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AB InBev Becomes Exclusive Beer And Cider Partner For Live Nation UK Events

Eric Alper
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AB InBev Becomes Exclusive Beer And Cider Partner For Live Nation UK Events

AB InBev and Live Nation today announced AB InBev as the exclusive beer and cider partner for Live Nation in the United Kingdom, spanning festivals, venues, and outdoor shows. The unprecedented scale of the partnership connects brands, including Budweiser, Corona, San Miguel, Stella Artois and more, to millions of music fans of a legal drinking age.

AB InBeventre stage at marquee moments like the legendary Pepsi MAX presents Reading & Leeds Festival, Scotland’s biggest music event, Pepsi MAX presents TRNSMT, as well as unmissable lineups at outdoor shows like Glasgow Summer Sessions and TK Maxx presents Lytham Festival. In addition to more than 20 festivals, AB InBev will activate across all Academy Music Group venues, includin O2 Academy Brixton and O2 Shepherd’s Bush Empire, two of London’s most renowned live music destinations.

“Music is a universal passion point for our consumers, and our brands have been part of music culture for decades,” said Marcel Marcondes, Global Chief Marketing Officer of AB InBev. “Beer is the perfect choice for live music experiences because it’s the beverage of moderation and socialization. With this new chapter in our long-standing partnership with Live Nation, our brands will have even more occasions to create unforgettable experiences for music fans.”

For decades AB InBev and Live Nation have activated globally, reaching millions of fans at music experiences across North America, Europe, Latin America and Asia. Building on this long history of collaboration between the world’s leading brewer and the world’s leading live entertainment company, this partnership creates more opportunities for fans of legal drinking age to celebrate together.

“AB InBev has been an incredible partner to music fans around the world across many Live Nation venues and festivals,” said Russell Wallach, Live Nation’s Global President of Media & Sponsorship. “The UK has some of the world’s most passionate live music fans and legendary festivals. Live music culture runs deep here, and together, we’re committed to making those experiences even better for fans.”

Together, the companies will collaborate across strategy, creative and fan engagement to make great beer and cider an authentic part of the live music experience, with Budweiser at the forefront, drawing on its global legacy in live music. In addition to curated beverage lineups, brands across AB InBev’s portfolio will bring fans of legal drinking age closer to the music through immersive experiences, on-trade activations, and digital integrations.

While exclusive to the UK, this partnership strengthens a global relationship between AB InBev and Live Nation that will continue to deliver memorable experiences for music fans around the world.

Bowling For Soup And Able Machines Release Elastica “Connection” Cover With Retro Sci-Fi Video

Eric Alper
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Bowling For Soup And Able Machines Release Elastica “Connection” Cover With Retro Sci-Fi Video

Bowling For Soup team up with Los Angeles-based electro-pop duo able machines, singer-songwriter Tay Coliee and producer Linus Dotson, to release a magnetic cover of Elastica’s Brit-Pop anthem “Connection.” The track arrives with a tongue-in-cheek nod to retro sci-fi, filmed in and around Los Angeles including locations where Star Trek and other classics were filmed. Bowling For Soup frontman Jaret Reddick expresses how the song connects to the band’s history: “I have always loved this song. We use to play it in the Van non stop. One day I was listening to a new able machines song and just thought, my best friend, Bowling For Soup’s producer, Linus of Hollywood is in an Electronic band. We should do this ‘Connection’ together. Even the song title is perfect for this collab. Luckily, Linus and Tay liked the idea, and ran with it. I am so stoked for how this turned out. The video is next level.” able machines burst onto the music scene in 2019 with their first single “Secrets and Lies,” coupling dark lyrical imagery with concise pop hooks and melodies over electronic soundscapes. The band started when singer Tay Côliee was perusing Craigslist in search of musical gear and stumbled upon a wanted ad posted by producer Linus Dotson, quickly discovering they had both been floating in the same musical circles.

