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How Laufey’s Breakthrough Can Teach Indie Musicians About Success in the Industry
1-Minute Tips For PR

How Laufey’s Breakthrough Can Teach Indie Musicians About Success in the Industry

Eric Alper -
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10 Tips for Building a Setlist That Keeps People Watching
1-Minute Tips For PR

10 Tips for Building a Setlist That Keeps People Watching

Eric Alper -
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10 Crucial Website Tweaks to Turn Curious Fans Into Paying Supporters
1-Minute Tips For PR

10 Crucial Website Tweaks to Turn Curious Fans Into Paying Supporters

Eric Alper -
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10 Tips For Picking the Right Song to Pitch to Spotify’s Playlists (and Everyone Else’s)
1-Minute Tips For PR

10 Tips For Picking the Right Song to Pitch to Spotify’s Playlists (and Everyone Else’s)

Eric Alper -
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Know a Young Canadian Songwriter? This Award Could Change Everything
Music

Know a Young Canadian Songwriter? This Award Could Change Everything

Eric Alper -
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Eamonn Forde’s ‘1999: The Year The Record Industry Lost Control’ Charts the Collapse of a Music Empire
Music

Eamonn Forde’s ‘1999: The Year The Record Industry Lost Control’ Charts the Collapse of a Music Empire

Eric Alper -
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How to Promote Your Spotify Playlist: 10 Tips Every Curator Should Know
1-Minute Tips For PR

How to Promote Your Spotify Playlist: 10 Tips Every Curator Should Know

Eric Alper -
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5 Ways Putumayo Changed the Music Industry (And Why Dan Storper’s Legacy Matters More Than Ever)
5 Surprising Facts About Your Favourite Albums

5 Ways Putumayo Changed the Music Industry (And Why Dan Storper’s Legacy Matters More Than Ever)

Eric Alper -
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Can Bands Now Go On Forever? Audiences Say Yes.
Music

Can Bands Now Go On Forever? Audiences Say Yes.

Eric Alper -
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Why It’s So Hard To Keep A Drummer In A Band
Music

Why It’s So Hard To Keep A Drummer In A Band

Eric Alper -
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That Eric Alper

Eric Alper is a 6-time nominee for Publicist of the Year during Canadian Music Week and has overseen the publicity campaigns for over 183 JUNO Award-nominated albums (and 16 in 2025), 45 Grammy-nominated albums, including 47 JUNO Award, 58 Canadian Folk Music Award, 126 Maple Blues Award-winning albums and is also truly honoured to work with some of the biggest and most important artists of our time.

Contact me: eric@thatericalper.com

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