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Bad Bunny bate recorde de audiência global para o desempenho mais assistido do Apple Music Super Bowl Halftime Show de todos os tempos, atingindo 4,157 bilhões de visualizações 

Eric Alper
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Bad Bunny bate recorde de audiência global para o desempenho mais assistido do Apple Music Super Bowl Halftime Show de todos os tempos, atingindo 4,157 bilhões de visualizações 

Hoje, a Apple Music, a NFL e a Roc Nation anunciaram que a apresentação do Bad Bunny no Apple Music Super Bowl LX Halftime Show abalou a audiência global, atraindo 4,157 bilhões de visualizações em 24 horas em transmissões globais, YouTube e plataformas sociais.

Do consumo social recorde ao streaming global sem precedentes e ao domínio das paradas, o Apple Music Super Bowl LX Halftime Show do Bad Bunny é um marco definidor — não apenas para a NFL e a Apple Music, mas para a cultura musical global em geral.

Na Apple Music, a apresentação provocou uma das maiores conversas culturais em tempo real na história da plataforma. O impacto cultural se traduziu instantaneamente no domínio do streaming. Imediatamente após o show do intervalo, as audições de Bad Bunny no Apple Music aumentaram 7 vezes, com “DtMF”, “BAILE INoLVIDABLE” e “Tití Me Preguntó” emergindo como as faixas mais transmitidas.

Somente em X, o momento do intervalo gerou:

  • 2 bilhões de impressões
  • 209 milhões de visualizações de vídeos
  • Mais de 6 milhões de postagens relacionadas ao Coelhinho Ruim
  • Um aumento de +409% em relação ao ano anterior nas postagens durante o Show do Intervalo

Após sua coletiva de imprensa em 5 de fevereiro – que acumulou um recorde de 68 milhões de visualizações – e durante o fim de semana do Super Bowl, as jogadas de Bad Bunny aumentaram 4x em comparação com suas jogadas médias em janeiro. As principais músicas por total de reproduções no Apple Music incluem “DtMF”, “BAILE INoLVIDABLE” e “NUEVAYoL”. Nesse período, o “DtMF” registrou um aumento de 7x nas reproduções no Apple Music.

Nas horas que se seguiram à sua apresentação, a playlist do Apple Music Super Bowl LX Halftime Show Set List tornou-se o set list mais tocado no Apple Music.

Após sua aparição no intervalo, Bad Bunny ocupou quase um quarto do Top 100 Global da Apple Music, ocupando:

  • 24 músicas no Top 100
  • 9 músicas no Top 25
  • 6 músicas no Top 10

“DtMF” reivindicou a  posição #1 global. Seis músicas entraram novamente na parada pela primeira vez desde pelo menos fevereiro de 2025, enquanto seu sucesso global com Cardi B, “I Like It”, retornou à parada pela primeira vez desde janeiro de 2020.

Em 9 de fevereiro, o DeBÍ TiRAR  MáS FOToS chegou às paradas de álbuns em 155 países, alcançou o Top 10 em 128 e conquistou o primeiro lugar em 46, incluindo México, Colômbia, Chile, Brasil, Alemanha, França e Espanha.

Em todas as plataformas de propriedade da NFL — incluindo @ NFL e NFL International — os fãs passaram mais de 1.275 anos assistindo ao conteúdo do intervalo (desempenho e materiais de apoio combinados). Isso inclui:

  • 456 anos de tempo de exibição no Facebook, Instagram e TikTok
  • 822 anos de tempo de exibição no YouTube

Country Legend Alan Jackson Announces All Star Finale For “Last Call: One More For The Road”

Eric Alper
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Country Legend Alan Jackson Announces All Star Finale For “Last Call: One More For The Road”

Country music icon Alan Jackson is getting ready for one final full-length concert, bringing “Last Call: One More For The Road” to its unforgettable closing chapter. The sold-out celebration will gather an all-star lineup to honor the Country Music Hall of Fame member and the songs that helped shape modern country music.

A remarkable group of country stars will join the evening, including Luke Bryan, Eric Church, Luke Combs, Riley Green, Cody Johnson, Miranda Lambert, Jon Pardi, Carrie Underwood, Keith Urban and Lee Ann Womack. The lineup reflects the wide reach of Jackson’s influence, with artists from across generations coming together to celebrate a songwriter whose music continues to resonate.