Linus, professionally known as Linus Of Hollywood, has made a name as a diverse songwriter and producer working with the likes of Charlatans UK, Bowling For Soup, Cheap Trick and Smashing Pumpkins, while also serving as a member of Santa Barbara pop and punk legends Nerf Herder, best known for writing the “Buffy The Vampire Slayer” theme song. Tay got her start acting as a teenager and transitioned into music as a ghost writer for Capitol Records, co-writing hits for other artists including Ariana Grande and Camila Cabello. Away from their new collaboration, Bowling For Soup are following up the success of their career best show at London’s OVO Arena Wembley last December by returning to the UK in 2026. Jaret, Rob and Gary will be back this summer for a huge tour alongside folk punk royalty Frank Turner and the Sleeping Souls. Fresh from announcing an Australian run together, fans immediately began calling for a UK leg and their wishes have been granted.

The Bowl My Bones Tour marks the first time these long-time friends have toured together. One of rock’s most unlikely friendships began years ago, sparked by Jaret Reddick’s admiration for Frank Turner’s music. In more recent years the two became good friends, even hosting a weekly live stream together during the COVID pandemic discussing classic heavy metal and many other things. The tour begins June 25 at Dreamland in Margate and has nine stops across the UK, finishing up at the prestigious Eden Sessions in St. Austell, with other stops at venues quickly becoming known as some of the best outdoor venues across the UK such as Piece Hall in Halifax and Scarborough Open Air Theatre.

Bowling For Soup & Frank Turner and the Sleeping Souls – Bowl My Bones UK Tour 2026:

June 25 – Margate – Dreamland

June 26 – Southampton – Southampton Summer Sessions

June 27 – Lincoln – Live At Lincoln Castle

June 29 – Glasgow – O2 Academy Glasgow

June 30 – Halifax – Live At The Piece Hall

July 2 – Scarborough – Scarborough Open Air Theatre

July 3 – Llangollen – Live At Llangollen Pavillion

July 4 – Cardiff – Cardiff Castle

July 5 – St. Austell – Eden Sessions

Grete Ventures Into Alternative Rock With New Single “PARADE” For Eurovision Pre-Selection

Eric Alper
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Grete Ventures Into Alternative Rock With New Single “PARADE” For Eurovision Pre-Selection

Lithuanian-born, UK-based singer-songwriter Grete reaches territory she has never touched before with “PARADE,” stepping into the world of alternative rock. Led by a wicked riff played on crushing drop-tuned guitars, the instrumental serves as a perfect backdrop for Grete’s powerful vocals, pulling inspiration from Paramore and Bring Me the Horizon stylistically, with vocal influences from Tina Turner and Demi Lovato. Throughout the song, she discusses the current focus on comparison and herd mentality in the modern world, including how it negatively affects her and those around her, accompanied by a music video visualizing the different sides to Grete and further driving home the song’s empowering message. The 24-year-old artist spent years performing jazz and pop covers across Lithuanian TV, including as a finalist on The Voice Lithuania in 2018, before leaving her home to start her career in the UK. As an independent artist, she has released two EPs, and with “PARADE,” Grete will compete in Lithuania’s pre-Eurovision competition to represent the country in the 2026 Eurovision contest.


ZERO 9:36 Shares “Leave It All Behind” Video From New EP ‘They Were Always Here’

Eric Alper
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ZERO 9:36 Shares “Leave It All Behind” Video From New EP ‘They Were Always Here’

ZERO 9:36 unveils his new music video for “Leave It All Behind,” taken from his recently released EP ‘They Were Always Here’. The video follows previously released singles “Holding On,” “Here To Bleed,” “Withdrawals” featuring Ekoh, and “System,” showcasing ZERO 9:36’s signature blend of raw emotion and powerful lyricism. The Philadelphia post-genre sonic insurgent siphons precise raps through distorted guitars and glitchy hues, rhyming with the force and fire of a prizefighter. After grinding under the radar for years and augmenting his signature style with frequent collaborator and producer No Love For The Middle Child, who appears on the new track “Make A Mess,” ZERO was signed as ATCO Records’ flagship act. The ‘You Will Not Be Saved’ EP introduced him while generating 70 million-plus streams, powered by highlights such as “Leave The Light On” and “WWYDF.”

