2 Forum Kentish Town ~ April 29, 2026 in London, UK at O2 Forum Kentish Town ~ April 30, 2026 in London, UK at O2 Forum Kentish Town ~
* with special guest Dasha + with special guest Jacob Hackworth ~ with special guest Carter Faith
With a warm vocal cut from the woods of the Pacific Northwest and an easy instinct for modern grooves, Tucker Wetmore has emerged as one of countryās most dynamic new stars. An ACM and CMA Awards-nominated singer-songwriter and headline performer who has already surpassed two billion career streams, the chart-topper has taken just a few years to leave a lasting mark. Raised in Kalama, Washington, the piano-playing student of country, rock, reggae and more wrote his first song after a college football injury, reaching Nashville in 2020. Kicking off his career with back-to-back Platinum āWine Into Whiskeyā and 2x Platinum debut No. 1 āWind Up Missinā You,ā Wetmore landed onĀ BillboardāsĀ all-genre Hot 100 in 2024 with both tracks, showcasing a serene, sawtoothed-country buzz. After two features on theĀ TwistersĀ soundtrack, his first Grand Ole Opry appearance and a sold-out headline tour debut, Wetmore released his debut albumĀ What Not ToĀ to wide acclaim in 2025, wrapping hard-won life lessons in laid-back singalongs, and soul-scouring balladry, and the album made history as the biggest country album debut from a new artist in 2025. After notching his first two No. 1s at Country radio in 2025 with āWind Up Missinā Youā and ā3,2,1,ā his current single āBrunetteā is climbing the Top 15 at Country radio now. Already a veteran of major tours alongside Luke Bryan, Jason Aldean, Jordan Davis and more, Wetmore spent this summer on the road with superstar Thomas Rhett before launchingĀ The Brunette World TourĀ in 2026 with dates across the U.S., U.K. and EU as he remains a standout āone to watchā byĀ Billboard, MusicRow, VEVO, Spotify and the Opry.
Face the Fight is a life-saving initiative uniting more than 250 cross-sector partners to dramatically reduce veteran suicide by 2032. Founded by USAA, Reach Resilience, and the Humana Foundation, the movement breaks stigma, expands access to proven solutions, and builds a culture where seeking help is a sign of strength, ensuring every veteran and their loved ones are supported and never left to fight alone. Learn more atĀ WeFaceTheFight.org.
Multi-platinum selling country entertainer Travis Tritt has announced his 2026 touring schedule, extending his relentless touring run with another year of powerful, crowd-pleasing live performances across the United States. The trek will bring Tritt and his band to theaters, casinos, fairs, festivals, and major venues throughout the year, with more dates expected to be added. A longtime fan favorite, Tritt continues to draw packed audiences with a show that blends raw country authenticity, Southern rock energy, and heartfelt storytelling.
Concertgoers will hear many of the songs that defined his career, including āHelp Me Hold On,ā āAnymore,ā āHereās A Quarter (Call Someone Who Cares),ā āIām Gonna Be Somebody,ā and āItās a Great Day to Be Alive.ā Throughout the year, Tritt will also appear on select dates alongside some of todayās biggest live acts, including direct support performances with Jason Aldean, The Red Clay Strays, Zach Top, and Koe Wetzel.
