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Eric Alper is a 6-time nominee for Publicist of the Year during Canadian Music Week and has overseen the publicity campaigns for over 183 JUNO Award-nominated albums (and 16 in 2025), 45 Grammy-nominated albums, including 47 JUNO Award, 58 Canadian Folk Music Award, 126 Maple Blues Award-winning albums and is also truly honoured to work with some of the biggest and most important artists of our time.

Contact me: eric@thatericalper.com

Tag: advertising

Roam Like Home

That Time In 1989 When Mark Ruffalo Did A Clearasil Double Clear Commercial

Helen Mirren talks to drunk drivers in this epic, hilarious Super Bowl ad

A whole lot of bikers in the cinema. 2 seats are open. You likely wouldn’t do this, but these people did.

Forget about the 10-second or 30-second ad, here’s one that’s 3 hours long telling you how to save time

Tale of Tall Boy: The Origin of the Inflatable Man

Herbie Hancock, ARP ad from 1972

Lemmy’s Milk Ad For Finnish TV Has Been Updated

Insider’s view of 1930s radio studio showing production of dramatic sound effects

When Baseball Players Did Television Ads

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