Page 2695 – That Eric Alper

Twitter’s Periscope adding pre-recorded video, graphics to live broadcasts

Music

pssadm

-

Sep 6, 2016

Periscope appears to be stepping up its live streams’ production quality in order to keep step with Facebook Live.

On Thursday, popular Periscope broadcaster Alex Pettit posted a Periscope stream that incorporated pre-recorded video and graphics during the live broadcast, as spotted by Mashable’s Sam Sheffer. That seems to be a new thing, since Periscope has never announced a way for people to add anything to their live streams other than whatever appears in front of their phone cameras.

LIVE on #Periscope: Rocket Explodes in Florida, plus more of Today's Tech News #Tech https://t.co/BScXQyDcxB

— Alex Pettitt (@Alexpettitt) September 1, 2016

“We’re always testing new functionality that gives our broadcasters the ability to create great content,” a Periscope spokesperson said when asked about the apparent tests, declining to comment on how someone like Pettit is able to insert pre-recorded videos and graphics to their live streams and if/when Periscope plans to roll out that option officially.

Via

Here’s The Best Video Ad Length On Facebook

Music

pssadm

-

Sep 6, 2016

0

Here’s The Best Video Ad Length On Facebook

It might be easy to assume that the shorter the video ad, the better the completion rate. But maybe things change when it’s on a social platform. According to Q2 data, video ads that were between 30 and 60 seconds long fared better than those of less than 30 seconds on Facebook.

During Q2 2016, Kinetic Social tracked data based on 2 billion social ad impressions, including ad spending for all ad types on Facebook, across both desktop and mobile channels. Kinetic Social is a programmatic social media platform that delivers paid social ads, and more than 90% of its clients are US-based.

According to the data, almost half (or 44%) of 30- to 60-second video ads on Facebook were viewed to completion. Meanwhile, those that ran 30 seconds or less saw a 26% completion rate. Interestingly, 2-minute or longer video ads had the second-best completion rate of 31%.

Via

Snapchat Ad Revenues to Reach $1 Billion Next Year

Music

pssadm

-

Sep 6, 2016

0

Snapchat Ad Revenues to Reach $1 Billion Next Year

After weathering criticism of its initial ad offerings, Snapchat is poised for explosive growth in ad revenues in the coming years, according to eMarketer’s first forecast of ad revenues for the social platform. Worldwide, it will generate $366.69 million in ad revenues this year, with that figure jumping to $935.46 million in 2017.

“Advertisers are attracted to Snapchat for its broad reach among young millennials and those in Generation Z, which are valuable demographic groups for many businesses,” said eMarketer principal analyst Cathy Boyle. “To engage those often hard-to-reach consumers, Snapchat has expanded its advertising portfolio over the past year to include a wider array of video ads, and more sponsored geofilters and sponsored lenses.”

In the US, Snapchat’s Discover feature generates the largest share (43%) of the company’s ad revenues. That balance will shift next year, as Stories overtakes Discover as the dominant ad revenue source, generating 37.8% of the company’s US ad business.

Via

Winona Ryder recalls babysitting for the great Tom Waits when she was in her teens

Music

pssadm

-

Sep 6, 2016

0

Winona Ryder recalls babysitting for the great Tom Waits when she was in her teens

On Jimmy Kimmel Live, Winona Ryder reminisced about a time when she was 14 years old and baby-sat for the children of Tom Waits. The singer-songwriter-actor didn’t even have 20 dollars on him, remembers Ryder, so he gave her a t-shirt from Franks Wild Years. Ryder, already a big fan of Waits, was happy about the deal. “I was thrilled, and literally I couldn’t speak.”

https://youtu.be/IgIxaHkNcG4

South by South Lawn: A White House Festival of Ideas, Art, and Action

Music

pssadm

-

Sep 6, 2016

0

Earlier this year, President Obama traveled to South by Southwest in Austin for a conversation on civic engagement and to challenge creative thinkers and entrepreneurs from across the country to help tackle our toughest challenges. On Monday, October 3, we’re celebrating that spirit of innovation with a White House event called South by South Lawn.