His EP ‘…If You Don’t Save Yourself’ caught on instantly in 2021, with single “Adrenaline” hitting number 1 on Mediabase’s Active Rock airplay chart and standing as the number 2 most played at the format that year. Tracks like “Stuck In My Ways,” “Break” featuring Atreyu, and “I’m Not” brought listeners into his world, with Loudwire raving “‘I’m Not’ is a banger with ZERO 9:36’s nimble lyrical flow playing out over tribal drums and a wall of guitars and electronic backing.” In 2024, ZERO announced a new partnership with distributor OneRPM and released his third EP ‘None Of Us Are Getting Out’, led by heavily-streamed singles “I Felt It All,” “Kill Me,” and “Chasing Shadows” featuring Brandon Saller of Atreyu. The EP represented ZERO’s first release as an independent artist, charting top-twenty on Active Rock charts while he sold out packed clubs on his first headline tour of Europe and opened for Hollywood Undead. After his first tour of Australia, ZERO went back into the studio with No Love For The Middle Child, producer Jonathan Dolese, and others to craft ‘They Were Always Here’, which he describes as “a project that represents what these last few years have been like. Something special I made with my best friends, and with the help of some artists and producers I’m truly inspired by.” ZERO 9:36 has toured alongside Shinedown, Neck Deep, Hollywood Undead, Three Days Grace, Asking Alexandria, Nothing More, Bullet For My Valentine, Wage War, and The Plot In You, with festival appearances at Welcome to Rockville, Louder Than Life, and Inkcarceration, amassing over 50 million streams across platforms.

‘They Were Always Here’ Tracklist:

  1. “Decay”
  2. “System”
  3. “Here to Bleed”
  4. “Until The Day I”
  5. “Holding On”
  6. “Make a Mess” (Feat. No Love For The Middle Child)
  7. “Disgusting”
  8. “Withdrawals” (Feat. Ekoh)
  9. “Leave It All Behind”

Mau5trap Releases ‘We Are Friends Vol. 12’ Disc 1 With The XTTC, Ciauru, And “Strobe” Retake

Eric Alper
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Mau5trap Releases ‘We Are Friends Vol. 12’ Disc 1 With The XTTC, Ciauru, And “Strobe” Retake

Following a strong run of 2025 releases from label leader deadmau5, BlackGummy, Becking, Screamarts, Skellytn, and Lamorn, mau5trap charges into 2026 with the first of two discs for the twelfth installment of its long-running compilation series ‘We Are Friends Vol. 12’. The collection’s focus track “1 of My Kind” comes from The XTTC, an anonymous collaboration between an electronic music producer and DJ and a visual artist with roots in comics and large-scale concert visuals. Built around the fantasy lives of three masked vigilante characters, X, Ruby Knives, and Lil C, who exist to disrupt symbols of power and inject chaos into systems thriving on obedience, the project presents cinematic storytelling soundtracked by driving electro, seductive vocals, and dark-room energy. The XTTC chooses anonymity as resistance in a time when identity gets scraped, tracked, packaged, and fed into algorithms designed to predict and control behavior, creating space for rebellion, contradiction, and freedom to exist without consequence.

