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5 Surprising Facts About Elton John’s “Goodbye Yellow Brick Road”

Eric Alper
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Few albums stand the test of time quite like Goodbye Yellow Brick Road, Elton John’s 1973 magnum opus. A sprawling double album packed with cinematic storytelling, genre-hopping brilliance, and some of the most iconic songs of all time, it cemented Elton John’s status as a global superstar. But even with its legendary status, there are still some lesser-known gems hidden in its history. Here are five unknown facts about Goodbye Yellow Brick Road that even die-hard fans might not know.

1. The Album Was Almost Recorded in Jamaica—And It Was a Disaster
Before settling into the idyllic Château d’Hérouville in France, Elton and his band initially planned to record the album in Kingston, Jamaica. Why? Because The Rolling Stones had just wrapped up Goats Head Soup there, and Elton wanted to capture some of that same magic. But instead of inspiration, they found chaos: political protests, logistical nightmares, and a recording studio with terrible equipment. Things got so bad that the only song recorded there, “Saturday Night’s Alright for Fighting,” sounded like it was “made on the worst transistor radio,” according to Elton. Within days, the whole operation packed up and moved to France—where history was made.
2. Elton Wrote Most of the Music in Three Days
When inspiration strikes, it really strikes. Bernie Taupin delivered the lyrics for the album in just two and a half weeks, but Elton John took things to a whole new level—writing most of the melodies for the 17 tracks in a mere three days. That’s right: in less than 72 hours, songs like “Candle in the Wind,” “Goodbye Yellow Brick Road,” and “Bennie and the Jets” took shape. The man was on fire. It’s a testament to his otherworldly talent and intuition as a songwriter.
3. “Bennie and the Jets” Wasn’t Supposed to Be a Single—Until Radio Stations Made It One
The funky, futuristic “Bennie and the Jets” wasn’t even on the radar as a single—until U.S. radio DJs took matters into their own hands. American stations, especially R&B stations in Detroit, started playing the song non-stop, recognizing its crossover potential. The label eventually gave in and released it as a single, and it shot straight to #1 in the U.S. Even more incredible? The “live” sound of the track was completely fake—producer Gus Dudgeon added artificial crowd noise, including a sample from a Jimi Hendrix concert, to make it sound like an arena anthem.
4. “Funeral for a Friend” Was Written as the Soundtrack to Elton’s Own Imaginary Funeral
Elton John has a flair for the dramatic, and nothing proves it more than the epic opening of the album. “Funeral for a Friend” wasn’t inspired by a real-life loss—it was Elton fantasizing about what music he’d want played at his own funeral. The grandiose, synthesizer-heavy instrumental intro, created by engineer David Hentschel on an ARP 2500 synth, segues perfectly into “Love Lies Bleeding,” making for one of the most stunning album openers in rock history. It remains a live favorite to this day, often played in extended versions that showcase Elton’s dazzling piano skills.
5. “Harmony” Was Almost a Hit, But Timing Killed It
“Harmony,” the album’s final track, had all the makings of a smash single—lush harmonies, soaring melodies, and an unforgettable chorus. It was even considered for release as a fourth single, but the sheer success of Goodbye Yellow Brick Road worked against it. By the time they were ready to release another single, Elton had already moved on to Caribou, and the label didn’t want to overshadow his next album. However, “Harmony” became a cult classic, getting heavy airplay on FM radio and even topping Boston’s WBZ-FM chart in 1974.

A half-century later, Goodbye Yellow Brick Road remains untouchable—a symphony of excess, heartbreak, and sheer musical bravado. It’s the sound of an artist at his creative peak, effortlessly blending glam rock, balladry, and cinematic storytelling. If rock ‘n’ roll had a golden age, this was its crown jewel.

5 Surprising Facts About Joni Mitchell’s “Court And Spark”

Eric Alper
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5 Surprising Facts About Joni Mitchell’s “Court And Spark”

Joni Mitchell’s Court and Spark is one of her best-selling albums and also a masterclass in storytelling, sonic evolution, and artistic ambition. Released in 1974, the album brought together folk, rock, and jazz influences in a way that only Mitchell could. While fans might recognize classics like “Help Me” and “Free Man in Paris,” there’s a lot more to this album than meets the ear. Let’s dive into five lesser-known facts about this groundbreaking record.

1. The L.A. Express Wasn’t Just a Backing Band—They Were a Statement

Mitchell’s collaboration with the jazz fusion group L.A. Express wasn’t just about adding new textures to her music—it was a deliberate artistic shift. While folk purists may have been surprised by the inclusion of electric keyboards, saxophones, and intricate drum work, Mitchell saw it as a natural evolution. Saxophonist Tom Scott and his bandmates didn’t just back her up; they transformed Court and Spark into a genre-defying masterpiece, bridging the gap between folk introspection and jazz complexity.

2. The Unlikely Cameo of Cheech & Chong

Yes, that Cheech & Chong. The iconic comedy duo makes a surprise vocal appearance on “Twisted,” the album’s playful closing track. Originally a 1952 jazz tune by Annie Ross, Mitchell reimagined it with her own sly delivery, tackling themes of psychoanalysis and self-awareness. Adding Cheech & Chong’s voices was more than just a quirky inclusion—it was Mitchell’s way of thumbing her nose at the critics who dissected her every lyric as if they were case studies.

