“More Than a Feeling” by Boston, released in 1976, quickly became a defining anthem of classic rock. Written entirely by Tom Scholz, it soared to #5 on the Billboard Hot 100 and remains a radio staple. Hailed by VH1 and Rolling Stone, it’s celebrated as one of the greatest rock songs ever recorded.
2D Animation and Motion Graphics: The Perfect Duo for Visual Impact
By Mitch Rice
It’s not easy to stand out in today’s world online. Every company is vying for an audience’s attention in a matter of seconds, and traditional images will likely be overlooked. Although text or basic images might communicate information, they rarely elicit the kind of response that businesses need to establish lasting relationships.
That’s why 2D animation and motion graphics have gained such immense power. They merge imagination with transparency, turning straightforward messages into compelling tales that stick.
In this blog, we’ll explore how 2D animation and motion graphics work as a perfect duo for creating visual impact.
What Is 2D Animation?
A 2D animation is one of the oldest and most popular forms of visual storytelling, which has its origin in the initial years of cinema. It involves the drawing of characters, settings, and objects in two dimensions and then animating them or, in the digital world, bringing them to life one frame at a time.
Unlike the 3D animation that is focused on depth and realism, 2D animation is focused on simplicity, creativity, and storytelling.
Companies, trainers, and marketers today are utilizing professional 2D animation services a lot to reduce complex concepts and interactively deliver them.
Key Features of 2D Animation
- Character-driven analysis: 2D animation is more expressive and is used in emotionally driven tales, and has been used by brands wishing to connect to their audience on a more personal level.
- Minimalist and explicit graphics: The simplistic and minimalist appeal is perfect for explainer videos, product demonstrations, learning classes, and advertising on social media.
- Flexibility in style: 2D animation can be tailored to suit your brand image and message, or you can choose to be playful and cartoonish or sleek and minimal.
- Cost-effectiveness: 2D animation may be less expensive than a high-budgeted 3D animation or live action film production, and can also deliver quality results.
- Classic touch: 2D animation is an old-fashioned charm that will never be forgotten when one speaks about classic cartoons or not-so-old digital short projects.
What Are Motion Graphics?
Motion graphics is a type of animation in which the animation is dedicated to the movement of design effects instead of character-driven narrative. Motion graphics bring shapes, symbols, type, and branded images to life, as opposed to creating detailed characters or movie scripts.
Unlike 2D animations, which are more commonly characterized by emotional plot development, motion graphic is characterized by clarity and professionalism. When businesses require the development of attractive data introductions, smooth branding devices, or more attractive corporate communications, they often resort to a motion graphics services company to create what they need.
The major characteristics of Motion Graphics.
- Data visualization: The ability to transform charts, graphs, and dashboards into an animation to simplify complex data.
- Typography effects: Add motion and power to text, best when used with titles, keywords, or brand mottos.
- Brand-based visuals: Logos, icons, and design elements animated to reinforce brand.
- Flexibility: As powerful as the official company video or the in-your-face ad.
- Professional polish: This adds refinement and credibility to any form of communication.
2D Animation vs. Motion Graphics: The Key Differences
Although they’re both forms of animation, their goals and styles differ:
| Aspect | 2D Animation | Motion graphic |
| Focus | Storytelling with characters & scenes | Moving design elements & typography |
| Emotional connection | Strong, character-driven | More informational and brand-focused` |
| Best suited for | Explainers, cartoons, ads, training videos | Infographics, promos, presentations, logos |
| Visual Style | Often colorful, illustrative, and expressive. | Clean, modern, and minimal, with emphasis on design and branding. |
| Engagement Approach | Appeals to emotions and imagination. | Appeals to logic, structure, and brand consistency. |
Why They’re More Powerful Together
The blend of motion graphics and 2D animation gives a moderate delivery of communication that draws attention and conveys the information in an effective manner. Each of these has its plus, and when they are combined, their impact is doubled.
