Vans Launches Shoe Customization Program To Support Small Businesses During COVID-19 Crisis

Vans “Foot The Bill” initiative aims to assist the creative communities of our extended Vans Family around the world during this difficult time. Using our Vans Customs platform, we invite you to express your creativity and be a designer to your favorite Vans shoe, all while supporting the skate shops, music venues, art galleries, restaurants and local hangouts that enable your creative self-expression every day.

Vans are committed to supporting at least 80 local and community driven small businesses including skate shops, music venues, art galleries and restaurants. Though, this amount does not include all of the amazing partners that they work with around the world, they are hopeful this program will help our communities get through this unprecedented time.

All proceeds less the cost of production and shipment will be paid to the local and community driven skate shops, restaurants, art galleries and music venues.

Vans will be producing up to 500 pairs of Custom Vans per partner, based on demand.

For more information, go here.