3. “Free Man in Paris” Was Almost Too Personal to Release

The song might sound like an anthem of liberation, but it was actually written about David Geffen, Mitchell’s close friend and one of the most influential music executives of the era. Geffen had been under immense pressure managing artists like Jackson Browne and Crosby, Stills, Nash & Young, and Mitchell painted a vivid picture of his escape to Paris. What many don’t realize is that Geffen initially felt uneasy about being the subject of a song. Mitchell reportedly had to convince him that it was more of a tribute than an exposé.

4. A Grammy-Winning Deep Cut That Almost Didn’t Happen

“Down to You” wasn’t one of the album’s singles, but it won the Grammy Award for Best Arrangement Accompanying Vocalist(s) in 1975. Featuring lush orchestral arrangements, it’s one of Mitchell’s most cinematic compositions. However, Mitchell initially considered scrapping it from the final tracklist. She worried that its introspective and philosophical lyrics might feel too heavy compared to the more accessible tracks. Thankfully, producer Henry Lewy convinced her otherwise, and it became one of her most celebrated deep cuts.

5. “Raised on Robbery” Featured One of Rock’s Greatest Guitarists

Joni Mitchell might be known for her poetic lyrics and open-tuned guitar style, but Court and Spark has its fair share of rock energy. Nowhere is that clearer than on “Raised on Robbery,” where none other than The Band’s Robbie Robertson lends his electric guitar prowess. The result? A swaggering, blues-infused rock track that stands out in Mitchell’s discography. It was a bold move for an artist known for intimate acoustic ballads, but it helped redefine her image at a crucial moment in her career.

Fifty years after its release, Court and Spark still stands as a landmark album that expanded the boundaries of folk, rock, and jazz. From unexpected collaborations to behind-the-scenes anxieties, these lesser-known details highlight just how much innovation went into the record.

YouTube Stars Take Over Pacsun’s Spring 2025 Campaign

Eric Alper
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YouTube Stars Take Over Pacsun’s Spring 2025 Campaign

Pacsun announces the launch of its first-ever YouTube-driven campaign featuring the Spring 2025 collections for men and women.

As one of the most dominant fashion brands on TikTok, Pacsun is expanding its digital footprint by tapping into YouTube creators like Ruby Lyn and Elah Lorde this season. Both creators captured BTS videos on-the-ground which will become vlogs posted to their personal channels later this month.

Pacsun's Spring 2025 Campaign
Pacsun’s Spring 2025 Campaign
Pacsun's Spring 2025 Campaign
Pacsun’s Spring 2025 Campaign
Pacsun's Spring 2025 Campaign
Pacsun’s Spring 2025 Campaign

Pacsun is known for cultivating real life fans to feature in their seasonal campaigns, and Spring 2025 is no exception. Additional Spring cast members include Waylon Felipe, Joe, and May Li as well as Hawaii-born pro surfer, Tahaki Papke, and model, Shay Davenport adding a local nod. While on set, forever friendships set in quickly among the group.

Longer-form video content epitomizes the overall mood. This campaign is all about capturing the languid feeling of a carefree day with friends at the beach—the kind where bikinis and swim trunks get layered with baggy denim and hoodies as the subtle chill of golden hour sets in.

“At Pacsun, we design collections for real life—pieces that our community can make their own, style their way, and wear through every moment,” said Richard Cox, Chief Merchandising Officer at Pacsun. “This season, our campaign celebrates digital culture, real-life connections, and fashion that truly reflects how young people dress today. Our denim lineup features the most in-demand fits, with a strong focus on quality and comfort, while our swim assortment has been revamped with compelling silhouettes and versatile fabrications. This campaign is all about individuality, creative styling, and self-expression.”

Featured YouTuber Ruby Lyn gets it. Her video diaries take the mundane moments—whether she is cleaning out her closet or reflecting on life—and translates them into time humorously spent. That same effervescent energy permeates Pacsun’s Spring 2025 collection: clothes designed to be worn, lived in, and loved through the ebbs and flows of real life.

The campaign was shot on location in Kauai, Hawaii by Pacsun’s in-house creative team and will be featured across Pacsun’s social media and in store starting this week.

Collection imagery may be found HERE.

Viral All-Teen ‘355 The Musical’ to Debut at Tony-Award Winning Theater 54 Below

Eric Alper
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Viral All-Teen ‘355 The Musical’ to Debut at Tony-Award Winning Theater 54 Below

355 The Musical, a viral show created and performed entirely by teen influencers, is set for its highly anticipated New York City stage debut at 54 Below on February 12, 2025. Already a Gen Z hit with over 21 million TikTok views in just a few weeks, 355 is pushing the boundaries of Broadway, re-imagining musical theater for the social media age.

The plot is based on the true story of Agent 355, a cunning young female provocateur who operated within George Washington’s ‘Culper Spy Ring,’ to outwit British Loyalists. A revolution in musical theater about a revolutionary moment in history, 355 blends the distinctive language, voice and zeitgeist of a generation to bring the untold story of a teenage spy to life.

“The drama was inspired by teen soap operas and set against the musical sounds of my generation. I call it Gossip Girl meets Bridgerton meets Taylor Swift’s Eras Tour,” says Maddie Price, the 16-year-old phenom and playwright behind 355. For Price, who built a Broadway stage in her bedroom as a small child, the 355 premiere represents the culmination of a lifelong dream. “Since I was a kid I’ve been obsessed with Broadway, feverishly writing the perfect musical in my head, but wanting to create something that really spoke to my generation.”