The 15-track disc one also features singles “Supersonic Electronic (on acid)” from Italy’s Ciauru, packed with tribal rhythms and precision-engineered bleeps, and the featured remix “Strobe” (&friends, Moeaike Retake). For the sole remix on disc one, mau5trap tapped emerging artists &friends and Moeaike for a fresh retake on the deadmau5 classic. &friends continues to solidify his place as one of the most intentional voices in global electronic music following breakout singles “Temptation” featuring Bipolar Sunshine and “Jackie B,” while Italian duo Moeaike, known for their 2024 breakout hit “Mala Fama,” join a prestigious lineage of artists including Layton Giordani, Dimension, and Lane 8 who have officially remixed “Strobe.” Since 2012, the We Are Friends series has served as a launchpad for emerging talent, introducing the world to artists such as REZZ, i_o, ATTLAS, BlackGummy, and No Mana. Over a decade since its formation, mau5trap has become a bastion for trailblazing, genre-defying artists, with Mixmag readers voting it among the Top 50 Labels of the Decade, placing it in the Top 10.

‘We Are Friends Vol. 12’ (Disc 1) Tracklist:

Ciauru – “Supersonic Electronic (on acid)”

Avis Vox – “Hide!”

The XTTC – “1 of My Kind”

Meyer, imallryt – “Control”

Hreez – “Turn The Place Down”

Micha Mendel – “Ya Aeny”

Quantaloop – “Fractured Mirror”

ELAC – “Sub Terra”

Me & You – “Acid Love”

Liudicrious – “Restless”

robinrabauke – “BLP”

Penultimate – “Listen”

Sysdemes – “KNAVE”

infinikid – “Refracture”

deadmau5, &friends, Moeaike – “Strobe” (&friends, Moeaike Retake)

The Sound of Recovery: Seven Artists Who Found Strength in Sobriety

Eric Alper
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By Mitch Rice

Substance abuse has long been a pervasive issue within the music industry, often leading to tragic outcomes. However, many artists have not only faced their demons but have also emerged stronger, using their experiences to inspire others. Here, we explore the journeys of iconic musicians who have triumphed over addiction, highlighting their struggles, recovery, and empowerment.

Eminem: From Darkness to Light

Eminem, one of the most influential rappers of our time, faced a harrowing battle with substance abuse, culminating in a near-fatal methadone overdose in 2007. Following this life-altering event, he made the pivotal decision to seek help and has been sober since 2008. Eminem credits his recovery to a combination of therapy, medication, and the support of his family. He has often spoken about how sobriety has empowered him, allowing him to reconnect with his passion for music and authenticity. Today, he continues to perform and inspire millions, using his platform to raise awareness about addiction and the importance of seeking support.

Elton John: A Legacy of Sobriety

Sir Elton John has been a beacon of hope in the fight against addiction. After years of battling alcohol and drug dependency, he achieved sobriety over 30 years ago. His journey to recovery included a stint in rehab and a commitment to living a healthier lifestyle. Elton has since dedicated much of his life to advocating for mental health awareness, founding the Elton John AIDS Foundation to support those affected by addiction and HIV/AIDS. He often shares that his recovery has not only saved his life but has also enriched his music, allowing him to create with renewed passion.

Alice Cooper: The Shock Rocker’s Redemption

Alice Cooper, known for his theatrical performances and shock rock persona, faced severe alcohol addiction that nearly derailed his career. In the late 1970s, after hitting rock bottom, he sought help and entered rehab, emerging with a newfound clarity and purpose. Cooper has since embraced sobriety and often speaks about the importance of maintaining a healthy lifestyle. He continues to tour, using his platform to share his story and encourage others to seek help, proving that recovery can lead to a fulfilling and productive life.

Steven Tyler: The Open Book

Steven Tyler, the charismatic frontman of Aerosmith, has been candid about his struggles with substance abuse. After multiple rehabilitation stints, he achieved sobriety and has remained clean for several years. Tyler attributes his recovery to the support of his bandmates and his commitment to living authentically. He has often expressed how overcoming addiction has empowered him to be a better artist and person. Today, he continues to perform, sharing his journey with fans and contributing to mental wellbeing initiatives.

