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Corporate Video Production vs. Commercial Production in the USA: Know the Differences

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By Mitch Rice

Not all videos are created for the same purpose. 

Corporate video builds trust from the inside out. Commercial videos grab attention and sell big. Knowing the difference between these two can save you time, money, and a whole lot of guesswork.

Corporate Video Production vs. Commercial Video Production: At a Glance

Feature Corporate Video Commercial Video
Audience Employees, clients, stakeholders General public, potential customers
Purpose Inform, train, engage Promote, advertise, sell
Style & Tone Professional, clear, factual Creative, catchy, persuasive
Budget Lower to mid-range Mid to high-range
Distribution Internal channels Public platforms

 

Let’s solve your dilemma about choosing between commercial and corporate content

What is Corporate Video Production?

Corporate video production is more for business people. It includes employees. The purpose of the ideo content is for businesses to use internally. They do target external communication, but not for advertising to the general public.

Key Features:

  • Focused on informing, training, or engaging employees, stakeholders, or clients
  • Usually not promotional or salesy in tone
  • Helps build a stronger internal company culture or brand identity

Common Types of Corporate Videos:

Training videos
  • For onboarding new employees, explaining procedures, or upskilling teams
Internal communication videos
  • Like messages from leadership, policy updates, or internal announcements
Company culture videos
  • Showcase your workplace environment, values, and employee experiences
Client or employee testimonials
  • Real people sharing real experiences. Great for building trust
Event or conference recaps
  • Document and share the highlights with teams or clients

What is Commercial Video Production?

Commercial video production is salesy videos. Basically, it will promote products, services, or brands. These videos target only mass audiences. The goal here is to drive sales or brand awareness.

Brand Commercial: Aceso

Key Features:

  • Sales-driven and persuasive in tone
  • Usually high-energy and short-form
  • Distributed across multiple platforms
  • Shows on TV, YouTube, social media, etc.

Common Formats of Commercial Videos:

TV commercials
  • Traditional but still powerful, especially for a broad reach
YouTube ads
  • Skippable or non-skippable ads. Ideal for digital-first campaigns
Social media ads
  • Quick, catchy, and often tailored to the platform (Instagram, Facebook, TikTok)
Product demos or explainer ads
  • Showcase how a product works and why it matters.

Key Differences Between Corporate and Commercial Video Production

The main difference between corporate and commercial video production is all about what they’re really for. They target different audiences, have different goals, and their purposes are not the same.

To understand it all, here are the key differences between Corporate and Commercial Video Production. 

  • Audience and Purpose

Corporate Video

  • Audience: Internal teams, stakeholders, existing clients, job seekers
  • Purpose: Educate, inform, train, or build internal culture
  • Example: A CEO’s message to employees, an onboarding video, or an HR policy update

Commercial Video

  • Audience: General public, potential customers, target market
  • Purpose: Promote a product or service, build brand awareness, and drive sales
  • Example: A catchy YouTube ad for a new app or a TV spot for a shampoo brand
  • Production Style and Tone

Corporate Video

  • Style: Professional, informative, sometimes documentary-style
  • Tone: Calm, transparent, trustworthy, and often more formal
  • Often features employees, office settings, and real scenarios

Commercial Video

  • Style: High-energy, creative, visually engaging
  • Tone: Persuasive, emotional, or entertaining, depending on the brand voice
  • Often includes actors, scripted scenes, and visual effects
  • Budget and Distribution Channels

Corporate Video

  • Budget: Usually lower to mid-range (depends on scale and complexity)
  • Distribution: Internal platforms (intranet, emails), websites, training portals, or presentations

Commercial Video

  • Budget: Can be high, especially for TV and digital campaigns
  • Distribution: Public platforms like TV, YouTube, social media, or OTT apps

Corporate Video Production vs. Commercial Production: Which One Do You Need?

Still confused? Here are the things that will help you to decide. 

When to Choose Corporate Video Production

Go for this when your goal is to communicate within your organization or with existing clients. Not for sale to the public.

Use it if you want to:

  • Train or onboard new employees
  • Explain complex company policies or workflows
  • Share company updates from leadership
  • Build internal brand culture
  • Document an internal event or achievement

Industry-Specific Examples:

  • Tech: Create a product training video for internal developers or IT teams
  • Healthcare: Film a safety protocol training video for hospital staff
  • Real Estate: Produce an internal sales strategy presentation or team motivational video.

When Commercial Video Production is Ideal

Choose this when you’re looking to promote a product, service, or your brand to the public. It’s about visibility, appeal, and conversion.

Use it if you want to:

  • Launch a new product or service
  • Run an ad campaign on TV or social media
  • Reach new customers and expand market presence
  • Drive traffic to your website or physical store

Industry-Specific Examples:

  • Tech: Promote a new mobile app through a YouTube ad campaign
  • Healthcare: Advertise a new wellness program or telehealth service on local TV
  • Real Estate: Run a Facebook ad showcasing a luxury apartment launch.