355‘s star influencer cast includes TikTokers Sloane Alex, Ashley Barnes and Echo Deva Picone, who’ve already generated serious buzz via millions of views online. They’re joined by accomplished young actors Emmy Liu-Wang and Julian Lerner who round out the impressive cast.

The music was written by Gen-Zers Maddie Price and Mayla Stith, featuring TikTok influencer Echo Picone (Trevor: the Musical), Sloane Alex, Ashley Barnes, Julian Lerner (Zombies 4), Emmy Liu-Wang (Raven’s Home), Ben Cavallo-Smith (World’s Worst Christmas), Vinya Chhabra (waiting on them), Charles Flaherty (waiting on them), and Tyler Gay (Trevor: The Musical). The band includes standout teen musicians, Joshua Turchin, Miya Schultheis, Mayla Stith, and Ezra Kessler. Creator Maddie Price is a high school student at the innovative Alpha School in Austin, Texas, where students are encouraged to build masterpiece projects around their passions.

355 The Musical is a refreshing new show making the leap from mobile screens to the heart of New York City theater. Guests at the premiere will get an early glimpse of a sensational new production soon to take Broadway by storm.

Performance Details

  • Date: 9:30 PM, February 12, 2025
  • Venue: 54 Below, (254 W. 54th St) New York City
  • Tickets: Available now at 54Below.com (tickets are selling fast!)

The Future of Music: $184.69B Growth Fueled by Streaming, Tech & Global Expansion

Eric Alper
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The Future of Music: $184.69B Growth Fueled by Streaming, Tech & Global Expansion

The global music market size is estimated to grow by USD 184.69 billion from 2025-2029, according to Technavio. The market is estimated to grow at a CAGR of  18.1%  during the forecast period. Increasing adoption of digital music is driving market growth, with a trend towards increase in mergers and acquisitions and strategic alliances among vendors and entry of new players. However, illegal downloads and piracy  poses a challenge. Key market players include Amazon.com Inc., Apple Inc., Bertelsmann SE and Co. KGaA, Curb Records Inc., Deezer SA, Kobalt Music Group Ltd., NORTHERN MUSIC Co. Ltd., Pioneer Music Co., Sirius XM Holdings Inc., Sony Group Corp., Spotify Technology SA, Tencent Music Entertainment Group, THEME MUSIC Co. Pvt. Ltd., TIDAL, Universal Music Group N.V., Vivendi SE, Warner Music Group Corp., Yamaha Corp., YouTube, and Zee Entertainment Enterprises Ltd..

The Music Industry is experiencing a significant shift with the rise of digital platforms. Youtube Music, Apple Music, Tencent Music, Wynk Music, and Spotify lead the Music Streaming Services market. Bollywood and artists like DIVINE and Naezy are trending on YouTube. Recording industry giants like Sony Music and Saregama collaborate with tech companies for internationalization. Businesses leverage Intelligent Devices and Digital Platforms for Live business, Podcasts, and Playlist Customization. Nielsen reports show Millennials prefer streaming services over traditional methods. Strategic Alliances between Music Industry players and tech companies, like PTZ Camera Series and Video Switchers manufacturers, provide innovative solutions. Rights Management, Customer Billing, and Royalty Administration are crucial for Record Companies and Record Labels. Financial Times forecasts an exponential trend in digital economy sectors, including Music Streaming Services and Podcasts. Consumer attitudes towards music consumption continue to evolve with mobile broadband connections and smartphone users. Apple Music, Amazon Music, and Napster offer in-app purchases and downloads. Companies adopt modeling and bottom-up approaches for forecasting techniques using S-curve functions and exponential trend smoothing. Despacito by Luis Fonsi and Ed Sheeran’s Shape of You were top hits in 2017. Trade associations and statistical offices monitor exchange rates and trends in the Music Industry.

The Music Market is witnessing intense competition among numerous global and regional vendors, each offering unique products. Vendors are implementing new strategies, such as collaborating with technology providers, to maintain their market positions. They are also partnering with each other for business expansions via new distribution channels. Mergers and acquisitions, as well as strategic alliances, have become common, with service providers aiming to expand their reach and customer base. Investments in joint ventures and acquisitions enable providers to capture a significant share of the global online streaming services market and establish a presence in new regions.

The Music Market faces various challenges in the current business landscape. Traditional players like Bollywood and Recording industry compete with Digital Platforms such as YouTube Music, Apple Music, Tencent Music, Wynk Music, and Spotify. Artists like DIVINE and Naezy from India and international stars like Lauv are leveraging platforms like YouTube and social networking sites to reach their audience. Intelligent Devices and Smartphones are driving the growth of Music Streaming Services. Nielsen reports show that Millennials prefer digital platforms for music consumption. Businesses need to adopt strategic alliances and model/bottom-up approaches to cater to this market. Rights Management, Customer Billing, and Royalty Administration are crucial for Record Companies and Record Labels. Financial Times forecasts an exponential trend in the digital economy, with mobile apps and desktop applications leading the way. The Music Industry is internationalizing, with the Royal Opera House and other cultural institutions exploring digital platforms. Podcasts, Playlist Customization, and Song Recommendations are the new trends. Live business, PTZ Camera Series, Video Switchers, Wireless Video Transmitters, and Sky Wire Broadcast are essential for broadcasters. Understanding consumer attitudes, exchange rates, and forecasting techniques like the S-curve function and exponential trend smoothing are vital for businesses in this sector. Rights management, customer billing, and royalty administration are crucial for businesses in the Music Market. Companies like Sony Music, SoundExchange, Napster, Rimas Publishing, and the App Store are leading the way in this digital economy. The Music Community is evolving, with in-app purchases, downloads, and streaming services shaping consumer behavior. The Games Industry and social networking sites are also impacting music consumption. The level of digitization, consumer attitudes, and exchange rates are key factors to consider. In conclusion, the Music Market is undergoing significant changes, with digital platforms, intelligent devices, and consumer behavior driving the growth. Businesses need to adapt to these changes and leverage strategic alliances, model/bottom-up approaches, and business intelligence to succeed.

