1-Minute Tips For PR Archives - Page 8 of 31

Eric Alper is a 6-time nominee for Publicist of the Year during Canadian Music Week and has overseen the publicity campaigns for over 183 JUNO Award-nominated albums (and 16 in 2025), 45 Grammy-nominated albums, including 47 JUNO Award, 58 Canadian Folk Music Award, 126 Maple Blues Award-winning albums and is also truly honoured to work with some of the biggest and most important artists of our time.

Contact me: eric@thatericalper.com

1-Minute Tips For PR

What Booking Agents Look for When Choosing New Artists

Why Local Press Still Matters in the Streaming Era

How To Handle Conflicts Between Band Members

The Art of Building a Long-Term Career vs. Chasing Trends in Music

How to Prepare for Your First Major Label Meeting: A Guide for Emerging Artists

Balancing Art and Business: Lessons in Music Management

5 Ways to Love Your Music Without the Metrics

Why Artist Comparison is Killing Your Creativity—and How to Stop

5 Ways to Keep Going When It Feels Like No One’s Listening

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