Top 5 Video Production Companies in the USA

  • LocalEyes

[Source: LocalEyes Video Production]

Headquarters in the USA: Colorado, California, Washington, Oregon, Georgia.

Notable Clients: GUCCI, Coca-Cola, SurveyMonkey, Microsoft

Project Handled: 3900+

Best For: Overall, for every kind of video

  • Sandwich

[Source: Sandwich

Headquarters in the USA: California

Notable Clients: Shopify, Slack, TikTok

Project Handled: 700+

Best For: Use bright colors and creative images.

  • Lemonlight

[Source: Lemonlight

Headquarters in the USA: California

Notable Clients: Rolex, Dyson, Amazon

Project Handled: 25,000+

Best For: Creative storytelling and new ideas.

  • Superside

[Source: Superside

Headquarters in the USA: Colorado, New York, Wisconsin

Notable Clients: Google, Meta, Reddit

Project Handled: 97,154+

Best For: Motion graphics and technology

  • Wyzowl

[Source: Wyzowl

Headquarters in the USA: New York

Notable Clients: Kodak, Deloitte, LG.

Project Handled: 4000+

Best For: Animated explainer video

Additionally: SEO Benefits of Each Type of Video Production

Here is how both types support your SEO strategy:

SEO Benefit Corporate Videos Commercial Videos
User Engagement Higher on-site time, lower bounce Higher CTR on ads & landing pages
Brand Trust Builds internal/external credibility Builds public trust and brand recall
Search Visibility Boosts site structure & usability Improves rankings via YouTube & snippets
Backlinks & Shares Limited unless public-facing High potential with shareable ad content
Conversion Support Employee recruitment, stakeholder trust Product sales, lead generation

Frequently Asked Questions: Corporate Video Production vs. Commercial Production

What is the difference between corporate and commercial video?

Corporate videos are for internal communication or business relationships. On the other hand, commercial videos are promotional to sell products or services. 

What type of video is an example of a corporate video?

An employee onboarding or training video is a classic example of corporate video. 

How do you make a good corporate video?

Focus on clarity, purpose, and promotional tone. Use a clean script, a real employee testimonial to build trust.

What makes a good commercial video?

A good commercial video is one that has a compelling story, showcases product values, and ends with a strong call to action, all in an engaging style. 

Data and information are provided for informational purposes only, and are not intended for investment or other purposes.

We Are Scientists Announce New Album ‘Qualifying Miles,’ Share Fog-Drenched Lead Single “Please Don’t Say It”

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We Are Scientists return with news of their highly-anticipated ninth studio album Qualifying Miles via Groenland Records. Nearing twenty years on from their commercial breakthrough, the NYC band – comprising founding members Keith Murray and Chris Cain – are still constantly reinventing themselves. But with this new record comes a return to the music that shaped their childhoods, with echoes of ’90s guitar music threading throughout the project. With their trademark danceable, razor-sharp hooks and witty lyricism, Qualifying Miles is the sound of a band revisiting their roots while interrogating the distance they have traveled.

Alongside the album announcement, the band are sharing lead single, “Please Don’t Say It.” With its anthemic, infectious hook and a splash of melodrama, it captures the wry charm and emotional punch that have long defined the band’s enduring appeal.

On the track, Keith says: “I’m always happy to spew all kinds of drama in song, just don’t make me talk about it in person, okay? “Please Don’t Say It” is, I guess, a song about being unwilling to confront my glitches anywhere but in that very song. Except, now I’m talking here about using the song to not talk about it. Weird.”

The track comes alongside an irreverent and whimsical video, on which Keith offers: “You know what we haven’t explored enough in our many years of video media creation? Fog. We’ve run rampant through city streets (‘Nobody Move, Nobody Get Hurt’), rode horses across Irish bogs (‘Chick Lit’), and had our eyes speared by nail guns (‘Dumb Luck’). Somehow, though, the cinematographers of those videos never had the wherewithal to exploit the sex appeal of a good fog machine. Sure, yeah, we’ve had loads of haze (‘Your Heart Is A Weapon’). Hell yes, we’ve deployed light steam (‘Rules Don’t Stop’). But it took our many accrued years of cinematographic education to finally nail the fog layers sensual enough to convey the steamy carnality of this, the most sensually befogged song of We Are Scientists’ career. Please, now: get lost in the murk of ‘Please Don’t Say It’.”

 

Hollywood Undead Drop Explosive “Hollywood Forever” Remix Featuring Funny Man, Lefty Gunplay & N8NOFACE

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Hollywood Undead unleash a brand new take on their hit single “Hollywood Forever” today with an electrifying remix from founding member Funny Man featuring Lefty Gunplay and N8NOFACE with an accompanying video created by LA based artist and animator MikeMeds.