The music industry faces a significant challenge from piracy, particularly in countries where copyright laws are not strictly enforced. For instance, in Europe, only a few nations like the UK, France, and Germany have effective piracy regulations. In contrast, countries such as Portugal, the Netherlands, and Spain experience high levels of copyright infringement. Some jurisdictions even permit downloading copyrighted works for personal use, like in Switzerland. However, uploading files for torrenting remains illegal. The music industry’s transition to digital formats further complicates piracy control efforts.

The individual segment is poised for dominance in the global music market due to advancements in network infrastructure. Lower costs of Internet services and access to music streaming on mobile devices have led to a rise in mobile data traffic, primarily driven by 4G and 5G services. This growth in mobile data traffic positively influences the expansion of the global music market. Telecommunication standards like 4G and 5G enable users to access high-quality music from anywhere, anytime. Free music streaming services cater to budget-conscious individuals, while paid subscriptions cater to those with a strong preference for specific genres, artists, or songs. The availability of affordable smartphones, such as OPPO and Xiaomi, expands the subscriber base for music streaming, thereby fueling the growth of the individual segment and the global music market.

The Music Market is a dynamic and ever-evolving industry, encompassing various sectors such as Bollywood, Recording industry, Live business, and more. Digital Platforms like Youtube Music and Apple Music, and Chinese giants Tencent Music and Wynk Music, dominate the Music Streaming Services scene. Intelligent Devices and Digital Platforms have disrupted traditional Music Industry models with their on-demand offerings, including websites, mobile apps, and desktop applications. Artists from all corners of the world, including India’s DIVINE and Naezy, have leveraged these platforms to reach global audiences. Internationalization and the Music Community continue to blur geographical boundaries. The digital economy thrives with in-app purchases, downloads, and model/bottom-up approaches. Social networking and the Games Industry further expand music’s reach, while Playlist Customization adds a personal touch. The App Store is a hub for innovation, with new features and services continually emerging.

The Music Market is a dynamic and ever-evolving industry, fueled by the passion of artists and the demand of audiences worldwide. Digital Platforms like Youtube Music and Apple Music have revolutionized music consumption, allowing on-demand access to millions of songs and videos. Bollywood and other music genres from around the world continue to captivate audiences, driving growth in the Recording industry. The Live business thrives with the help of Intelligent Devices and Smart Devices, enabling high-quality streaming and experiences. Digital Platforms offer Playlist Customization and Song Recommendations, catering to the unique preferences of Millennials and music enthusiasts. Businesses like Nielsen provide valuable insights into the Music Industry through Business Intelligence and Rights Management. Strategic Alliances between Recording Companies and Record Labels, such as Sony Music and SoundExchange, ensure fair Customer Billing and Royalty Administration. The Internationalization of the Music Community has led to the rise of artists like DIVINE, Naezy, Lauv, and Ed Sheeran, who have gained global recognition through Digital Platforms. The Music Industry continues to adapt to the Digital Economy, with forecasts predicting exponential growth in mobile app downloads, in-app purchases, and mobile broadband connections. The use of forecasting techniques like the S-curve function and exponential trend smoothing helps businesses understand the level of digitization and consumer attitudes. Trade associations and Statistical Offices play a crucial role in shaping the future of the Music Market. The Games Industry and Social Networking also contribute to the growth of the Music Market, with the App Store hosting a plethora of music-related apps and desktop applications. The Music Market is a complex ecosystem, involving various players like Tencent Music, Wynk Music, Spotify, Tencent Music Entertainment, Amazon Music, and Napster, among others. Publishers like Rimas Publishing and financial institutions like the Financial Times also play a significant role in the industry. The Music Market is constantly evolving, with new technologies like PTZ Camera Series, Video Switchers, Wireless Video Transmitters, and Sky Wire Broadcast shaping the future of live music experiences. The industry continues to adapt to the changing landscape, ensuring that music remains an integral part of our lives.

$111.7B Video Game Boom: 5G, AI, and Mobile Gaming Are Shaping the Future

Eric Alper
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$111.7B Video Game Boom: 5G, AI, and Mobile Gaming Are Shaping the Future

The global video game market size is estimated to grow by USD 111.7 billion from 2025-2029, according to Technavio. The market is estimated to grow at a CAGR of  8.6%  during the forecast period. Rising penetration of smartphones and improving internet access is driving market growth, with a trend towards increasing popularity of gaming among women. However, increasing cost of game development  poses a challenge. Key market players include Activision Blizzard Inc., Apple Inc., Aristocrat Leisure Ltd., Bandai Namco Holdings Inc., Capcom Co. Ltd., Electronic Arts Inc., Enad Global 7 AB, Epic Games Inc., Konami Group Corp., Krafton Inc., Microsoft Corp., MOBIRIX Corp., NetEase Inc., Nintendo Co. Ltd., Playtika Holding Corp., Roblox Corp., SEGA SAMMY CREATION INC., Sony Group Corp., Take Two Interactive Software Inc., and Tencent Holdings Ltd..