South by South Lawn, an event inspired by South by Southwest, will bring together creators, innovators, and organizers who work day in and day out to improve the lives of their fellow Americans and people around the world.

Do you know someone who’s doing great work and should be there? You can nominate yourself or someone you know below.

In coordination with the American Film Institute (AFI), the President’s Committee on Arts and Humanities (PCAH), and South by Southwest, the South Lawn event will be comprised of three parts:

INTERACTIVE: Panel discussions throughout the day will explore topics like how to make change stick with organizers who are having an impact, as well as a discussion with influencers who are using their platforms to bring about positive change. Interactive booths will encourage attendees to engage with and learn about new technologies and innovations.
FILM: The film portion features the 3rd Annual White House Student Film Festival in association with its founding partner, the American Film Institute. Students in grades K-12 submitted more than 700 short films round this year’s theme, The World I Want to Live In. The submissions are inspiring and we’re excited to share official selections and honor young filmmakers as part of this event.
MUSIC: Musical performances will include well-known and emerging artists who are using their music to inspire audiences.

President Obama at SXSW — President Barack Obama participates in a discussion and Q&A with Evan Smith, CEO and Editor-in-Chief of the Texas Tribune, during the South by Southwest (SXSW) Interactive Festival at the Long Center for Performing Arts in Austin, Texas, March 11, 2016. (Official White House Photo by Chuck Kennedy)

As the President said in Selma, “It is you, the young and fearless at heart, the most diverse and educated generation in our history, who the nation is waiting to follow.” In that spirit, South by South Lawn will challenge young leaders to build on our progress toward an America that is more tolerant, fair, and full of opportunities.

“We Are the World” Face Swap

Music

pssadm

-

Sep 5, 2016

0

Rhett LeCompte replaced his face with the various celebrity performers from the 1985 charity music single We Are the World, courtesy of Face Swap Live. Astounding, and the vibrato on his mouth is dead perfect.

Listen To 3 Hours Of Joe Strummer’s “London Calling” BBC Radio Show

Music

pssadm

-

Sep 4, 2016

0

Listen To 3 Hours Of Joe Strummer’s “London Calling” BBC Radio Show

During the 1990s and early 2000s Joe Strummer, former lead singer for The Clash, did a radio show for the BBC using the name of the band’s third album, London Calling. Check out the shows to hear the best of his record collection ecompassing rock and roll, punk rock, reggae, world music and a few great moments of Joe talking.

You can also hear it at iTunes for free, so turn it up!

Series 1, Episode 1: August 31, 1998

Series 1, Episode 2: September 7, 1998

Series 1, Episode 3: September 14, 1998

Series 1, Episode 4: September 21, 1998

Series 2, Episode 1: January 9, 2000

Series 2, Episode 3: January 23, 2000

Watch A VERY Young David Bowie In This 1967 NBC News Report On Mods

Music

pssadm

-

Sep 4, 2016

0

Watch A VERY Young David Bowie In This 1967 NBC News Report On Mods

A fashionable young David Bowie can be seen here – although for a split second – in this 1967 footage shot in one of London’s “mod” Carnaby Street boutiques for an NBC News report.

See The Beatles’ “While My Guitar Gently Weeps” Played On An 1834 Martin Guitar

Music

pssadm

-

Sep 4, 2016

0

See The Beatles’ “While My Guitar Gently Weeps” Played On An 1834 Martin Guitar

Recorded on October 19, 2010 at the Martin Guitar Factory and Museum in Nazareth, PA, Major Martin Dude Dick Boak graciously allows Stevie Coyle to play the oldest Martin guitar in the Martin Guitar collection. Stevie – delirious – plays through bits of an original tune called “Saltflat Rhapsody” and “While My Guitar Gently Weeps.”

The MC5 Kick Out The Jams At Wayne State University, Detroit In 1970

Music

pssadm

-

Sep 3, 2016

0

The MC5 Kick Out The Jams At Wayne State University, Detroit In 1970

The MC5 performing songs from 1969’s “Kick Out the Jams”, and their 1970 album “Back in The USA” at Wayne State University’s Tartar Field, July 19th, 1970.