Slash: The Guitar Hero’s Triumph

Slash, the iconic guitarist of Guns N’ Roses, battled heroin addiction for years, which took a significant toll on his career and personal life. After a near-fatal overdose, he sought help and has been sober since 2006. Slash’s recovery journey involved therapy and a strong support system, including his family and friends. He has often shared that sobriety has allowed him to reconnect with his love for music and creativity, leading to a resurgence in his career. He actively speaks about addiction and recovery, encouraging others to find their path to healing.

Anthony Kiedis: The Chronicler of Recovery

Anthony Kiedis, the lead singer of the Red Hot Chili Peppers, has been open about his struggles with heroin addiction, chronicling his journey in his memoir, Scar Tissue. After years of battling addiction, Kiedis found sobriety in 2000, attributing his recovery to therapy, support from his bandmates, and a commitment to a healthier lifestyle. His experiences have empowered him, and he often uses his music to address themes of addiction and recovery. Kiedis remains an active performer, using his platform to raise awareness about the importance of seeking help for substance abuse.

Demi Lovato: A Journey of Self-Discovery

Demi Lovato has been remarkably open about their struggles with drugs, alcohol, and a near-fatal overdose in 2018. Following this life-changing event, Lovato entered rehab and has since embraced sobriety, using their platform to advocate for mental health and support. Lovato’s journey has been one of self-discovery and empowerment, as they continue to create music that resonates with their experiences. They have expressed that recovery has allowed them to live authentically and inspire others facing similar battles.

The journeys of these musical geniuses highlight the resilience and strength that can emerge from the struggle with addiction. Each of them has not only found sobriety but has also used their experiences to inspire and advocate for more drug help services. Their stories serve as powerful reminders that recovery is possible and that seeking help can lead to a fulfilling and creative life. Through their music and advocacy, these artists continue to break the stigma surrounding addiction, encouraging others to embrace their journeys toward healing and empowerment.

Data and information are provided for informational purposes only, and are not intended for investment or other purposes.

Della Mae Share “Family Tree” Ahead Of New Album ‘Magic Accident’ Arriving January 23

Eric Alper
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Della Mae Share “Family Tree” Ahead Of New Album ‘Magic Accident’ Arriving January 23

Della Mae release “Family Tree,” the second single from their upcoming album ‘Magic Accident’, arriving January 23 via Compass Records. Band founder and fiddler Kimber Ludiker channels the modal, Appalachian fiddle tune tradition on the new single, co-written with Della Mae’s guitarist Avril Smith and singer-songwriter Becky Warren. The track offers one of the album’s most bluegrass-heavy moments with Ludiker’s hard driving fiddle propelled by Alison Brown’s banjo, delivering a meditation on generational trauma, how to recognize the cycle, cope with it, and ultimately break it. ‘Magic Accident’ marks the first full length release from Della Mae since 2021’s ‘Family Reunion’, showcasing the band’s vocal strength, instrumental skill and songwriting prowess on a set of mostly original songs drawing inspiration from Americana-influenced tracks, hard-driving bluegrass romps, and dreamy indie-folk-inspired material.

The band explains the new project: “We are incredibly proud to share this album, produced by our hero Alison Brown. Magic Accident explores the complexity of being human and the drive to seize joy and possibility amid the sheer improbability of being here at all. Each of us contributed songs to this project, making it our most collaborative record to date, and it features co-writes with artists we’ve long admired.” Since forming in Boston in 2010, Della Mae has demonstrated to the roots music community that an all-women band operates far beyond novelty. Their 2013 Rounder Records release ‘This World Oft Can Be’ earned their first GRAMMY nomination for Best Bluegrass Album, with the International Bluegrass Music Association naming them Emerging Artist of the Year the same year. Over the years, Della Mae has performed in more than 30 countries representing the U.S. State Department and played at nearly every major festival on the U.S. roots music circuit.