The “Hollywood Forever (Funny Man Remix)” is a gritty, genre-blending rework of the fan-favorite anthem-an unmistakable tribute to Los Angeles, the city firmly rooted in the DNA of all three artists. The track seamlessly blends explosive rap verses that trade off between Funny Man’s laid-back swagger, Lefty Gunplay’s raw charisma, and N8NOFACE’s signature punk-meets-rap delivery, building in intensity before culminating in the original track’s epic chorus.

Speaking on his remix of “Hollywood Forever”, Hollywood Undead’s Funny Man shares, “For the first time in Hollywood Undead history we have 3 Mexicans on one track with the homies Lefty Gunplay, N8NOFACE, and myself Big Funny Man who are all holding it down for LA and will continue to do so. Thanks to those legends for helping to show love and gratitude to the Undead fans.”

N8NOFACE comments, “Soon as I heard the track and idea I wanted to rock it. Perfect genre killer joint and blends of styles,”

With Lefty Gunplay adding, “THIS ONE RIGHT HERE IS FOR THE CULTURE. 2025 JAY Z VS LINKIN PARK!”

Originally released in October 2024 via Sumerian Records, “Hollywood Forever” has racked up over 19.5 million cross-platform streams, peaked at #18 at Active Rock radio (currently holding at #20), and generated over 35.6k Shazams. The track is a testament (both lyrically and statistically) to the uniquely powerful bond Hollywood Undead share with their fans and the phenomenal staying power of a band who have been releasing albums since 2008.

The remix lands as Hollywood Undead continue their monumental Hollywood & N9ne Return Tour, co-headlining with Tech N9ne and performing to thousands each night alongside special guests Set It Off and Zero 9:36. The current leg marks their long-awaited return to Canadian stages for the first time in nearly a decade. The band will also be performing at major US festivals Sonic Temple, Welcome To Rockville, Louder Than Life and Aftershock.

New England Metal & Hardcore Fest Returns With Lorna Shore, Cannibal Corpse, Bury Your Dead’s Final Show And More

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New England Metal & Hardcore Festival returns on Saturday, September 20, 2025, at The Palladium Outdoors in Worcester, MA and organizers have revealed the lineup.

Launched in 1999, NEMHF became a cornerstone of the metal and hardcore scenes, hosting legends like Megadeth, Lamb Of God, Meshuggah, and more. After a triumphant return in 2023, the festival is set to once again bring the heat with a lineup that includes Lorna Shore as the headliner, alongside Cannibal Corpse, Kublai Khan TX, The Black Dahlia Murder, and a rare, historic final performance from Bury Your Dead featuring their classic lineup, including Matt Bruso, Mark Costello, Brendan “Slim” MacDonald, and Aaron “Bubble” Patrick. Also on the bill are Drain, Sanguisugabogg, Municipal Waste, Madball, Full of Hell, and more.

“We’ve done this fest over a bunch of formats through the years – two days, three days, you name it,” says co-founder Scott Lee. “This time, it’s one day, but we didn’t cut corners. This lineup is stacked from top to bottom. We’re bringing you the best of the best. All gas, no brakes. Weeeeeee.”

LINEUP:
HEADLINER: LORNA SHORE
All Out War
Bayway
Big Ass Truck
Bury Your Dead (Final Show – Classic Lineup)
Cannibal Corpse
Chamber
Despised Icon
Drain
Full of Hell
Gates to Hell
Gideon
Guilt Trip
Hard Target
Kublai Khan TX
Madball
Municipal Waste
PeelingFlesh
Sanguisugabogg
Shadow of Intent
Teeth
The Black Dahlia Murder
Varials
Vomit Forth

Tickets for the 2025 edition of the New England Metal and Hardcore Festival can be found through Tixr.com. In addition, Soundrink.com is the platform hosting VIP packages for those attending the New England Metal + Hardcore Festival this year.

The VIP packages include lodging options, a pre-show party, meet and greets with artists, special viewing areas, a private cash bar and restrooms, commemorative merch items and more.

“Spirit in the Sky” Soars Again: Dolby Atmos Single and Vinyl Reissue Celebrate Norman Greenbaum’s Enduring Legacy

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For more than half a century, Norman Greenbaum’s 1969 anthem “Spirit in the Sky” has captivated listeners of all generations with its euphoric energy and bold, genre-bending sound. Now, Craft Recordings celebrates the song’s era-defying legacy with two special releases: a brand-new Dolby Atmos mix of the single available to stream/download today, and a vinyl reissue of Greenbaum’s kaleidoscopic debut album, Spirit in the Sky, arriving June 13.