The video game market is experiencing significant trends with the rise of 3D games and 3D graphics. The advent of 5G networks is enabling faster download speeds and real-time gaming experiences. Adaptability and aesthetics are essential features for consumers, leading to the increasing popularity of games with experiences. Architecture and artificial intelligence are key innovations in game development, enhancing the interactive functionality of games. Audio effects, music, and narration add to the overall pleasure and relaxation for consumers. Businesses see potential in the gaming industry, with commercial software, cloud gaming services, and educational purposes driving growth. Esports tournaments and competitions attract professional video gamers, while increasing portability through mobile phones and consoles expand the reach of gaming. Hardware innovation and technologically advanced smartphones enable better graphics and performance. The gaming industry is transforming demographics, with rising urbanization and societal availability leading to a thriving profession for game creators and developers. The ubiquity of smartphones and online gaming services offer versatility and social interaction, making gaming an essential part of modern life. Virtual reality and augmented reality add to the experience, while streaming media services and open-source software cater to the changing consumer preferences. Primary market drivers include eye-hand coordination, fine-motor abilities, and the pleasure and relaxation that gaming provides. The potential customers are vast, from spectators to supporters, and the industry continues to evolve with specialized features, real-time strategy games, and first-person shooter games. The video gaming industry is a thriving business, offering a theatrical performance for consumers and providing a platform for innovation and entertainment.

The video game market has experienced a significant demographic shift in recent years. Historically, male gamers have dominated the industry. However, the rise of mobile gaming has attracted a growing number of female gamers. According to recent studies, female gamers now account for approximately 45% of the gaming population in the US, a figure that is projected to rise. This demographic shift is expected to positively impact the sales of gaming merchandise, software, and hardware. Notable games like League of Legends, Grand Theft Auto, and World of Warcraft have already seen an increase in female players. This trend is a positive sign for the future growth of the video game industry.

The video game market is experiencing significant changes due to advancements in technology and shifting consumer preferences. Three-dimensional games with 3D graphics are becoming essential features for businesses aiming to attract potential customers. The rollout of 5G networks enhances the experience by enabling real-time, high-quality gameplay. Adaptability and aesthetics are key, with architectures and artificial intelligence (AI) driving innovation. Audio effects, augmented reality (AR), and virtual reality (VR) add to the interactive functionality. Game creators and developers are focusing on ease of accessibility through cloud gaming services, commercial software, and multi-player capabilities. Consumers, from professional video gamers to casual players, seek the full command offered by controllers, gamepads, and keyboards. Educational purposes, entertainment, and recreation are primary market drivers, with increasing portability through mobile phones and technologically advanced smartphones. Online games, streaming media services, and esports tournaments cater to the thriving profession of gaming. The ubiquity of smartphones and transforming demographics ensure the industry’s versatility and societal availability. Challenges include the need for hardware innovation, high-quality video games, and hyper-scale cloud capabilities. Consumer expectations for specialized features, such as eye-hand coordination and fine-motor abilities, continue to rise. The market remains competitive, with businesses vying for the number of gamers and their pleasure and relaxation. The video gaming industry’s potential is vast, with opportunities in music, narration, real-time strategy games, and spectatorship. The industry’s future lies in its ability to adapt to changing trends, provide an experience, and cater to the evolving needs of consumers.

The demand for enhanced game content, including intricate characters, objects, stages, and visual effects, has driven up the cost of video game development. Developers utilize automated technologies like Speed Tree for authentic-looking vegetation, but large-scale projects also necessitate custom graphics creation, which increases expenses. Expert artists’ fees add to manufacturing costs, making game production a significant investment.

The mobile devices segment led the global video game market in 2024, with its dominance continuing due to the increasing number of consumers using smartphones and tablets as their preferred gaming platforms. Mobile games are generally smaller in size and complexity compared to console or PC games, making them accessible to a broader audience, including casual gamers. With over 3.5 billion smartphone users worldwide, the market holds a vast potential audience. Mobile games are easily distributed via app stores like Apple App Store and Google Play. Their diversity in genres, from casual puzzles to complex multiplayer games, caters to various age groups and interests. Mobile games also leverage unique mobile capabilities, such as touchscreens and gyroscopes, for innovative gameplay mechanics. Additionally, the availability of offline mobile games will significantly boost adoption, particularly in rural areas, expanding the market’s reach and revenue.

Online gaming has revolutionized the world of entertainment, allowing video gamers to immerse themselves in 3D games on various devices. With the advent of technologically advanced smartphones, mobile gaming has become a significant segment of the industry. The 5G network has further enhanced the gaming experience by enabling real-time strategy games and seamless multiplayer interactions. Game developers continue to push boundaries with cloud gaming services, leveraging hyper-scale cloud capabilities to deliver high-quality games on demand. Input devices like gamepads, controllers, keyboards, and more offer diverse options for players to enhance their gaming experience. Online gaming provides pleasure, relaxation, and even serves educational purposes. Whether it’s for competitions or casual play, video and computer games offer endless possibilities for entertainment. Streaming media services have also entered the fray, offering access to a vast library of games for subscribers. Overall, the future of gaming is bright, with innovation and advancements continually shaping the landscape.