‘Magic Accident’ Tracklist:

  1. “Magic Accident”
  2. “My Own Highway”
  3. “Family Tree”
  4. “I Compare Everyone To You”
  5. “Nothing At All”
  6. “Out Run ‘Em”
  7. “Lifeline”
  8. “Little Bird”
  9. “What You’re Looking For”
  10. “Takes All Kinds”

The Black Crowes Drop New Album ‘A Pound Of Feathers’ On March 13

Eric Alper
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The Black Crowes Drop New Album ‘A Pound Of Feathers’ On March 13

The Black Crowes drop a new studio album titled ‘A Pound of Feathers’ on March 13, following their busy past few years highlighted by high-profile tours and 2024’s ‘Happiness Bastards’. Helmed as always by brothers Chris and Rich Robinson, the band recorded the 11-track album in Nashville with GRAMMY-winning producer Jay Joyce, launching the announcement with pre-release tracks “Profane Prophecy” and “Pharmacy Chronicles.” Chris Robinson describes the quick creation: “We made this record in eight to ten days. Bringing the high and inspiration from Happiness Bastards into this album, it was a natural progression. We experimented more, we wrote on instinct and how we were feeling in the moment. Rich brought a spontaneity to the record that I can’t describe, but it’s the best shit he’s ever done.”

Rich Robinson adds context to the album’s creative approach: “This album feels transformative to us. Going back to our roots, we felt that spark in the studio and how we work together. Lighting a fire that hits harder, more jagged but is still true to our musical essence.” The speed of the recording process clearly worked in the band’s favor, capturing raw energy without overthinking the material. After decades together, the Robinson brothers continue finding new ways to channel their blues and rock instincts into something that pushes their sound forward while staying rooted in what made them essential in the first place.

‘A Pound of Feathers’ Tracklist:

  1. “Profane Prophecy”
  2. “Cruel Streak”
  3. “Pharmacy Chronicles”
  4. “Do The Parasite!”
  5. “High And Lonesome”
  6. “Queen of the B-Sides”
  7. “It’s Like That”
  8. “Blood Red Regrets”
  9. “You Call This A Good Time”
  10. “Eros Blues”
  11. “Doomsday Doggerel”

Grace Annabella Anderson Releases “Time To Let You Go” Ahead Of Debut Album ‘Art, Baby’

Eric Alper
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Grace Annabella Anderson Releases “Time To Let You Go” Ahead Of Debut Album ‘Art, Baby’

Multifaceted talent Grace Annabella Anderson releases her illuminating single “Time To Let You Go,” a moment of clarity and renewal capturing the quiet power of choosing freedom, softness, and forward motion after upheaval. Built on airy textures, restrained instrumentation, and Anderson’s intimate vocal delivery, it captures release without dramatization as the latest offering from her forthcoming debut album ‘Art, Baby’, arriving February 6. Anderson shares: “‘Time To Let You Go’ feels like driving down a winding coastal highway with all of the windows down. The willowy, semi-submerged vocals in the chorus surround and illuminate the lyrics ‘time to let you go’ like flecks of sunlight, and the decision to move on feels clear, not weighted, not belabored, but freeing and natural. I wrote this song to usher in a new chapter and fresh start, decidedly putting uncertainty, conflict, and betrayal in the past and celebrating the vastness and abundance of life still ahead of me.” The song joins previously released singles “Love Potion,” “Take It Back,” “Halfway,” “Transgressor,” and title track “Art, Baby” from the 13-track record.

Produced at The Planetarium in Nashville with Thomas Dulin, ‘Art, Baby’ explores themes of nostalgia, disillusionment, and desire through poetic lyricism, confessional storytelling, and emotional reckoning. Drawing inspiration from artists like Lizzy McAlpine, Faye Webster, and Joni Mitchell, Anderson evokes similar emotional resonance in her writing and delivery. Her lyrics, informed by her background as a published poet with work featured in Mistake House Magazine, Applause Literary Journal, New Croton Review, and NYU’s West 10th where she received the Editor’s Award in Poetry, exist at the intersection of literature and sound. Beyond music, Anderson has made her mark in fashion, walking for Lanyu Couture and Sandriver Cashmere during New York Fashion Week SS26 and appearing in Lost Pattern’s “Oasis” collection, China Institute Fashion Night, and Alexis Levan’s collection for New York Bridal Fashion Week. For the recording of ‘Art, Baby’, Anderson was joined by Nate Dugger on guitar, Ian Miller on piano, Brent Milligan on bass guitar, and Tim Buell on drums, with Jake Hartsfield mixing and Joe Causey at Voyager Mastering handling mastering.