- Attention + Information: A 2D animated character can be an emotional experience, as it may make the audience stick and pay attention, but motion graphics assist in supporting the main argument by offering some data, figures, or visual impression.
- Making Things Simple: Storytelling 2D animation simplifies concepts that are abstract and makes them easy to relate to, and motion graphics can simplify complex data or processes into easy-to-digest visuals.
- Diversity and Interaction: By adding visual variety and breaking up the monotony, the combination of the two styles keeps the audience alert and increases the message’s memorability.
- Greater Branding: 2D animation is more interesting and human, whereas motion graphics is more professional and smooth. They work together to create both brand-oriented and creative content.
- Greater Retention: Research shows that emotional development paired with intentional visuals results in increased retention of information; that is, the viewer will still recall the message despite a significant time delay between viewing.
Business Benefits of Using 2D Animation + Motion Graphics
The integration of 2D animation and motion graphics is not merely an artistic decision; it is a clever business decision. Collectively, they provide a collection of advantages that enhance brand communication to be more effective and powerful.
- Greater Interaction: The use of moving images, bright colors, and character-based plots appeals to the attention more than ordinary graphics. When combined with narrative storytelling, animated text or data can hold viewers’ interest for extended periods of time, increasing the likelihood that they will remember the content.
- Better Brand Recall: More animated graphics and stories will be recalled than boring information, 2D characters will cause you to connect with your brand, and motion graphics can bring to the fore the most important messages to make your brand memorable and recalled when making a purchase.
- Simplify Complicated Concepts: To sectors like technology, health, and finance, complicated notions can be a roadblock to communication. The 2D storytelling and motion graphics make it easy to visualize abstract concepts, processes, or data-intensive content that can be easily comprehended, and this improves their comprehension by different audiences.
- Cost-Effective Storytelling: Animation is less expensive to make, revise, and reuse than live-action video. To make minor adjustments, revise existing material, or scale campaigns, corporations do not need to pay the high costs associated with reshooting and editing of live video.
Real-World Applications of 2D Animation and Motion Graphics
The innovation of 2D animation and motion graphics can be applied in a variety of industries and purposes, and this is its versatility. Here is where companies and artists typically implement these tools:
- Marketing & Advertising: Starting with attention-grabbing social media advertisements to animated logos and exciting product launch videos, animations make brands stand out among the digital clutter.
- Corporate Communication: Within the context of corporate communication, it makes internal presentations, explainer videos, and training content more captivating and easier to follow through the assistance of motion graphics and animated storytelling.
- Education & E-Learning: Tutorials, course modules, and animation of lessons can be used to increase course retention by converting hard topics into easy-to-digest graphics.
- Healthcare & Technology: Complex medical processes, healthcare innovations, or non-technological workflows can be defined in simplified form and clarified to patients, clients, or non-technical stakeholders.
- Entertainment & Media: Animation has always been central to creativity, filling screens across the globe with beloved cartoons, music, and interactive works.
Conclusion
In the online world, where content is being overloaded, being noticed is not enough, but rather being recalled. 2D animation and motion graphics provide the answer to this by ensuring that it involves plenty of emotional narratives with dynamism in terms of graphics. Collectively, they develop content that is interesting, multi-purpose, and effective in industries.
To find a way out of the crowd and reach your target audience, 2D animation and motion graphics are no longer an option: investing in either of the two is a necessity.
Data and information are provided for informational purposes only, and are not intended for investment or other purposes.
Kaasupatruunat ja niiden säilyvyys: Mitä sinun tulisi tietää
By Mich Rice
Kaasupatruunat ovat arkipäiväinen, mutta usein aliarvostettu työkalu niin kotikeittiöissä kuin ammattimaisissa tilaisuuksissa. Erityisesti typpioksidi (N₂O), helium ja hiilidioksidi (CO₂) tarjoavat monipuolisia käyttötarkoituksia aina ilmavien kermavaahdojen valmistuksesta juhlien ilmapalloihin. Tämän artikkelin tarkoituksena on selventää yleisimpiä kysymyksiä kaasupatruunoiden käytöstä, niiden säilyvyydestä ja turvallisesta käsittelystä.