The afternoon portion of the event adds a personal touch with performances from members of Jackson’s extended family. Award-winning singer-songwriters Adam Wright, Big City Brian Wright and Carlisle Wright will open the show, setting the stage for a day filled with music, memories and heartfelt moments.

Support for the landmark concert continues to grow as financial services firm Edward Jones joins Silverbelly Whiskey as presenting sponsor. Their involvement helps bring added scale to an already historic evening dedicated to one of country music’s most respected voices.

Across decades on the road, Jackson carried traditional country songwriting to audiences around the world, performing throughout North America, Australia, Brazil and Europe. “Last Call: One More For The Road” stands as the final stop in that journey, a historic gathering built to honor one of country music’s most enduring voices.

Indie Synth Pop Return Laptop Share “Xanadu” Ahead Of New Album ‘On This Planet’

Eric Alper
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Indie Synth Pop Return Laptop Share “Xanadu” Ahead Of New Album ‘On This Planet’

Laptop return with “Xanadu”, a sharp, groove-driven single from the upcoming album ‘On This Planet’, arriving June 5. The track pairs frontman Jesse Hartman with Nevis vocalist Anna Hadeed for a duet that opens like a romantic indie pop moment before revealing a deeper story beneath the surface.

Written and produced by Hartman, “Xanadu” explores the tension between artistic dreams and the pull of stability. The song takes aim at the American promise of permanence, the idea that owning something lasting might deliver peace. The melody glides with warm synth textures and breezy rhythms while the lyrics slowly expose the cracks inside that dream.

The title references Citizen Kane, where Xanadu represents Charles Foster Kane’s massive estate, a symbol of success that ultimately reflects isolation and regret. Laptop reimagines that image in a modern setting. In this version the dream is a tidy house and a comfortable life, wrapped in hope and expectation yet shadowed by ambition and quiet disillusionment.

The video unfolds on Oualie Beach in Nevis, where additional recording for the album took place. Beachside scenes of Hartman and Hadeed contrast with glossy postcard imagery following a stylish couple chasing paradise. The visual narrative turns sharply as their dream collapses, punctuated by kitschy slogans like “The Good Life” and “Live the Romance”.

Laptop first emerged in the late 1990s, releasing three albums through Island Records and earning praise for their mix of synth-pop melody, irony and thoughtful songwriting. Now revived with Hartman collaborating alongside his son Charlie Hartman, the project continues to evolve. ‘On This Planet’ marks the band’s first album since reforming and arrives June 5.

Southern Rock Storytellers Drivin N Cryin Unveil “Mirror Mirror” From Upcoming ‘Crushing Flowers’

Eric Alper
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Southern Rock Storytellers Drivin N Cryin Unveil “Mirror Mirror” From Upcoming ‘Crushing Flowers’

Atlanta Southern rock veterans Drivin N Cryin open a new chapter with “Mirror Mirror”, the first single from their upcoming album ‘Crushing Flowers’. Nearly four decades into their journey, the band continues to fuse Southern rock grit, folk storytelling and hard-driving rock and roll into a sound that remains unmistakably their own.

Produced by guitarist Sadler Vaden, the album layers soaring guitars, rich harmonies and orchestral textures around the reflective songwriting of frontman Kevn Kinney. The sessions include appearances from R.E.M. guitarist Peter Buck and the late Todd Snider in what may stand as his final studio recording.

“Mirror Mirror” arrives with immediate impact. Explosive guitars surge forward while the chorus lands with the weight of a classic rock single. The song carries emotional depth rooted in Kinney’s personal experience. He wrote it after visiting his mother, who is living with Alzheimer’s.

“I wrote Mirror Mirror as song to try and understand the effects dementia and Alzheimer’s has on my mother. It’s in support of my sisters who are supporting her. She’s in a living care facility in Milwaukee and my visits with her are beautiful and heartbreaking,” says Kinney.

Drivin N Cryin, featuring Kinney, bassist Tim Nielsen and drummer Dave V. Johnson, continues to build its reputation as one of rock’s most respected live bands. The group launches the ‘Crushing Flowers’ era on the road with a run of spring and summer shows, bringing the new material and their deep catalogue back to stages across the American South.

