Night Verses drummer Aric Improta shows off an impressive bit of showmanship in which he performs a backflip between two drum kits, and manages to keep the drum solo alive. Very handy to be able to do this, I know.
Nielsen launches over-the-air and Internet television and radio ratings service
Nielsen today announced the launch of Nielsen Digital Audio Ratings, the new solution to measure over-the-air radio listening, across mobile apps and web players, regardless of ad model and device—smartphones, tablets and computers. The service will provide the industry with the ability to assess the value of digital inventory and clarify return on digital investments, while aligning with established broadcast and digital currencies. Nielsen Digital Audio Ratings is a component of Nielsen’s Total Audience, an initiative that provides comparable metrics across all linear and digital platforms.
The Nielsen Digital Audio Ratings service, which is currently collecting data on more than 2,500 station streams across all 48 personal people meter (PPM) markets, measures the extension of broadcast radio to streaming environments. Initially, Nielsen Digital Audio Ratings will report the listening of digital streams of AM/FM radio stations and e-radio stations in the 48 PPM markets. Measurement for custom-curated and on-demand audio, including podcasts, is currently in development.
“With the way people consume content in a continual state of change, it’s critical to capture all of the platforms where people are listening to audio, whether on the radio, computers or smartphones,” said Brad Kelly, Managing Director, Nielsen Audio. “To achieve Total Audience for audio, we must provide a comprehensive view of listening behavior across all platforms and what better way to start than with radio. Nielsen Digital Audio Ratings allows broadcasters, advertisers and marketers to better understand the dynamics of a station’s over-the-air and online audiences.”
Nielsen Digital Audio Ratings employs Nielsen’s proprietary software development kit (SDK), which is integrated into mobile apps and web players. This method uses big data, a census-style measurement approach and demographic information from third-party data providers, which is calibrated with Nielsen’s PPM panel.
The product combines digital audio measurement with clear, industry-standard methodology, allowing clients to measure the total reach of radio listening. Additionally, Nielsen Digital Audio Ratings gives radio stations the insight buyers and marketers need to quantify the size and nature of a station’s online audience on smartphones, tablets and computers. The result is a seamless audio measurement that allows broadcasters and marketers to easily plan, buy and sell all audio content.
The service will formalize a two-month pre-currency preview period covering data from the February and March 2016 surveys, available in mid-March and mid-April, respectively. Beginning with the April 2016 survey data, released in mid-May, clients must license Nielsen Digital Audio Ratings to access data related to their own media properties and the data of other subscribers.
Nielsen Digital Audio Ratings audience estimates will include both an average quarter hour (AQH) and average minute audience (AMA) metric for digital streams. In the near future, Nielsen Digital Audio Ratings will expand reporting to include diary markets, as well as regional and national views.
“Radio is a crucial format to reach audiences and must be an integral part of Nielsen’s Total Audience initiative,” said Kelly. “With Nielsen Digital Audio Ratings we will be able to capture broadcast radio’s total reach and begin laying the groundwork to measure other audio platforms where people listen to music, syndicated programs or news/talk and sports content.”
Spotify’s New Jukebox Takes Song Requests From Your T-Shirt
Spotify has unveiled its latest new piece, an invention they’re calling the Spotify True Fan Jukebox. It’s no normal jukebox though, with the only way to request songs being to physically stand in front of the jukebox itself in the t-shirt of your favourite band.
The machine then reads the shirt and plays songs by that artist. As the official promotional video below suggests, ‘This machine doesn’t take money, it just needs your love of music”.
The jukebox has been on show at the Spotify House at SxSW, which has and will also feature performances from the likes of AlunaGeorge, Miguel, BADBADNOTGOOD and CHVRCHES.
The promotional video doesn’t provide any other information on how the machine actually works, and there’s been no indication from Spotify whether it’s just a one-off gimmick. However it’s probably a safe bet to assume this baby won’t be making its way into your local anytime soon.