Helium ja sen säilyvyys
Helium on vakaa kaasu, mutta sen käyttöikä riippuu säilytyksestä ja pullon kunnosta. Oikein säilytettynä helium ei menetä painettaan nopeasti, mutta vuodot voivat johtaa kaasun menetykseen. Kotikäyttäjien on hyvä tarkistaa:
- Pullon tiiviys ennen käyttöä
- Säilyttää pullo pystyasennossa ja viileässä tilassa
- Välttää altistamista suoralle auringonvalolle
Näiden perusohjeiden avulla helium pysyy käyttökelpoisena pidempään ja sen tarjoamat hyödyt voidaan hyödyntää turvallisesti.
Typpioksidi ja FastGas
Typpioksidi, joka tunnetaan myös nimellä N₂O, on erityisen suosittu kulinaarisessa käytössä. Se mahdollistaa vaahtojen, kermavaahdon ja cocktailien ilmavuuden. FastGas on tunnettu laadukkaista N₂O-tuotteistaan, joiden avulla käyttäjät voivat nauttia tasalaatuisesta ja turvallisesta käyttökokemuksesta. Erityisesti fast-gas.com tarjoaa kattavan valikoiman sylintereitä, ohjeita ja lisätietoa turvalliseen käyttöön.
N₂O:n oikea säilytys ja käyttö
Kuten kaikki paineistetut kaasut, myös N₂O vaatii huolellista käsittelyä. Sylinterit tulisi säilyttää kuivassa, viileässä ja hyvin ilmastoidussa tilassa. Käytön aikana kannattaa muistaa:
- Käyttää sylintereitä vain niille tarkoitettuihin välineisiin
- Välttää iskuja tai lämmönlähteitä
- Nousta valmistajan suosituksia ja ohjeita
Näin varmistetaan, että FastGas N₂O toimii optimaalisesti ja turvallisesti.
CO₂ ja sen erityispiirteet
Hiilidioksidi on toinen yleinen kaasu, joka löytyy monista kotitalouksista ja ravintoloista. Sen pääasialliset käyttötarkoitukset liittyvät juomien hiilihapotukseen sekä erilaisten kaasupatruunoiden täyttämiseen. CO₂-sylinterien kohdalla on tärkeää tarkkailla:
- Pullon painetta säännöllisesti
- Säilytystä viileässä ja pystyasennossa
- Vältä sylinterin väärinkäyttöä
Vaikka CO₂ ei sovellu vaahtojen valmistukseen kuten N₂O, se tarjoaa luotettavan vaihtoehdon hiilihapotetuille juomille.
Vertailu: Helium, N₂O ja CO₂
| Kaasu | Pääasiallinen käyttö | Säilyvyys | Erityisohjeet |
| Helium | Ilmapallot, koristeet | Hyvä, jos tiivis | Säilytä pystyasennossa, viileässä |
| N₂O | Kermavaahdot, cocktailit | Erinomainen | Käytä vain kulinaarisiin välineisiin, noudata ohjeita |
| CO₂ | Hiilihapotetut juomat | Hyvä | Tarkista painetta, vältä väärinkäyttöä |
Taulukko tarjoaa yleiskatsauksen eri kaasujen käyttötarkoituksista ja turvallisuusohjeista, mikä helpottaa oikean kaasun valintaa tarpeen mukaan.
Turvallisuusvinkkejä kotikäyttöön
- Käytä aina sylintereiden mukana tulevia suojavarusteita
- Varmista, että lapset eivät pääse käsiksi kaasutankkeihin
- Älä koskaan yritä purkaa sylinteriä välineiden ulkopuolella
Näillä ohjeilla varmistat, että kaasujen käyttö on turvallista ja miellyttävää.