Long out-of-print, Greenbaum’s 1969 debut returns to vinyl in a replica tip-on jacket with lacquers cut from the original tapes (AAA) by Kevin Gray at Cohearent Audio. Anchored by its beloved, iconic title track, “Spirit in the Sky,” the album fuses rock, gospel, and psychedelia, featuring hidden gems like “Marcy,” “Tars Of India” and “Skyline” that highlight Greenbaum’s distinctive songwriting style. Meanwhile, the Dolby Atmos single gives fans an opportunity to experience “Spirit in the Sky” in transcendent spatial audio. Click here to pre-order and stream now.

Fueled by one of the most unforgettable guitar hooks in music history, the single “Spirit in the Sky” premiered in December 1969 and soon reached the No. 1 spot on charts across the globe, including the U.S., Australia, Canada, Ireland, the U.K., and Germany. Eventually selling over two million copies worldwide, the gold-certified track marked a major commercial and creative breakthrough for Greenbaum, fusing elements of rock & roll, gospel, pop, and psychedelia with a daring originality way ahead of its time.

A Massachusetts native who got his start performing in Boston coffeehouses, Greenbaum launched his career with the formation of Dr. West’s Medicine Show and Junk Band — a short-lived, Los Angeles-based psychedelic jug band whose 1966 single “The Eggplant That Ate Chicago” reached No. 52 on the Billboard Hot 100. Soon after the band’s dissolution, Greenbaum played a gig at The Troubadour in West Hollywood and caught the attention of producer Erik Jacobsen (known for his work on The Lovin’ Spoonful’s hit singles “Do You Believe in Magic,” “You Didn’t Have to Be So Nice,” and more). With Jacobsen at the helm as producer, Greenbaum soon set to work on Spirit in the Sky.

As he revealed in a 2020 interview with Rolling Stone, Greenbaum borrowed the title to “Spirit in the Sky” from a greeting card. After watching an episode of The Porter Wagoner Show, he composed the song’s lyrics in just 15 minutes, mining inspiration from Wagoner’s performance of a country gospel tune titled “Pastor’s Absent on Vacation.” Although conceived as a folk song, “Spirit in the Sky” took on an entirely new life in the studio, thanks in part to Greenbaum’s use of a Fender Telecaster with a fuzz box built directly into the guitar’s body. To accentuate the song’s gospel roots, Greenbaum and Jacobsen enlisted a Kentucky-born gospel trio called The Stovall Sisters, whose stratospheric harmonies provide a glorious counterpart to the track’s pulsating rhythms and fuzzed-out guitar tones.

Released via Reprise Records, “Spirit in the Sky” was initially met with apprehension from the label, due to its potentially controversial religious references as well as its unconventional length (the track clocks in at just over four minutes, at a time when pop hits averaged two minutes and 30 seconds). Despite that resistance, the song emerged as a global smash and gave Greenbaum his first hit on the Top 40 charts, where it held strong for 14 weeks.

A largely undiscovered gem released in October 1969, Spirit in the Sky shows the tremendous depth and scope of Greenbaum’s musicality, opening on the horn-driven R&B-funk of “Junior Cadillac” and closing out with the spacey psych-pop of “Marcy” (a sublimely loopy number hailed as a “great lost album track” by legendary rock critic Robert Christgau in a glowing review of the LP). Encompassing everything from groove-heavy country-rock to soul-soothing AM pop, the 10-song powerhouse ultimately serves as an alluring first entry in an eclectic solo catalog that also includes 1970’s Back Home Again and 1972’s Petaluma.

Since “Spirit in the Sky” first stormed its way up the charts, the song has made an indelible mark on pop culture and appeared in countless ads, TV shows, and films (including The Simpsons, Guardians of the Galaxy, Apollo 13, Wayne’s World 2, Aquaman and the Lost Kingdom, Ocean’s Eleven, Miami Blues, Remember the Titans, and Suicide Squad, to name just a few). The song has been sampled by artists including pop-punk pioneers Fall Out Boy (“I Don’t Care”), and covered by Elton John, Bauhaus, Gareth Gates, William Shatner, Doctor and the Medics, and more. Additionally, “Spirit in the Sky” is among a rare group of songs to have topped the UK Singles Chart three times, each with a different version: first in 1970 with Greenbaum’s original recording, then in 1986 via Doctor and the Medics, and in 2003 thanks to Pop Idol’s Gareth Gates—underscoring the song’s status as a perennial favorite spanning generations and genres. Praised as “proto-glam” by music historian Simon Reynolds and widely recognized for its sonic ingenuity, “Spirit in the Sky” also appears on Rolling Stone’s “500 Greatest Songs of All Time” list.

Norman Greenbaum reflects, “I’m humbled and deeply grateful that “Spirit in the Sky” continues to connect with people. It means so much that people have taken the song to heart, and I’m excited to see its journey continue.”

Click here to stream/pre-order Spirit in the Sky.