TRACK LISTING:
Mirror Mirror
Why Don’t You Go Around
Crushing Flowers
Dead End Road
Keep The Change
Come On And Dance
Looks Like We’re Back Again
The Death Of Me Yet
Jesse Electric
Iggy Monkee

TOUR DATES:
Mar 07 – Pelham, TN – The Caverns
Mar 13 – Atlanta, GA – Variety Playhouse
Mar 21 – Knoxville, TN – Bijou Theatre
Apr 03 – Tupelo, MS – Backline Music Hall
Apr 04 – Batesville, MS – Batesville Civic Center
Apr 11 – Athens, GA – 40 Watt Club
Apr 16 – New Orleans, LA – Chickie Wah Wah
Apr 17 – Pensacola, FL – Vinyl Music Hall
Apr 18 – Dothan, AL – The Park Concert Series
Apr 25 – Savannah, GA – Coach’s Corner
May 15 – Dahlonega, GA – The Historic Holly Theater
May 16 – Dahlonega, GA – The Historic Holly Theater
Jun 05 – Greenville, SC – The Foundry (with Cracker)
Jun 06 – Isle Of Palms, SC – The Windjammer (with Cracker)
Jun 19 – Birmingham, AL – Saturn

Country Powerhouse Gabby Barrett Unveils “The Easy Part” Music Video Shot In Nashville

Eric Alper
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Country Powerhouse Gabby Barrett Unveils “The Easy Part” Music Video Shot In Nashville

Multi-platinum powerhouse Gabby Barrett transforms her striking breakup anthem “The Easy Part” (Warner Music Nashville) into a compelling visual story with the release of the official music video today. Directed by Quentin Cook and filmed in Nashville, TN, the video mirrors the song’s emotional tension, blending flashbacks of a once-joyful couple with the present-day journey of a woman finding strength in closure. As the storm of heartbreak unfolds, so does a literal rainstorm, drenching Barrett as she delivers a performance soaked in resilience. 

“’The Easy Part’ plays with the idea that sometimes the dramatic moment in a relationship feels like the hardest part, but often it’s what comes after that really stays with you,” shares Barrett. “The song reflects on those memories; the good and the complicated, and realizing what they meant over time. In the video, you see those moments play out as she looks back on the relationship and ultimately chooses peace and keeps moving forward.”

“The Easy Part” – co-written by Barrett alongside Michael Hardy (aka HARDY), Zach Abend, and Jon Nite – and produced by Zach Kale, Zach Abend, and Ross Copperman, continues gaining traction following its release, with SiriusXM showing strong support across its Country channels.

As Barrett’s compelling narrative unfolds, fans are reminded of the grace and powerhouse vocals that have defined her rise, echoing the emotional intensity that first captivated audiences with breakout hits like 8X PLATINUM smash “I Hope.” With more music on the horizon following her acclaimed Chapter & Verse album, Barrett continues to carve out her own lane as a formidable female voice in Country music.  

R&B Pop Songstress Sophia Galaté Launches “For My Own Entertainment, And Yours Too” Tour

Eric Alper
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R&B Pop Songstress Sophia Galaté Launches “For My Own Entertainment, And Yours Too” Tour

Los Angeles R&B and pop songstress Sophia Galaté steps forward with the release of her debut album ‘For My Own Entertainment’. The project blends nostalgic R&B roots with bright flashes of pop and funk, arriving alongside a pink-toned visual world that mirrors the record’s playful energy and confident personality.

The album features a standout collaboration with Dende on “Just For A Moment”. Production comes from Grammy-winning producers D.K. the Punisher and Akeel Henry, known for their work with Kehlani, Jazmine Sullivan, Ari Lennox and Victoria Monét. Their groove-driven production frames Galaté’s warm, expressive vocals and gives the record a vibrant musical backbone.

“This album marks a big energetic shift for me, one that’s bolder and more fun,” says Sophia. “I really wanted to showcase my vibrant personality, my humor, yet still express my vulnerability. I feel like this music represents how I truly live my life on my own terms, independent, carefree, and putting myself first. It’s for my own entertainment (and my friends’), and I hope to inspire other people to do the same!”