The 3D games market is experiencing in growth with the advent of 5G networks, offering faster download speeds and real-time gaming experiences. Adaptability and aesthetics are essential features for modern gamers, leading to an increased demand for high-quality video games with experiences. Architecture, artificial intelligence (AI), and computer-generated effects are key components of the latest games, enhancing the overall gaming experience. Audio effects and narration add to the pleasure and entertainment value, while the rise of cloud gaming services and increasing portability make gaming more accessible than ever before. Consumers, both professional and casual, are drawn to the interactive functionality and social interaction offered by multiplayer games. The ubiquity of smartphones and technologically advanced hardware have transformed traditional games into mobile experiences, reaching a wider audience. Businesses are recognizing the potential of the gaming industry, leading to the development of new game titles and innovative hardware. Competitions, esports tournaments, and streaming media services have created a thriving profession for gamers, attracting potential customers from all walks of life. The gaming industry continues to evolve, adapting to changing consumer preferences and societal availability, offering a versatile form of recreation and relaxation.

Ticket Market to Grow by $554.2 Billion by 2029, Success of Movies Driven by Increased Use of Animation Boosts Market, AI-Redefined Report

Eric Alper
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Ticket Market to Grow by $554.2 Billion by 2029, Success of Movies Driven by Increased Use of Animation Boosts Market, AI-Redefined Report

The global ticket market size is estimated to grow by USD 554.2 billion from 2025-2029, according to Technavio. The market is estimated to grow at a CAGR of  29.7%  during the forecast period. Success of movies due to increasing use of animation is driving market growth, with a trend towards high utilization of social media in selling tickets. However, growing threat of terrorism and occurrence of war between nations  poses a challenge. Key market players include AMC Entertainment Holdings Inc., Anschutz Entertainment Group Inc., Big Tree Entertainment Pvt. Ltd., Cinemark Holdings Inc., Citizen Ticket Ltd., Coast To Coast Tickets LLC, Comcast Corp., CTS Eventim AG and Co. KGaA, Cvent Holding Corp., eBay Inc., Eventbee Inc., Eventbrite Inc., Ideabud LLC, Live Nation Entertainment Inc., Lyte Inc., One97 Communications Ltd., Softjourn Corp., TickPick LLC, Viagogo Entertainment Inc., and Zoonga.

Ticket Market is witnessing exciting trends in the world of ticketing. Artificial intelligence is transforming the industry, making ticket purchase more convenient through virtual reality maps and contactless electronic tickets. Wearables like NFC cards and RFID tags are replacing traditional paper tickets, offering operational efficiencies and cashless transactions. Sports, parking, entertainment, and transportation sectors are embracing electronic ticketing, with buses and public transportation networks leading the way. Hardware components like Wi-Fi modules, GPS, and IR sensors are essential for these systems. Smart cards and smart ticketing are on the rise, offering premium experiences and discounts to customers. Event ticketing software and mobile ticketing apps are becoming essential tools for event organizers, reducing marketing costs and increasing patronage. Fintech companies like Mastercard are partnering with service providers to offer secure digital payment services, ensuring customer satisfaction and safety. The public sector is also undergoing digital transformation, with ticket validators and card readers becoming standard components in transportation networks. The entertainment industry, from movies to music concerts, is leveraging digital projection, 3-d content, and online purchasing for enhanced user experiences. Alternative entertainment and leisure services are also adopting digital ticketing, offering deals and special presentations to attract a larger customer base. The future of ticketing is digital, offering convenience, accessibility, and hygiene to customers. Stay tuned for more trends shaping the ticketing market!

Social media has emerged as a valuable data source for businesses due to its real-time feedback capabilities through blogs and social networking sites. Event organizers and filmmakers utilize social computing tools for branding, marketing, and knowledge management initiatives. They also sell tickets through these platforms, fostering cost-effective collaborations with their audience. By registering on social media sites like Twitter and Facebook, vendors expand their marketing reach, gather public opinions, and analyze sentiment and behavior. The significance of sentiment analysis and behavioral analytics drives businesses to integrate social media into their operations.

In today’s digital world, artificial intelligence is revolutionizing the ticketing industry. From convenient electronic ticketing for public transportation like buses and trains, to event ticketing for sports, movies, and concerts, the use of NFC cards, RFID tags, and contactless electronic tickets are becoming the norm. This digital transformation brings operational efficiencies, customer satisfaction, and cashless transactions. Wearables like smartwatches and wristbands offer tap-off readers for buses and parking, while virtual reality maps help customers navigate transportation networks. Component manufacturers provide hardware like ticket validators and card readers, enabling service providers to offer mobile ticketing and smart ticketing solutions. The entertainment industry benefits from digital projection, 3-d content, and deals, while event organizers use online ticket purchase platforms to expand their customer base and offer ticketless entry. Fintech companies like Mastercard collaborate to ensure secure transactions and contactless payments. The public sector embraces digital ticketing to improve accessibility and safety, making ticket purchases more convenient for internet users. The future of ticketing is about enhancing the user experience and offering premium experiences, all while adhering to hygiene and safety protocols.

The global rise in terrorist activities poses significant challenges for event organizers, particularly those hosting large gatherings at special venues or crowded places. This trend has led to heightened security concerns among attendees, resulting in increased border clearance issues and tighter inspections. The fear of potential terrorist attacks has caused a decline in participation in events, particularly in countries such as the US, the UK, France, and Germany. Organizers are investing in advanced technologies to enhance security, but the ongoing threat continues to deter many from attending.