Tracklist:

Side A:

1. Junior Cadillac

2. Spirit in the Sky

3. Skyline

4. Jubilee

5. Alice Bodine

Side B:

1. Tars Of India

2. The Power

3. Good Lookin’ Woman

4. Milk Cow

Great South Bay Music Festival 2025 Returns With Taking Back Sunday, Damian & Stephen Marley, Men at Work, moe., And More

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The Great South Bay Music Festival, Long Island’s Music Fest, is thrilled to announce that they are back and bigger than ever for the 2025 season. The four-day music and arts festival, presented by Voodoo Ranger, returns to the newly revamped and picturesque waterfront at Shorefront Park in Patchogue Village, from Thursday, July 24 – Sunday, July 27.

The first round of headliners have been announced for 2025, including Taking Back Sunday, Men at Work, Damian “Jr. Gong” & Stephen Marley, Naked Eyes, Say Anything, Gym Class Heroes, Head Automatica, The Elovaters, J Boog, moe., Umphrey’s McGee, Pigeons Playing Ping Pong, Eggy, Yacht Rock Revue, Ambrosia, and Strangelove: The Depeche Mode Experience, with many more to be announced. Tickets are available to purchase now at www.greatsouthbaymusicfestival.com.

The iconic multi-genre festival is known for presenting a diverse variety of musical acts over the course of four days, with an eclectic lineup of headline artists performing alongside cutting-edge rising stars. This year, the festival will feature a diverse array of performances from Yacht Rock of the ‘80s to the alternative rock of the early aughts, classic and contemporary reggae-rock, to the freeform journeys of the jam world, catering to several generations and tastes of true music lovers.

To celebrate the momentous occasion of their 17th anniversary, the festival will feature 55 performers on three stages, in classic and contemporary rock, jam, pop punk, alternative rock, new wave, synth and electronic pop, ska, reggae, and funk genres. The festival is sponsored by Voodoo Ranger and boasts multiple beer, wine, and adult beverage tents, an artisan and craft market, and a sumptuous food court offering a diverse gourmet menu of delicious and healthy fare. They will also welcome a pop-up from Happy Days Dispensary, New York State’s highest-rated recreational cannabis dispensary.

The festival will kick off on Thursday, July 24, with a throwback night of alternative rock anthems on the bay, with some of the best bands of the 2000s including Taking Back Sunday, Say Anything, Gym Class Heroes, and Head Automatica. From Taking Back Sunday’s emotional anthems to Say Anything’s quirky charm, to Gym Class Heroes’ blend of hip-hop and pop-punk and Head Automatica’s synth-driven alt-rock, this night promises a wild ride through your favorite tracks. (8 performers on 2 stages.)

Friday’s annual Rock-Reggae Beach Party continues with reggae royalty Damian “Jr. Gong” & Stephen Marley, the smooth sounds of J Boog, and the soulful ska vibes of Oogee Wawa (our local favorites!). Plus, The Elovaters will set the tone with their uplifting, reggae-infused beats that’ll have you swaying to the rhythm. This beach party is the perfect mix of rock, reggae, and ska, bringing a taste of the islands to the East Coast. (12 performers on 3 stages.)

Saturday is always Jam Day, and continuing the legacy of this iconic music are headliners including the legendary moe., the genre-defying Umphrey’s McGee, the funky, high-energy Pigeons Playing Ping Pong, and the groove-heavy Eggy. Whether you’re into seamless jams that flow effortlessly from one song to the next, experimental riffs that push the boundaries, or just want to vibe out to some seriously talented musicians, this lineup has something for everyone. (17 performers on 3 stages.)

Set sail on Sunday for the ultimate Yacht Rock experience at the ’80s Beach Party hosted by the legendary WLIR & SiriusXM DJ Larry “The Duck” Dunn. The day will feature headliners such as Men at Work, delivering classics like “Who Can It Be Now?” and “Down Under,” and Naked Eyes will have you dancing to “Promises, Promises” and “Always Something There to Remind Me,” while Yacht Rock hitmakers Ambrosia play timeless hits like “You’re the Only Woman” and “Biggest Part of Me.” Plus, the popular Yacht Rock Revue will bring smooth, polished hits from the golden era of ’70s-’80s rock, with special guests Strangelove: The Depeche Mode Experience, who will take you on a synth-driven journey through the band’s discography. Grab your shades and sail into a Sunday full of smooth tunes and unforgettable ’80s nostalgia. (15 performers on 3 stages.)

For the kids:
On Saturday and Sunday, Great South Bay will again present a full schedule of fun, educational children’s performers in the worlds of magic, music, puppetry, costume characters, and more. Visiting performers on the KidZone Stage include Getting Zen with Erin, Funky Town Playground Band, Puppetry with Kiddle Karoo & her Kool Krew, Songs by Lena, Rockin’ Ron the Friendly Pirate, fest favorite Cheryl the Stiltwalker, and more to come.

