History gets made July 19th. Madonna, Shakira, and BTS will co-headline the FIFA World Cup 2026 Final Halftime Show at New York New Jersey Stadium, the first halftime show in FIFA World Cup Final history. The event is broadcast live around the world, produced by Global Citizen in partnership with Live Nation and Done + Dusted, and curated by Coldplay’s Chris Martin in his ongoing role as international curator of the Global Citizen Festival.
The show supports the FIFA Global Citizen Education Fund, a campaign targeting $100 million to expand access to quality education and football for children worldwide. The fund has already raised over $30 million, with $1 from every ticket sold to FIFA World Cup 2026 matches going directly to the initiative throughout the tournament.
Shakira, a FIFA Global Citizen Education Fund Board Member, connects the show directly to her broader work. “I’ve spent my life doing two things, making songs and building schools,” she says. “At the FIFA World Cup, those two paths come together.” She’ll perform “Dai Dai,” the official song she created for the tournament and the Education Fund.
Madonna frames her participation around access and opportunity. “Without education, children are denied opportunity before they even have a chance. Every child deserves access to quality learning, because education expands possibilities and creates lasting change.”
BTS add their own perspective: “Music is the universal language of hope and harmony, and we’re honored to celebrate that power at the World Cup by connecting with millions of viewers around the world in support of children’s education.”
The show also features Muppets from Sesame Street and The Muppets from The Walt Disney Company, whose inclusion reflects the event’s focus on children’s education and joyful learning. Chris Martin revealed the lineup in a short film and described the show as being “all about togetherness, and everyone’s invited.”