Ira Glass: “It’s ‘Boom Time’ for Podcast Advertising”
Ira Glass, the radio host who became a podcast pioneer who became a movie producer, says the past few years have been a boon for podcast advertising. In fact, he said, the podcast for his hit show, This American Life, now makes more money through advertising than the actual radio show does.
Speaking on the final day of South by Southwest Interactive in Austin, Texas, Glass said CPMs sometimes reach $50 to $60 for ads during the podcast of the popular radio show he started two decades ago.
“It’s crazy; it’s amazing,” Glass said. “It’s unbelievable. It’s boom time. It’s a bubble!”
According to estimates from ZenithOptimedia, ad spending on podcasts in the U.S. could hit $35.1 million in 2016. That’s only 0.06 percent of all digital ad spending, but some say that estimate is low and that it could go as high as $50 million this year.
Via AdWeek
Songs Turned Into Comic Book Covers
Have you ever been listening to a song and suddenly thought “Hey! That title would make a great comic!”? Chris Sims of the website, Comics Alliance has, and he decided to something about it. He’s got a baker’s dozen of his favorite tunes, remixed into the four-color world of comic book covers! This is so great…
David Bowie – Ziggy Stardust
Beastie Boys – Brass Monkey
Public Enemy – Security of the First World
Parliament – Dr. Funkenstein
Thin Lizzy – Jailbreak
Guided By Voices – Teenage FBI
The Ramones – Judy Is A Punk
Judas Priest – Turbo Lover
Foreigner – Jukebox Hero
Elton John – Tiny Dancer
Flaming Lips – Yoshimi Battles the Pink Robots Part 1
10 Times Siri Was The Funniest Person On The Planet
Yeah, I know, Siri isn’t exactly a person, but someone created these brilliant answers to iPhone users’ questions. Right? She didn’t think of them herself, did she? I hope not…
Katy Perry, Rihanna, Taylor Swift, Harry Styles And More MySpace Profiles
According to MySpace, the social media site averages around 50.6 million monthly active users, with over 300 million views on their videos. That’s still a lot, even if a few stars today don’t use it site as actively as they once did. Let’s take a look at some musicians who used the site daily.
Taylor Swift
Katy Perry
Kim Kardashian
Lizzy Grant? Yeah, that’s Lana Del Rey’s real name
Kendall Jenner
Rihanna
Harry Styles from One Direction
No More Getting Lyrics Wrong With This Bluetooth Speaker
Do’t you hate it when you’re singing with the radio, and the song gets the lyrics wrong? Heh. Check out this Bluetooth speaker that has a transparent LCD screen. When you play music through the Lyric Speaker, it will download and display the song’s lyrics at the right time, complete with motion graphics that accentuate the song’s mood. It’s available for purchase in June here.
All your favourite dogs gone viral, in one amazing compilation
One video of human’s best friend was all you need to brighten your day. Bringing a slew of them together in one funny compilation is out of this world when it comes to the level of happiness.
Source: This compilation of dogs & puppies will most definitely make you smile! by rumblestaff on Rumble
LL Cool J is recording a new album with Eminem
LL Cool J, seeking to return to his rap music roots, has been recording a new album with friend Eminem.
“While LL Cool J’s new album has yet to get an official title or tracklist, the rapper promises that a big announcement on the production end. The rapper also spoke on his personal relationship with Eminem, who has previously heralded LL as one of his favorite MCs. He also revealed that Em gifted him with something special following his Hollywood Walk of Fame star.
“I just know that meeting Em and talking to him, he’s such a student of hip-hop. He knew all of my music,” LL said of Eminem. “He called up the radio station singing ‘Go Cut Creator Go’ and that’s a song nobody knows until you’re a diehard LL aficionado. Every time I’ve met Em, he’s had a great spirit. We’ve hung out many times. When I got my [Hollywood] star, he did something cool for me — he bought me a cool ad in a mag. He’s always given me love. I respect and appreciate what he’s done in his career.”