That Eric Alper

Bandcamp held a fundraiser donating a share of sales to support the pro-immigrant and pro-refugee work of the American Civil Liberties. 400 independent labels and artists joined in, and indie music fans responded, spending more than $1 million, which is 550% more than a normal Friday (already their biggest sales day of the week). All of Bandcamp’s share of that (~12%) goes directly to the ACLU. The other 88% (less transaction fees) goes directly to the labels and artists, more than 400 of whom have pledged to donate their share of sales today as well. They joined a lot faster than the online retailing site could keep up, thanks to big releases from Anti-, ATO, Barsuk, City Slang, Epitaph, Father/Daughter, Fat Wreck, Kill Rock Stars, Merge Records, Mexican Summer, Miracle of Sound, Rhymesayers, RVNG, Sub Pop, Four Tet, Neil Gaiman, Lushlife, P.O.S., Speedy Ortiz, and all of the hundreds more.

You are all amazing.

I really like what a guy named Richard Rutherford had to say about this over on our Facebook post, and think it’s a great note to close on:

“The bands you like and the books you read and companies whose products you enjoy are all run by people who hold opinions on how the world should work and how other people should be treated. Some of them are going to make those views more specific than others, but everyone’s got their line-in-the-sand where they’re not going to be able to keep it to themselves any longer. In a world where everything is influenced by political decisions, ‘staying non-political’ actually means defaulting to the status-quo and endorsing what’s happening in the system – expecting people who sell you things to do that, no matter how harmful the system might be to them and things they care about, is unreasonable. This applies to you too, of course – you have every freedom to stop supporting Bandcamp and to explain why you don’t agree with them, but by doing so you are being just as ‘political’ as them – we all are, that’s the point. Pretending that you’re advocating some higher plane of art when you’re really just maintaining the status quo is dishonest and unhelpful. It’s not as if Bandcamp ever even pretended to be apolitical. Their entire business model is a reflection of their social and ethical convictions, which they happily explain every year when they publish their accounts.”