Emerging Local Artists:
Supporting and presenting original emerging artists has always been part of our mission at GSB. For 2025, the festival is pleased to present over 27 talented original artists that we are excited to give stage time and lay on our music-loving attendees. Some talented original artists to keep on your radar this year include Robinson Treacher, Chris Ruben Band, Gamblers, Escaper, Nikki Silva, Imposters, Azwel, Nonstop to Cairo, and more.

Philanthropy:
Great South Bay is a proud part of our LI community and is committed to doing all we can to support our less fortunate Long Island brothers and sisters. Great South Bay will continue to donate a percentage from every ticket sold to the GSB-Stony Brook Cancer Center Fund. To date, the fest has raised well over a quarter of a million dollars for the cancer center. We will again donate booth spaces in our “Storyville Tent” to local organizations looking to raise awareness and funds for battered women, the homeless, pet rescue, and voter registration.

Ticketing:
Various ticketing levels and packages are available including: GA, VIP, Ultra VIP, 2-Day, and 4-Day options. Please check the website for package benefits and prices. Ticket price includes all concerts and entertainment. Food and beverages not included. Children under 10 are free.

Festival Times:
Thursday 7/24: Doors: 3:30 PM, fest goes till 10 PM
Friday 7/25: Doors at 4:00 PM, fest goes till 11 PM
Saturday 7/26: Doors at 1:00 PM, fest goes till 11 PM
Sunday 7/27: Doors at 2:00 PM, fest goes till 10 PM

 

Kula Shaker Release “Charge of The Light Brigade” And Announce Reunion Tour

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KULA SHAKER’s irrepressible return continues apace as the original line-up announce the release of a brand new single “Charge of The Light Brigade” on Strangefolk Records.

Packed with allusions to spiritual vampires and the fairy cavalcade of Celtic folklore, this three-minute musical trip is the first of a number of new tracks the band have recorded for their upcoming eighth studio album (title to be announced) and heralds their March/April shows in the U.K., where they will be riding out with Ocean Colour Scene as very special guests on their 2025 tour.

The tour, with extra dates added due to huge demand, kicked off on March 27th in Leeds, UK and runs until May 4th in Newcastle, will see the bands playing 24 dates across the country including two dates at London’s O2 Academy Brixton on April 4th and May 1st and two dates in Glasgow on the 15th and 16th of April. U.S. dates to be announced shortly!

With their seventh and latest album Natural Magick (2024) released across the world and topping the Independent Album Charts in the UK (“The best album of their career” – Shindig!), and having completed successful tours of North America, Asia, the UK and Europe last year, Kula Shaker are well and truly back in the saddle, galloping at speed, in a startling return to form.

The band’s sound feels more amplified than ever with the return of Hammond organ wizard Jay Darlington after a decade with Oasis and various Gallaghers, reuniting all four members of the band’s classic line-up (Crispian Mills: guitar/vocals; Jay Darlington: Hammond organ; Alonza Bevan: bass; Paul Winter-Hart: drums) for the first time since 1999’s Peasants, Pigs & Astronauts.

Delivering that renewed wild energy we know and love, Natural Magick proved to be a mesmeric 13-track incantation incorporating blazing psychedelic sermons, raga rave-ups, stardust-coated pop pearls and mood-enhancing mantras. A technicolor sonic pathway towards a more enlightened state of mind, this was Kula Shaker casting their most powerful spell yet.

Named after a ninth-century mystic, Kula Shaker first carried their freak flag of spiritual sonics to the top during the heady days of Britpop, first with their debut hit “Grateful When You’re Dead” / “Jerry Was There,” followed by top five songs like “Hush” and “Tattva” (a pop song written in Sanskrit) before releasing the legendary “Govinda.” The band became UK album chart-toppers with 1996’s imperious multi-platinum selling debut album K and the follow-up Peasants Pigs & Astronauts saw them push the creative envelope further, prior to their premature dissolution.

Having formed their own label Strangefolk in 2007, Kula Shaker have slowly but surely returned to their sonic summit, with a prolific surge of writing, which began in 2023 with 1st Congregational Church Of Eternal Love And Free Hugs, followed by their acclaimed Natural Magick in 2024.

Sounding the charge for 2025, this new song continues the ever-evolving Kula Shaker legend, which has both entertained and inspired listeners for decades, and 2025, and sees the band advance once again as “Charge of The Light Brigade” trailers the release of a new studio album.

25 years on from the debut album K, Kula Shaker have proved they are still one of the most exciting and ecstatic bands around, an unstoppable tour de force, with kinetic energy cursing through every second of their “electric” live shows.

The band will be releasing new music and embarking on international tours, headlining venues and festivals throughout 2025.