Heritage Of London Trust Acquires David Bowie’s Childhood Home For Restoration And Creative Workshop Space

Eric Alper
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Heritage Of London Trust Acquires David Bowie’s Childhood Home For Restoration And Creative Workshop Space

Heritage of London Trust announces the landmark acquisition of David Bowie’s childhood home at 4 Plaistow Grove in Bromley, the modest south London terrace where the boy became David Bowie. The property served as Bowie’s creative sanctuary from ages 8 to 20, spanning 1955 to 1967, marking the site where his musical journey began and where he wrote his formative songs before regularly returning in the following years as he wrote breakthrough hit “Space Oddity,” which rocketed him to pop fame. The heritage project, due for completion in late 2027, will restore the railway workers’ cottage to its original early 1960s appearance. Working alongside curator Geoffrey Marsh, co-curator of the Victoria and Albert Museum’s definitive David Bowie Is exhibition, and utilizing a never-before-seen archive, the restoration will recreate the interior layout exactly as it was when Bowie’s father commuted to work at charity Dr Barnado’s and his mother worked as a waitress. The experience centers on Bowie’s 9 ft x 10 ft bedroom, the specific site where his trailblazing spirit was forged.

The project transcends simple bricks and mortar as a living continuation of Bowie’s legacy of free creative experimentation. Inspired by his 1969 Beckenham Arts Lab, which offered opportunities for everybody, the site will host creative and skills workshops for young people. Through the Trust’s Proud Places and Proud Prospects programmes, the house will act as a solid foundation for the next generation, teaching confidence and communication skills in the arts. A major £500,000 grant from the Jones Day Foundation, a charitable foundation funded by attorneys and staff of the Jones Day law firm, has been secured to anchor the restoration, with a public fundraising campaign launching this month. The house sits near the Edwardian Bowie bandstand, where the young musician performed in 1969 and which was restored by Bromley Council and Heritage of London Trust in 2024.

Geoffrey Marsh explains: “It was in this small house, particularly in his tiny bedroom, that Bowie evolved from an ordinary suburban schoolboy to the beginnings of an extraordinary international stardom. As he said ‘I spent so much time in my bedroom. It really was my entire world. I had books up there, my music up there, my record player. Going from my world upstairs out onto the street, I had to pass through this no-man’s-land of the living room.'” Dr Nicola Stacey, Director of Heritage of London Trust, adds: “David Bowie was a proud Londoner. Even though his career took him all over the world, he always remembered where he came from and the community that supported him as he grew up. It’s wonderful to have this opportunity to tell his story and inspire a new generation of young people and it’s really important for the heritage of London to preserve this site.” George Underwood, artist, musician and Bowie’s lifelong friend, recalls: “We spent so much time together, listening to and playing music. I’ve heard a lot of people say David’s music saved them or changed their life. It’s amazing that he could do that and even more amazing that it all started here, from such small beginnings, in this house. We were dreamers, and look what he became.” Fundraising for the project begins in January 2026 with plans to open at the end of 2027.

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That Eric Alper

Eric Alper is a 6-time nominee for Publicist of the Year during Canadian Music Week and has overseen the publicity campaigns for over 183 JUNO Award-nominated albums (and 16 in 2025), 45 Grammy-nominated albums, including 47 JUNO Award, 58 Canadian Folk Music Award, 126 Maple Blues Award-winning albums and is also truly honoured to work with some of the biggest and most important artists of our time.

Contact me: eric@thatericalper.com

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