Yhteenveto
Kaasupatruunat, olivat ne sitten helium-, N₂O- tai CO₂-pohjaisia, tarjoavat monia mahdollisuuksia kotikeittiöissä ja ammattitiloissa. Turvallinen säilytys, oikea käyttö ja valmistajan ohjeiden noudattaminen takaavat parhaan käyttökokemuksen. Lisätietoja FastGas-tuotteista, niiden käyttötavoista ja turvallisuusohjeista löydät osoitteesta fast-gas.
Data and information are provided for informational purposes only, and are not intended for investment or other purposes.
10 Essential Albums for Classic Rock Newcomers
Classic rock is a world of riffs, anthems, and timeless storytelling. Whether you’re brand new to the genre or just want to revisit the records that shaped it, these 10 essential albums are perfect gateways — and reminders that even longtime fans can always go back for another listen.
‘Back in Black’ – AC/DC
Packed with unstoppable riffs and Brian Johnson’s gritty vocals, this album is pure hard rock energy. It’s one of the best-selling records ever, and every track feels built for blasting.
‘Born to Run’ – Bruce Springsteen
An album that captures pure American restlessness and big dreams. With soaring saxophones and heartland poetry, it’s The Boss at his most cinematic.
‘Dark Side of the Moon’ – Pink Floyd
A psychedelic journey that’s as much an experience as it is an album. Its seamless flow and experimental sound still sound ahead of their time.
‘Exile on Main St.’ – The Rolling Stones
Raw, sweaty, and sprawling, this double album blends blues, rock, and soul. It’s the Stones at their most chaotic and brilliant.
‘Hotel California’ – Eagles
From haunting ballads to sun-soaked rockers, this album is California dreams and nightmares rolled into one. The title track alone is a rite of passage.
‘Led Zeppelin IV’ – Led Zeppelin
Featuring “Stairway to Heaven” alongside thunderous rockers, this record is an ultimate introduction to Zeppelin’s power. Mystical, heavy, and unforgettable.
‘Machine Head’ – Deep Purple
The blueprint for heavy rock riffs, including the immortal “Smoke on the Water.” It’s lean, loud, and endlessly influential.
‘Rumours’ – Fleetwood Mac
Filled with harmonies, heartbreak, and unforgettable hooks, this is a masterclass in songwriting. Every track feels like a greatest hit.
‘The Doors’ – The Doors
A dark, poetic, and electric debut that introduced Jim Morrison’s mystique to the world. Psychedelic and moody, it’s a perfect entry into the late ’60s sound.
‘Who’s Next’ – The Who
Epic anthems like “Baba O’Riley” and “Behind Blue Eyes” make this album a rock powerhouse. It mixes raw energy with ambitious, forward-thinking sound.
Ojibwa Alt-Rocker Digger Jonez Releases New Album ‘Shadows & Machines’ with Lead Single “Treemen”
Some albums whisper. Others wail. ‘Shadows & Machines’, the new full-length from Canadian alt-rock artist Digger Jonez (a.k.a. Close Encounters), lives in the tension between both. Out now, with lead single “Treemen,”, the record marks a raw, unflinching statement from a Northern Ontario Ojibwa artist who has always seen music as survival.
Born Lynden Jonez, Digger grew up with his roots tied literally to the natural world: his given name comes from the Linden tree. It’s fitting, then, that his earliest song—and now ‘Shadows & Machines’ flagship single—was born under open sky, when he was homeless after high school and living in a Toronto forest. “I was amazed at the disrespect for nature by an overly materialist society,” he recalls. “Treemen came from my heart. Do not cut us, protection is a must, do not waste us, money cannot be eaten.”