For U.K. dates with Ocean Colour Scene, please go to https://tix.to/OCS25

XPoNential Music Festival 2025 Brings Courtney Barnett, War, Sharon Van Etten & More to the Camden Waterfront

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WXPN announces the lineup for the 32nd annual XPoNential Music Festival Presented By Subaru taking place at Wiggins Park on the Camden, NJ Waterfront September 19th, 20th and 21st 2025. Celebrated for their signature blend of roots, blues, indie rockers, and singer-songwriters, this year’s WXPN thoughtfully selected bill includes indie rockers Courtney Barnett and Sharon Van Etten & The Attachment Theory and the eclectic, genre blending War as headliners.  Joining them at Wiggins Park is Greensky Bluegrass, Preservation Hall Jazz Band, Molly Tuttle, Soccer Mommy, Spin Doctors, Richard Thompson, Tune-Yards and more.

The outdoor XPoNential Music Festival features WXPN’s “impeccably curated” mix of established, emerging and local artists, as cited by Philadelphia magazine in naming it Best Music Festival in its 2023 “Best of Philly” awards.

Produced in partnership with the Camden County Board of Commissioners, the XPoNential Music Festival attracts audiences from Greater Philadelphia, Mid-Atlantic, and Northeastern US to Wiggins Park, which offers convenient access via public transportation, two waterfront stages in natural amphitheaters that produce great sound, lawn seating, and riverfront promenades that offer spectacular views of the Delaware River and Philadelphia skyline. In addition to its variety of artists, amenities that include free non-alcoholic beverages and an artist meet-and-greet area for WXPN members, a children’s activities area, and extensive food, beverage, and other vendor selections make the festival an enjoyable experience for music lovers of all ages.

“The XPoNential Music Festival has served as a staple event on the Camden Waterfront since 2005,” Commissioner Jeffrey Nash said. “As always, the festival has a wonderful lineup of diverse musical performances so there is truly something that everyone will enjoy. We cannot wait for this year’s event and encourage everyone to join us on the Waterfront.”

XPoNential Music Festival 2025 Lineup includes:

Friday, September 19, 2025
War
Preservation Hall Jazz Band
Snacktime
Southern Avenue
Black Buttafly
Fawziyya Heart

Saturday, September 20, 2025
Sharon Van Etten & The Attachment Theory
Molly Tuttle
Soccer Mommy
Richard Thompson
Kathleen Edwards
Tune-Yards
Owen Stewart
Maxwell Stern & The Good Light Band

Sunday, September 21, 2025
Courtney Barnett
Greensky Bluegrass
Spin Doctors
Craig Finn
Daniel Donato’s Cosmic Country
Zinadelphia
Michigander
Emily Drinker

*Stage schedule and set times to be announced.

Tickets and all information about the XPoNential Music Festival can be found at the festival website xpnfest.org. As a benefit of their membership, WXPN members receive up to 50% discount on festival passes.

Bristol Rhythm & Roots Reunion Returns with The Teskey Brothers, Lukas Nelson, Ricky Skaggs, The Band Perry and Nearly 100 Acts

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Bristol Rhythm & Roots Reunion, presented by Ballad Health and produced by the nonprofit Birthplace of Country Music, returns to State Street in Historic Downtown Bristol, Tenn.-Va. Sept. 19-21, 2025 for its 24th annual event, boasting a colossal, genre-bending lineup that includes the soul-drenched blues-rock of Aussie exports The Teskey Brothers, the anthemic harmonies of Shane Smith & The Saints, and next-gen outlaw Lukas Nelson. 14-time GRAMMY winner Ricky Skaggs & Kentucky Thunder are also on the roster with platinum-selling chart-toppers The Band Perry, who hail from neighboring Greeneville, Tenn. Breakthrough singer-songwriter Joy Oladokun, known for her collaborations with Chris Stapleton, Brandi Carlile and Maren Morris, makes her debut in Bristol alongside festival veterans Steep Canyon Rangers, psychedelic jam band Pigeons Playing Ping Pong, and buzzworthy, Birmingham, Ala. bluegrass ensemble Mountain Grass Unit, plus many, many more. The three-day celebration is an immersive tribute to the legacy of the 1927 Bristol Sessions recordings and the far-reaching influence of that pivotal moment in American music history.

Kaitlin Butts, Ashley Monroe, Fruition, Sister Sadie, Michael Cleveland, The Wilder Blue, Nolan Taylor, Shadowgrass, Ken Pomeroy, Theo Lawrence, The Wildmans, Jarekus Singleton, Rob Ickes & Trey Hensley, Larry Keel’s Electric Larry Land, Denitia, Chicken Wire Empire also join the lineup of nearly 100 acts slated to appear on a dozen stages in the twin cities designated the “birthplace of country music” by the U.S. Congress.

Bristol Rhythm & Roots Reunion amplifies the charm of its vibrant downtown location, steeped in the region’s authentic music, culture, and community. As Saving Country Music puts it, “Instead of traipsing back and forth through an open field like many festivals make you endure, you feel like you’re entering a musical village, and one that you never want to leave.”