Additional highlights include festival appearances across the country and select shows featuring special guests Tyler Reese Tritt, Tristan Tritt, and The Frontmen. Confirmed tour dates include:
(Additional dates to be added as announced)
4/16/26 ā Memphis, TN ā Graceland Soundstage 4/17/26 ā Bossier City, LA ā Live! Casino & Hotel Louisiana 4/18/26 ā Fort Worth, TX ā Billy Bobās Texas 4/24/26 ā Florence, SC ā Florence Civic Center = 4/25/26 ā Charleston, WV ā Clay Center 4/26/26 ā Bowling Green, KY ā SKyPAC 5/14/26 ā Augusta, GA ā Bell Auditorium 5/15/26 ā Danville, VA ā The Pantheon 5/16/26 ā Auburn, AL ā Jay and Susie Gogue Performing Arts Center ā Ham Amphitheatre 5/28/26 ā Midland, TX ā Basin PBS 5/29/26 ā El Paso, TX ā Speaking Rock Entertainment Center ! 5/30/26 ā Albuquerque, NM ā Isleta Showroom 6/11/26 ā Decatur, AL ā Rock the South @ The Fields at Decatur ^* 6/26/26 ā Clearwater, FL ā Ruth Eckerd Hall 6/27/26 ā Valdosta, GA ā Wild Adventures Theme Park 7/10/26 ā Youngstown, OH ā YLIVE @ Stambaugh Stadium # 7/11/26 ā Fort Loramie, OH ā Country Concert at Hickory *# 7/16/26 ā Eau Claire, WI ā Country Jam USA *> 7/17/26 ā West Fargo, ND ā Essentia Health Plaza at The Lights 7/18/26 ā Walker, MN ā Northern Lights Casino ~ 7/22/26 ā Helena, MT ā Last Chance Stampede & Fair * 7/24/26 ā Toppenish, WA ā Legends Casino Hotel Event Center 7/25/26 ā Post Falls, ID ā MĆDE Stadium @ Stateline Speedway 7/26/26 ā Ridgefield, WA ā ilani 8/7/26 ā Manhattan, KS ā Rock The Plains * 8/8/26 ā Fort Dodge, IA ā Fort Dodge Country Jam * 8/14/26 ā Rockford, IL ā Hard Rock Live Rockford 8/15/26 ā Centralia, IL ā Castle Ridge = 8/21/26 ā Corbin, KY ā The Corbin Arena 8/22/26 ā Paoli, IN ā Castle Knoll Amphitheater 8/23/26 ā Erie, PA ā Reibech Investments Amphitheater 8/26/26 ā Harbor Springs, MI ā Emmet Charlevoix County Fair * 8/28/26 ā Farmington, PA ā Timber Rock Amphitheater 8/29/26 ā Woodstock, VA ā Shenandoah County Fair * 9/17/26 ā Jim Thorpe, PA ā Pennās Peak 9/18/26 ā Marietta, OH ā Peoples Bank Theatre @ 9/19/26 ā Cherokee, NC ā Harrahās Cherokee Event Center 9/25/26 ā North Charleston, SC ā North Charleston Performing Arts Center = 9/26/26 ā Macon, GA ā Macon City Auditorium = 10/3/26 ā Richmond, VA ā Altria Theater @ 10/9/26 ā Biloxi, MS ā IP Casino Resort Spa 10/10/26 ā Lake Charles, LA ā Golden Nugget Hotel & Casino ā Grand Event Center 10/11/26 ā Ennis, TX ā Stars of Texas Music Festival *$ 10/15/26 ā Durant, OK ā Choctaw Grand Theater $ 11/13/26 ā Atlanta, GA ā State Farm Arena +
Tour notations:
= With special guest Tyler Reese Tritt
! Free show
Festival/Fair appearance
Direct support to Jason Aldean
^ Direct support to Zach Top
Direct support to Koe Wetzel
~ With special guest Tristan Tritt
@ On sale later
$ With special guest The FrontmenDirect support to The Red Clay Strays
Pop legend Barry Manilow returns to the Top 10 of the Adult Contemporary chart with his new single āOnce Before I Go,ā extending his remarkable chart run into a sixth decade. The milestone traces back to 1974 when Manilow first broke through with the classic āMandy,ā launching a career that now spans the 1970s through the 2020s.
Across more than 50 years, Manilow has remained a constant presence on the Adult Contemporary chart, connecting with audiences through timeless melodies and emotionally driven songwriting. The new Top 10 placement reinforces one of the most enduring careers in popular music.
From beloved classics like āCopacabana (At the Copa),ā āCanāt Smile Without You,ā āLooks Like We Made It,ā and āI Write the Songs,ā to todayās āOnce Before I Go,ā Manilowās catalog continues to resonate across generations. His body of work includes more than 85 million albums sold worldwide and 52 Top 40 hits, including 13 No. 1 singles and 29 Top 10 entries.
Produced by Kenneth āBabyfaceā Edmonds and Demonte Posey and written by Peter Allen and Dean Pitchford, āOnce Before I Goā unfolds as a lush ballad reflecting on love, legacy, and farewell. The official music video, directed by Jamie Thraves and filmed at the Westgate Las Vegas Resort & Casino, follows a performer who sacrifices a traditional family life in pursuit of his dream.
The chart milestone arrives during another major year for Manilow. He continues performing his celebrated Las Vegas residency while bringing his live show to arenas across the United States. Next month, the American Advertising Federation will present him with the Presidentās Award at the Advertising Hall of Fame induction ceremony, honoring his influential work composing and performing iconic advertising jingles for brands including State Farm, Band-Aid, KFC, Pepsi, and McDonaldās.