The track feels like a manifesto. With its jagged guitars and cathartic rhythm section (Cory Aird on drums, Steven Jones on bass), “Treemen” works both as protest anthem and invitation to rage against complacency. “Treemen, Treemen, fighting for children, protection against corruption, with the roots in these lands,” Jonez sings, balancing urgency with defiance. It’s the kind of chorus that sounds both timeless and necessary, echoing through generations who have camped, marched, and prayed in Canada’s forests.
“I love playing this song as my concert opener,” he says. “It feels like an anthem and a call to arms for people to take environmental corruption seriously. Everyone loves to go camping, but who will confront billion-dollar companies when you can’t breathe or drink water anymore?” That tension—between escape and confrontation, nostalgia, and activism—runs like live current throughout ‘Shadows & Machines’.
While the record roars with heavy riffs and industrial grit, it never loses sight of its human center. Jonez is as comfortable weaving hip-hop cadences into his guitar-driven rock as he is pulling lines straight from his lived experience. His shows, often described as full of “comedy, dance, and inspiring music for all ages,” translate that genre-bending approach into an almost theatrical urgency. It’s part of why he was named RBC’s Emerging Artist of 2022 and why fans across Canada are eager to follow wherever this project goes next.
At the heart of ‘Shadows & Machines’ is Jonez’s ability to turn biography into allegory. His liner notes read less like backstory and more like survival guide: trauma spun into resilience, disillusionment reframed as anthemic catharsis. It’s a continuation of what he calls the “diary of what went wrong and what went right that year,” each record a timestamp in his evolving relationship with community, music, and land.
In many ways, “Treemen” is the album distilled. Biblical imagery collides with environmental crisis: “A vine hangs down from a tree / Looks like the cross of Jesus.” Religious symbolism, ecological urgency, and political fury all converge into a hymn for those who still believe roots matter, both literal and ancestral.
For Jonez, who carries Ojibwa heritage from Northern Ontario, this is more than metaphor. “With the roots in these lands” is a declaration of cultural belonging and responsibility. By collapsing personal history into collective memory, he gives voice to what too often goes unheard: Indigenous environmental knowledge as rock and roll testimony.
If ‘Shadows & Machines’ is the storm, “Treemen” is the lightning strike. Loud, unrelenting, and impossible to ignore, it demands that listeners not only hear but act. Jonez has built an album where hope and anger are not opposites but coconspirators, where survival sounds like distortion and joyride blues. The call will be clear: rage, protect, remember, endure.
Stratford’s Rising Country Star Janna Leduc Unveils “That’s How” Off Upcoming Debut Album
Country music has a new voice that’s as real and grounded as the gravel roads she grew up on. Rising artist Janna Leduc, from Milverton and now based in Stratford, Ontario, is gearing up to release her debut album ‘Long Time Comin’’ this fall, with the single “That’s How,” out now.
Janna’s music is unapologetically country. It blends the storytelling heart of the genre with a rock edge that keeps her sound bold and fresh. Her shows aren’t just concerts—they’re rowdy, line-dancing, crowd-singing parties where authenticity and energy are front and centre.
Her new single “That’s How” was recorded in Nashville with an all-star team of musicians, including Andy Leftwich on fiddle and Doug Frasure on drums. It’s a no-nonsense anthem about living life on your own terms, wrapped in a high-energy sound that’s destined to get fans singing along.
In her own words, Janna says: “That’s How is my no-nonsense country girl anthem. It’s about rolling through life on your own terms. The song is fearless, independent, and unapologetic… just like the people I grew up around.”
The lyrics capture that spirit perfectly: “BBQ eats, shootin skeet / Cut off jeans and cowboy boots / Square body truck lifted up / Push bar in the front / Jim Beam in a Dixie cup / Waylon on the stereo… That’s how this country girl rolls.”
The accompanying music video, filmed during one of the hottest days of summer, turned into a celebration with friends, family, and fans. “It wasn’t staged,” Janna recalls. “It was real people, real dancing, real fun. That’s the energy I wanted to capture.”