Across the record, Galaté moves through multiple moods. The title track celebrates self-expression, while “Please Don’t Talk to Me” delivers a sharp, boundary-setting groove. The acoustic duet “Just For A Moment” reveals a softer, reflective side. The album lands as a confident introduction, rich with personality, groove and emotional honesty.

Following a tour with James Vickery last year, Galaté now launches her own headline run. The “For My Own Entertainment, And Yours Too” Tour will bring the new songs to the stage across North America.

MARCH 2026 TOUR DATES:
Sat March 14 – Houston, TX – White Oak Music Hall
Tues March 17 – Brooklyn, NY – Baby’s All Right
Thurs March 19 – Toronto, ON – Drake Underground
Fri March 20 – Chicago, IL – Sleeping Village
Wed March 25 – Los Angeles, CA – The Echo

Blackpink’s Lisa Expands ‘Alter Ego’ Universe With ‘Lisa Alter-Ego: The Official Comic’

Eric Alper
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Blackpink’s Lisa Expands ‘Alter Ego’ Universe With ‘Lisa Alter-Ego: The Official Comic’

Global pop phenomenon Lisa expands the world of her debut solo era with a new release of ‘Lisa Alter-Ego: The Official Comic’. Originally issued in 2025 as a companion to her top ten debut album ‘Alter Ego’, the comic returns in a new hardcover edition packed with 40 additional pages of material. The project arrives through a collaboration between Lisa’s LaLisa Comics and Zero Zero Entertainment, bringing the album’s visual universe into a vivid graphic narrative.

The premium hardcover edition is now available through Walmart with expanded content, while Barnes & Noble presents a limited run of 500 copies featuring an exclusive alternate cover. The comic is also available through Amazon, widening access for fans eager to explore the story behind Lisa’s creative alter egos.

Illustrated by acclaimed Japanese artist Minomiyabi, the book channels the themes of transformation, courage and unity that power the ‘Alter Ego’ album. The artwork bursts with movement and colour, carrying readers through a visually rich story that mirrors the energy and identity shifts explored throughout the record.

Lisa’s momentum across entertainment continues to build. The Thai-born rapper, singer and dancer gained global recognition as a member of Blackpink before launching a dominant solo run. Her debut album ‘Alter Ego’ debuted at No. 7 on the Billboard 200 and landed at No. 1 on the Billboard Top Album Sales chart, marking a major milestone in her expanding career.

Beyond music, Lisa continues to move across film, television and fashion. She made her acting debut as Mook in season three of HBO’s ‘The White Lotus’ and is set to appear in Tygo, a new chapter in the Extraction universe. With music, visual storytelling and performance all feeding into the same creative ecosystem, ‘Lisa Alter-Ego: The Official Comic’ stands as another bold extension of her artistic world.

Big Room And Mainstage Techno Titan Hardwell Announces 2026 North American Tour

Eric Alper
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0
Big Room And Mainstage Techno Titan Hardwell Announces 2026 North American Tour

Global electronic heavyweight Hardwell locks in a major return to North America. The Dutch DJ and producer has officially announced a five-date U.S. headline tour for June 2026, bringing his high-impact mainstage techno sound to New York, Washington D.C., Dallas, Denver and San Francisco. The run follows three standout U.S. performances in 2025 and marks his biggest capacity American tour in recent years.

The announcement arrives during another relentless global chapter for Hardwell. Recent appearances include Ultra, Tomorrowland and Coachella, alongside a massive performance at EDC Mexico where he delivered a set for 75,000 fans. He is also slated to appear as one of the headline acts at EDC Las Vegas later this year, reinforcing his presence across the world’s largest electronic stages.

This new run arrives with a sharpened sonic direction. Hardwell’s post-‘REBELS NEVER DIE’ era pushes deeper into driving techno textures while maintaining the melodic tension and cinematic scale that defined his rise. The music hits with force. The sound design feels massive, precise and built for the largest rooms on the planet.

Each show on the tour is built as a tailored experience. Sets will feature unreleased material, bespoke edits and exclusive live IDs alongside reworked versions of the anthems that shaped festival main stages for the past decade. The result lands as a powerful reminder of Hardwell’s continued influence in global dance music.

