That Eric Alper

Don’t do TOO well for your first single, your record label will expect those next 5 singles to be even better! Ha! Just kidding. Kind of. You’ll be surprised at how much your record label goals will differ from yours as an artist. Labels will come and go, but the artist is forever.

Find someone who is willing to sign you.

Don’t be afraid to write about your ex’s, your current lover, your friends and enemies. Live your life.

You’re never as good or bad as they say you are.

If you want your audience to leave your website immediately, just have music automatically start playing.

Laminate your lyrics sheet so the tears roll right off.

Skip writing titles, it’ll come to you. Skip the verses, they’re the east part. Skip the chorus, they’re the hardest part. Profit!

Artist tip for finding other writers: Ask them to show you their recently royalty check so you can see if you are compatible.

Everyone has an addiction, yours just happens to be music.

Fool me once, shame on you. Fool me twice, I write a song about you.

Some of the best songs come from off-the-wall ideas that may seem silly at first.

There are so many awesome bands out there. If you’ve got a fan, treat them right. Commitment to yours is a blessing, not a curse.

Don’t trash other bands online, they might be on the label of the next company you send your demo to.

To get your emails being read, think of short, catchy subject lines. Simply putting your unknown band name isn’t enough.

The more people love you when you’re successful, the more people will wish you were never born.

Don’t write anything in your bio your guitarist can’t cash.

You’re not selling a product, you’re selling YOU. Answer this – “Our band created this album because…” and that’s your story.

Write your first line of press release as if media won’t read the 2nd line. Write your 2nd as if they’re not going to read the 3rd.

PR Tips about social media:
1. Be Kind.
2. Be Kind.
3. Be Kind.

Pitch the story, not the music. When was the last time you read an interview that detailed the illumination of sounds?

It’s better to have 10 fans who love you than 100 who like you.

If you playing music is solely about being famous, you’ll eventually stop playing music.

Don’t worry if your idea sounds impossible. Every great idea at one point sounded impossible.

You don’t have to be on every social media site to promote. . If your audience isn’t there, don’t waste your time.

The block button on social media is your friend. Don’t waste a moment with those who drag you down, naysay and time-suck.