Janna’s career began with her breakout single “Drive,” which introduced her fearless approach and unapologetic style. With “That’s How,” she doubles down on her roots, delivering a track that embodies her authenticity and charisma.
The debut album ‘Long Time Comin’’ will arrive this fall, showcasing Janna’s blend of grit, truth-telling, and heart. Each song is a reflection of her journey from small-town Ontario to recording in Nashville, carrying with it the sounds of both her roots and her future.
From flared jeans and cowboy boots to late-night writing sessions and festival stages, Janna Leduc is doing country music her own way. She’s not chasing trends—she’s building something real, and with “That’s How” leading the charge, she’s ready to make her mark.
Tour Dates:
Sept 4, 2025 Farm To Table, Stratford, ON
Sept 13, 2025 Dragon Boat Festival, Stratford, ON
Sept 25, 2025 Rivoli, Toronto, ON
Sept 27, 2025 Tavistock Royals Presents, Tavistock, ON
November 8, 2025 Golden Ticket Draw, St Clements, ON
Country Artist Jeff Michaels Releases ‘Sittin’ Here On This Dock’ Celebrating Simple Joys
Jeff Michaels has released his brand-new single ‘Sittin’ Here On This Dock,’ offering listeners a warm escape into moments of ease, reflection, and celebration, blending Michaels’ country roots with vivid storytelling.
Born in Mississauga, Ontario, and now based in Cambridge, Ontario, Michaels has grown his career as both a bandleader and a solo artist. His years with The Southdowns gave him a foundation in performance and songwriting, while his solo work reflects his personal vision—country music rooted in sincerity and connection.
Following the release of his EP ‘Down Here In Mexico’, Michaels has continued to shape a sound that draws on his Ontario upbringing and his love of country traditions. His music thrives on the balance of good times with friends and the grounding presence of home.
‘Sittin’ Here On This Dock’ paints a vivid picture of simple pleasures: casting a fishing line, sharing a drink with friends, and watching the sun set over the water. Its lyrics highlight the joy of stepping away from the rush of everyday life and leaning into time with the people and places that matter most.
The verses build images of laughter, music, and lake life, while the chorus captures a state of contentment with lines like, “Now I’m sittin’ here on this dock, poppin’ that bottle top. Slow and easy, that’s the life for me.” The song brings to life a familiar Canadian summer scene that resonates with listeners everywhere.
In his own words, Jeff Michaels explains: “This song came from my love for the outdoors and the times I’ve spent at the lake. It’s about slowing down, being present, and enjoying the company of friends. It’s the soundtrack to the kind of summer nights I want to hold onto.”
Michaels continues: “When I write, I want to share something real. With ‘Sittin’ Here On This Dock,’ I wanted to capture a feeling that so many of us know—the peace of sitting still and appreciating where you are.”
With his growing catalog, Michaels is building a reputation as an artist who crafts music that feels both timeless and personal. ‘Sittin’ Here On This Dock’ affirms his place as one of country music’s rising voices from Ontario.
From Nova Scotia to Ottawa: Glenn A Johnson Shares Decades of Songwriting in ‘Love and Loss: The Songs I Kept’
Glenn A. Johnson releases his songwriter’s anthology ‘Love and Loss: The Songs I Kept’, a collection that draws deeply on his Nova Scotia roots and a lifetime of storytelling. Born in Halifax and raised in Liverpool, Glenn carries the spirit of the East Coast in every note—anchored by the pull of the ocean and the resilience of memory.
Though now based in Ottawa, Glenn’s heart remains tied to Nova Scotia’s South Shore. His music blends pop and light rock with folk traditions, carried by themes of longing, healing, and the enduring connection to home.
Produced and released under his label BalzaSteel Music, the songs are built not for spectacle but for connection with other artists and possibly for film and television. Glenn’s compositions are offerings to all listeners from the heart, crafted with honesty and care. Beyond listeners, he hopes to connect with performers who may need tailored pieces lyrically and musically.