“Last year’s run of shows was so much fun. Every single night the fans brought that crazy energy, so I knew we had to do it again in 2026, and here we are! After the voting campaign, a lot of fans were really vocal about their desire for an extended tour, so I’m seriously pumped for this one. We’re hitting five cities this time, and it’s going to be even crazier. Let’s go one more time!”

TOUR DATES – JUNE 2026:
New York, NY
Washington, D.C.
Dallas, TX
Denver, CO
San Francisco, CA

Bristol Avant Indie Pop Outfit Modesty Blaise Unveil “Carol Mountain” From ‘Melancholia’ Remaster

Eric Alper
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0
Bristol Avant Indie Pop Outfit Modesty Blaise Unveil “Carol Mountain” From ‘Melancholia’ Remaster

A quietly influential British indie pop record returns with renewed presence. Bristol-based avant indie pop outfit Modesty Blaise share a newly remastered version of “Carol Mountain”, a centrepiece from their landmark album ‘Melancholia’, available now on Bandcamp. The track arrives as the first preview of the album’s 25th Anniversary reissue, an expanded three-disc edition featuring restored audio, session outtakes and refreshed artwork. The full ‘Melancholia – Remaster’ collection lands April 24 via From Lo-Fi To Disco!.

“Carol Mountain formed one of the main tracks of the whole album. It was recorded in multiple parts and using three different drum kits. It’s inspired by Steven Gaines’ book ‘Heroes & Villains’ about The Beach Boys, and written in about half an hour on a Sunday morning,” says Jonny Collins. The recording story moves in the opposite direction. Months of sessions followed, including orchestral musicians from a Bristol orchestra and a barbershop quartet assembled for the arrangement.

The newly edited video draws from footage filmed in New York during a 2002 Modesty Blaise performance. At the time, the band featured Jonny Collins, David W Brown, Gregory Jones, Clem Courtney and Julien Clapperton. The visuals capture the group at a moment when the record’s reputation continued to grow beyond its original release.

Originally issued as a standalone single, “Carol Mountain” distills the sonic language that defines ‘Melancholia’. The track unfolds slowly, built on layered instrumentation, orchestral colour and deliberate pacing. The result lands with remarkable poise. It stands as a beautifully constructed piece of English pop songwriting that still carries weight decades later.

The anniversary edition expands the album into three discs: the remastered original record, the ‘Melancholia [de]Construction’ outtakes collection, and ‘Melancholia – The Singles’. The remaster, completed by original engineer Martin Nichols, brings greater dynamic range and deeper detail to the recordings while maintaining the character of the original sessions. The album’s atmosphere remains intact, now presented with renewed depth and dimension.

Ozomatli Co-Founder Raul Pacheco Releases New Man Boy Brown Single “Golden Ride”

Eric Alper
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0
Ozomatli Co-Founder Raul Pacheco Releases New Man Boy Brown Single “Golden Ride”

Man Boy Brown, the solo project of Ozomatli co-founder Raul Pacheco, has released a new single titled “Golden Ride.”

The buoyant track blends swirling synths with a laid-back dancefloor groove, drawing inspiration from 1970s disco and R&B influences such as Silver Convention and Andrea True. With its smooth pulse and nostalgic feel, “Golden Ride” captures the uplifting spirit of music as both escape and celebration.

“Give me medicine of dance all day / Take it to the night away,” Pacheco sings, summing up the song’s message of joy, movement, and freedom.

While best known as a founding member of the Grammy-winning Los Angeles collective Ozomatli, Pacheco uses Man Boy Brown as a more personal outlet. The project allows him to explore themes of connection, reflection, and self-discovery while revisiting the music that shaped his youth.

Splitting his time between New Mexico and Boyle Heights in East Los Angeles, Pacheco continues balancing his work with Ozomatli while developing this solo creative path. With “Golden Ride,” he delivers a feel-good reminder of the power of music to move both body and spirit.

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That Eric Alper

Eric Alper is a 6-time nominee for Publicist of the Year during Canadian Music Week and has overseen the publicity campaigns for over 183 JUNO Award-nominated albums (and 16 in 2025), 45 Grammy-nominated albums, including 47 JUNO Award, 58 Canadian Folk Music Award, 126 Maple Blues Award-winning albums and is also truly honoured to work with some of the biggest and most important artists of our time.

Contact me: eric@thatericalper.com

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