New for 2025, Bristol Rhythm will add late night sets at Machiavelli’s outdoor tent, “barn” dances at the Country Music Mural Stage, and the festival’s first Artist in Residence, Dave Eggar. The dynamic cellist, pianist, and composer, who has worked with a host of artists including The Who, Coldplay, Tony Bennett, Patti Smith, Esperanza Spalding, and many, many more, will take his talents from stage to stage, collaborating with a number of festival artists throughout the weekend. Tennessee Songwriters Week Bristol qualifying round winners Austin Barrett, Camden Benoit, Claire Childress, and Erin Dalton will also perform in the round with Sarrenna, hosted by Adam Bolt.

WBCM Radio Bristol, which celebrates its 10th anniversary this year, will bring its popular Farm and Fun Time variety show back to the Paramount Bristol stage during the festival this year, with special guests to be announced. Hoot and Holler, Roanoke’s storytelling collective, will also return to delight audiences with more stories – “out loud!”

Weekend passes to Bristol Rhythm & Roots Reunion are on sale now, with upgraded packages available. Visit BristolRhythm.com for tickets and information.

The 10 Greatest Songs About Radio

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For many of us, the radio served as more than a background soundtrack. It filled bedrooms and basements, car rides and quiet nights, with voices and music that felt like lifelines. It introduced new artists, new ideas, and emotions we hadn’t named yet. Long before playlists were curated by algorithms, DJs with personality and passion shaped our taste and our sense of belonging. And in a perfect loop of homage, musicians began writing songs about the very medium that helped carry their voices into the world.

“Radio, Radio” – Elvis Costello
A punk-fueled protest against corporate censorship disguised as a catchy anthem, this is the song Costello wasn’t supposed to play on SNL—so naturally, he did. It’s a biting takedown of broadcast conformity with just the right amount of sneer and jangle. Few songs capture the rebellious spirit of radio quite like this one.

“This Is Radio Clash” – The Clash
If the apocalypse had a house band, it’d be The Clash. This experimental track blasted out warnings over a dystopian soundscape, turning the radio into a pirate ship broadcasting from the edge of chaos. It’s weird, it’s wild, it’s everything the FM dial once promised.

“Do You Remember Rock ‘n’ Roll Radio?” – Ramones
It’s a rallying cry and a eulogy all in one. With Phil Spector at the controls and nostalgia in full force, the Ramones remember a time when the radio mattered. A punk band longing for the golden age of DJs and discotheques—how beautifully ironic.

“On the Radio” – Donna Summer
Only Donna Summer could make heartbreak sound like a disco dream. This shimmering track is about hearing your love life broadcast over the airwaves and somehow dancing through the pain. It’s melodrama, mirrorballs, and the magic of nighttime radio all rolled into one.

“I Can’t Live Without My Radio” – LL Cool J
Before Bluetooth speakers and streaming, there was the boombox, and LL Cool J made it an icon. This track wasn’t just about loving music—it was about identity, defiance, and walking down the street with your soundtrack blasting for the whole block to hear.

“Turn Up the Radio” – Autograph
Hair metal’s contribution to the radio canon is loud, proud, and unrepentantly fun. Autograph didn’t want a deep conversation—they just wanted more volume. For every kid who felt alive rolling down the highway with the speakers maxed out, this was your anthem.

“Mexican Radio” – Wall of Voodoo
A deliciously strange, new wave fever dream, “Mexican Radio” captured the surrealism of late-night broadcasts bleeding over the border. With its spaghetti-western synths and bizarre lyrics, it’s a love song to static-filled frequencies and cross-cultural airwaves.

“You Turn Me On, I’m a Radio” – Joni Mitchell
Joni’s sly wink to the music biz turned into one of her most charming tracks. Written at the label’s request for a hit single, she instead delivered a metaphorical seduction wrapped in folk-pop genius. Leave it to Joni to make being a radio into a romance.

“Spirit of Radio” – Rush
Only Rush could pack philosophy, power chords, reggae breakdowns, and a tribute to Toronto’s own CFNY into one song. A celebration of the unpredictability and purity of real radio before it gave way to commercial sludge—“Spirit of Radio” is prog-rock perfection.

“Radio Free Europe” – R.E.M.
Mumbling its way into music history, this jangly debut track was a cryptic call to arms. While the lyrics might be elusive, the energy is unmistakable—a sonic transmission from a band who knew the power of underground airwaves and college radio stations.

The best songs about radio tap into something timeless—the joy of discovery, the ache of connection, and the power of hearing the right song at exactly the right moment. These tracks speak to how radio built culture, sparked revolutions, and made people feel seen, even in solitude. Whether blasted through a boombox or whispered through late-night static, the radio left its mark. These songs remember.