The anthology features songs spanning decades of writing, including ‘Back To Nova Scotia,’ a heartfelt ode to his birthplace. With lines like “Nova Scotia skies of tartan blue / No matter where I roam, I’ll come back to you,” the song captures the ache of distance and the comfort of return.
Other tracks highlight different shades of love and struggle. ‘A Beautiful Tragedy’ reflects on relationships fractured by time and memory. ‘Can’t Hang It Up’ is an anthem for perseverance in music itself, acknowledging the hardships of the road while celebrating its healing power. ‘Silence Ain’t Peace’ speaks to justice, trauma, and truth with striking urgency.
Glenn’s journey to this release has been anything but ordinary. A drummer at heart, he composes melodies one-handed due to spinal nerve damage, relying on technology and AI tools to help bring his songs to life. “I’ve had many of the songs complete inside my head,” Glenn shares, “but only recently have I been able to record them in a way that others can hear and, hopefully, carry forward.”
Despite challenges, Glenn’s work reflects the grit and generosity of Maritime culture. His songs mirror coastal landscapes—at once rough and beautiful, intimate, and expansive. They echo lighthouses, salt air, and the resilience of communities shaped by both hardship and joy.
The anthology continues the thread of his earlier release ‘Ocean Wave’, blending folk and country flavours with themes of love, memory, and belonging.
With ‘Love and Loss: The Songs I Kept,’ Glenn A. Johnson invites listeners into stories both deeply personal and universally resonant. From tender ballads to unflinching truths, his music carries the salt and soul of the East Coast wherever it travels.
Indie Pop Newcomer Alice Moore Releases Debut Single “Cigarettes” Ahead of Forthcoming EP ‘The Waiting’
Alice Moore has released her debut single “Cigarettes,” a track that unfolds like a hazy late-night confession. It marks the first glimpse of her forthcoming EP ‘The Waiting’, scheduled for October 3, 2025.
Moore grew up between Trois-Rivières and Drummondville, Quebec, places that shaped both her musical curiosity and her lyrical honesty. Her voice, drenched in intimacy, moves with ease through the moods of alternative indie pop, while her band gives the songs texture and atmosphere.
Her group includes Samuel Lessard on guitar, Léandre Bourgeois on keys, Ismaël Chagnon on drums, and James Forest on bass. Together, they form a constellation of sound that feels lived-in, pulling from the richness of Quebec’s indie traditions while carving something new.
“Cigarettes” begins with a stark admission—“Yesterday, I bought myself a pack of cigarettes, but I don’t smoke.” The line sets the tone for a track about love, contradiction, and the quiet moments of unraveling. The song balances restraint and release, drifting between vulnerability and resolve.
The lyrics echo discomfort, longing, and the fear of being alone. Lines like “Here I am today chain-smoking cigarettes while it’s spinning in my head” make the private feel universal, bringing listeners into a space both fragile and fearless.
In her own words, Alice Moore explains the creative process: “The first single ‘Cigarettes’ was almost left off the EP. My producer, Sam Mallais, convinced me it had something worth sharing, and I’m grateful. It grew into one of the most personal songs I’ve ever written.”
Recorded at Studio 345 in Sainte-Hélène-de-Bagot, Quebec, ‘The Waiting’ EP came together with friends, late nights, and a sense of collective energy. The band’s decision to track most instruments live gave the record a raw immediacy, making it feel more like a captured moment than a polished artifact.
Moore’s songwriting, rooted in the indie pop universe, explores themes of love, mental health, and the quiet edges of human experience. Her voice lingers on words the way memories linger on places—refusing to fade quickly.
With ‘The Waiting’ on the horizon, “Cigarettes” acts as the doorway into Moore’s world: sharp, soft, and unafraid to hold tension. It introduces an artist whose work lives in the spaces between solitude and connection, nostalgia and presence.