 The primary segment of the global ticket market is the largest and most dynamic, driven by the growing number of movies and professional events. This segment includes tickets sold by event organizers through both online and offline platforms, as well as by third-party service providers. The increasing production of movies with visual and special effects is a significant factor driving growth, as is the rising number of sports events and the adoption of mobile devices for ticket booking. End-users have diverse expectations, leading to intense competition among vendors. The corporate segment, consisting of private organizations, businesses, and educational institutions, is another major contributor to the market’s growth. Technavio predicts that consumer preferences will shift towards digital content during the forecast period, driving the market share of the primary segment as event attendance gives way to mobile platform-delivered digital content.

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Entertainment ticketing and transit ticketing are two essential aspects of the modern mobility landscape. Entertainment ticketing provides seamless access to various events, from concerts and sports games to theater performances. On the other hand, transit ticketing focuses on journey management and passenger experience optimization. Transit ticketing includes contactless and NFC solutions, RFID technology, and digital fare media, ensuring operational efficiency and connected transportation. Public transport innovation continues to evolve with ticket transfer, transit automation, and real-time transit information. Integrated ticketing systems enable multimodal transportation and accessibility, while ticket recovery and secure ticketing ensure peace of mind for travelers. Transit data analytics and smart mobility solutions provide valuable insights for transit infrastructure development and sustainable transportation. Parking ticketing and future transportation developments, such as fast ticketing and social media marketing, further enhance the overall user experience. Event ticketing solutions, including event ticketing APIs and management software, cater to various event types and sizes. Transit technology continues to shape the future of transportation, with smart city initiatives and sustainable transportation at the forefront.

Artificial intelligence is revolutionizing the ticketing industry, making ticket purchasing more convenient and efficient. Credit amounts can be stored on wearables like smartwatches or NFC cards for contactless electronic ticketing. Operational efficiencies are increased with hardware like ticket validators and tap-off readers. Virtual reality maps help customers navigate transportation networks, while RFID tags and IR sensors ensure ticketless entry. Sports, parking, entertainment, and transportation sectors benefit from electronic ticketing, with mobile ticketing and online purchasing becoming increasingly popular. Smarter ticketing solutions include smart cards, mobile ticketing, and contactless electronic tickets. Component manufacturers provide hardware and software for ticketing systems, while service providers offer ticketing platforms and digital payment services. Customer satisfaction is prioritized with cashless transactions and convenient ticket purchasing options. Digital transformation in the public sector leads to the adoption of smart ticketing, reducing marketing costs and increasing patronage. Premium experiences are offered through virtual reality maps, deals, and discounts for internet users. Event ticketing software facilitates online ticket purchase and event discovery, while digital wallets and mobile payment platforms ensure secure transactions. Safety and accessibility are prioritized with contactless transactions and hygiene measures. Digital ticket purchases are on the rise, with fintech companies like Mastercard leading the way in digital ticketing solutions.

Yamaha Confirms Automotive Audio Integration into North American Market

Eric Alper
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Yamaha Confirms Automotive Audio Integration into North American Market

Yamaha Corporation (hereafter, Yamaha) confirms its partnership with Mitsubishi Motors North America, Inc. (MMNA) as part of the upcoming debut of the refreshed 2025 Mitsubishi Outlander, set for full unveiling in February 2025. The new Outlander features enhancements inside and out, highlighted by a premium audio system developed through an innovative collaboration with Yamaha.

In this groundbreaking partnership, Yamaha renowned audio experts have joined forces with Mitsubishi Motors’ engineers to develop two premium in-car sound systems specifically for the company’s flagship vehicle in the North American market. This marks the first time Yamaha has created a bespoke in-car audio system for a North American market vehicle, underscoring the significance of this collaboration.

However, this is not the first time Yamaha has partnered with Mitsubishi Motors. Internationally, in October 2024, Yamaha Japan also debuted Yamaha-branded audio systems in the home-market Mitsubishi Outlander, following its initial integration with Mitsubishi’s XFORCE back in 2023. While the XFORCE is primarily available in the ASEAN region, this second venture will be featured in all 2025 Outlander models sold globally.

“We want to deliver excitement with a sound that impresses the driver’s heart and brings them closer to the artists. Yamaha respects the artists’ sounds, so we articulately craft the bass, mid and high ranges. We innovate to deliver a heart-stirring moment in the cabin,” says sound-meister Tomokazu Hikida.

MMNA will share more details about the 2025 Mitsubishi Outlander, including extensive feature updates and specifications, during the vehicle’s official North American debut in mid-February 2025.

Yamaha will continue to deliver high-quality Yamaha-branded automotive audio products through our ongoing partnership with Mitsubishi Motors.

Spotify & Warner Music Group Strike Multi-Year Deal to Expand Music, Video & Artist-Centric Royalties

Eric Alper
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Spotify & Warner Music Group Strike Multi-Year Deal to Expand Music, Video & Artist-Centric Royalties

Spotify and Warner Music Group  today announced a new, multi-year agreement, which covers both Recorded Music and Music Publishing. Through the deal, the two companies strengthen their joint commitment to artists, songwriters, and fans, as well as the growth of the music ecosystem through innovative collaboration.

WMG and Spotify will work together to shape the future of audio-visual streaming and enhance the value of music. The new deal will help deliver new fan experiences, a deeper music and video catalog, further paid subscription tiers, and differentiated content bundles. The agreement also builds on the companies’ existing alignment around ‘artist centric’ royalty models that reward and protect the power of artists to attract and engage audiences. Importantly, the new publishing agreement introduces a direct licensing model with Warner Chappell Music in several additional countries including the U.S., reinforcing songwriters’ benefit in this evolving landscape.

Robert Kyncl, CEO, WMG, said: “This major agreement delivers new benefits for artists, songwriters, and fans, while unlocking further collaboration that expands the music ecosystem. It’s a big step forward in our vision for greater alignment between rights holders and streaming services. Together with Spotify, we look forward to increasing the value of music, as we drive growth, impact, and innovation.”

Daniel Ek, Spotify’s Founder and CEO, said: “For Spotify, 2025 is a year of accelerated execution, and our partners at Warner Music Group share our commitment to rapid innovation and sustained investment in our leading music offerings. Together, we’re pushing the boundaries of what’s possible for audiences worldwide—making paid music subscriptions more appealing while supporting artists and songwriters alike.”

Warner Music Group brings together artists, songwriters, entrepreneurs, and technology that are moving entertainment culture across the globe. Operating in more than 70 countries through a network of affiliates and licensees, WMG’s Recorded Music division includes renowned labels such as 10K Projects, 300 Entertainment, Asylum, Atlantic, Big Beat, EastWest, Elektra, Erato, First Night, Fueled By Ramen, Nonesuch, Parlophone, Reprise, Rhino, Roadrunner, Sire, Spinnin’, Warner Records, Warner Classics, and Warner Music Nashville. WMG’s music publishing arm, Warner Chappell Music, has a catalog of over one million copyrights spanning every musical genre, from the standards of the Great American Songbook to the biggest hits of the 21st century. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX.

Since its launch in 2008, Spotify has revolutionised music listening. Our move into podcasting brought innovation and a new generation of listeners to the medium. In 2022, we took the next leap, entering the fast-growing audiobook market—continuing to shape the future of audio.

Today, more listeners than ever can discover, manage and enjoy over 100 million tracks, 6.5 million podcast titles, and 350,000 audiobooks a la carte on Spotify. We are the world’s most popular audio streaming subscription service with more than 640 million users, including 252 million subscribers in more than 180 markets.

Warner Music Group Acquires Majority Stake in Tempo Music, Expanding Its Influence in Music Rights

Eric Alper
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Warner Music Group Acquires Majority Stake in Tempo Music, Expanding Its Influence in Music Rights

Warner Music Group Corp. today announced that it has acquired a controlling stake in Tempo Music Investments, an investment platform for premium music rights, from Providence Equity Partners. Providence will remain a minority investor in Tempo and continue to work with WMG in an advisory capacity.

WMG and Providence partnered to launch Tempo in 2019, combining Providence’s capital and investment expertise with WMG’s deep music industry experience, resources, and network to support, promote, and build value around artists and songwriters globally. Through its disciplined approach to investments and collaborative work with creative talent, Tempo has amassed a diverse portfolio that focuses on empowering artists and songwriters, while delivering compelling financial results. WMG’s investment will also become more accretive over time, as other rights revert to Tempo, and expand the scope of WMG’s administration and distribution.

Guy Moot, Co-Chair and CEO of Warner Chappell said: “By acquiring Tempo’s impressive catalog, we’re expanding Warner Chappell’s reach, bringing rights from songwriters we currently don’t represent, as well as additional rights from songwriters with whom we’re already partners. Tempo has assembled a thoughtful, well-rounded catalog and I’m excited to dig into new opportunities and unlock more value for these songs.”

Michael Ryan-Southern, WMG’s EVP, Chief Corporate Development Officer, added: “WMG and Tempo have a long-standing history and aligned interests in uplifting great music and catalogs. This deal is a natural fit for us, and a good example of how our investment strategy is designed to build our scale and influence, while delivering additional revenue at a high margin.”

Michael Dominguez, Senior Managing Director and Chief Investment Officer at Providence, said: “The Tempo team has built a high-quality catalog over the years with top artists and songwriters, and has benefitted from a close partnership with WMG since its foundation. This is an exciting next step in the company’s evolution and a natural home for its catalog. We look forward to continuing to work with WMG and to support Tempo’s next phase of growth.”

Since inception, Tempo has acquired music rights from some of today’s leading songwriters, many of whom Warner Chappell co-publishes, including Twenty One Pilots’ Tyler Joseph, multi-platinum-selling recording artist Wiz Khalifa, country duo Florida Georgia Line, GRAMMY Award-winning songwriters Brett James and Shane McAnally, as well as Lukas Graham songwriters Stefan Forrest, Morten Pilegaard, Morten Ristorp Jensen, and Jaramye Daniels.

Tempo has also acquired rights from top songwriters, artists, and producers including artists such as the Jonas Brothers, Ben Rector and Korn; singer-songwriter Mia Fieldes; GRAMMY Award-winning songwriter, producer, and CMNTY Culture founder Philip Lawrence (“24k Magic” & “Uptown Funk” Bruno Mars, “All I Ask” Adele, and more); GRAMMY Award-winning songwriter, producer, engineer, and Frank Ocean collaborator Malay; and GRAMMY Award-winning artist, songwriter, and producer Jeff Bhasker.

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That Eric Alper

Eric Alper is a 6-time nominee for Publicist of the Year during Canadian Music Week and has overseen the publicity campaigns for over 183 JUNO Award-nominated albums (and 16 in 2025), 45 Grammy-nominated albums, including 47 JUNO Award, 58 Canadian Folk Music Award, 126 Maple Blues Award-winning albums and is also truly honoured to work with some of the biggest and most important artists of our time.

Contact me: eric@thatericalper.com

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