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iHeartMedia and Def Jam Recordings Team Up For Music Breaking Podcast, ‘Here Comes the Break’

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iHeartMedia and Def Jam Recordings Team Up For Music Breaking Podcast, ‘Here Comes the Break’

Leading music podcast company, Double Elvis Productions; iHeartMedia, the No. 1 podcast publisher globally according to Podtrac; and Def Jam Recordings today announced the premiere of Here Comes the Break, a serialized hip-hop music breaking podcast, launching on May 13. Here Comes the Break fuses a fictional scripted narrative with real artist interviews and exclusive music releases, introducing listeners to some of hip-hop’s most talented emerging artists from Def Jam Recordings’ stellar roster within the fictional story. Listeners can hear the official audio trailer now on iHeartRadio and everywhere podcasts are heard.

Here Comes the Break stars Emmy-nominated actor Asante Blackk, best known for his roles in When They See Us (Netflix), This is Us (NBC), and Social Distance (Netflix), who is also an executive producer on the show, and rising star Daniella Perkins. Perkins is also a producer on the show and Nickelodeon’s first multi-racial princess starring as Ciara in Knight Squad with past credits including co-hosting Drop That Seat with Kida The Great from executive producer Nick Cannon and the animated miniseries Middle School Moguls.

The podcast series explores life and music through the mind of Ruben (voiced by Blackk), a young creator hustling to find an audience, and to find himself. Ruben is an avid hip-hop fan growing up in the suburbs of NYC, struggling with family pressure and anxiety issues. With the help of his friends, he anonymously launches a podcast that goes viral and quickly finds his voice as an interviewer and host. Ruben’s podcast also becomes a must stop for emerging hip hop artists to be interviewed and within the fictional story, will feature and promote Def Jam artists. A groundbreaking podcast about self-identity, creator culture, family, and friendships, the show aims to entertain, while raising awareness about mental health to its listeners.

“My whole life I’ve had a passion for acting, music, and helping people be their best selves,” said Asante Blackk. “My new podcast, Here Comes The Break, was the perfect opportunity to blend all three, and I can’t wait to share it with everybody. The show brings together music and media in a way that’s new and exciting, while also sparking positive conversations around mental health and self-expression through art. Here Comes The Break tackles those crazy, sad, stagnant, and beautiful moments we all have growing up as teens and young adults. I hope you’ll tune in and hop on for a wild ride.”

The series represents a new wave of artist promotion for record labels and a pioneering approach to artist discovery for fans rooted in unique musician interaction. Social media has fostered a closer connection between artist and listener, with fans craving deeper interaction and relation with artists. The convergence between podcasting and artist promotion in Here Comes the Break allows fans to get to know artists on a deeper level, providing a format for the artists to communicate who they are, what they stand for, and to be vulnerable, all within the same vehicle that introduces listeners to their new music. The intimacy of podcasting combined with the power of music and storytelling provides a unique platform for Here Comes the Break to foster the connection fans crave along with new music discovery.

With new episodes dropping every Thursday beginning May 13th, each of the ten Here Comes the Break episodes will feature an interview with one emerging Def Jam artist and exclusively premiere one of their songs, with a full soundtrack on Def Jam to follow featuring music from all artists in the series. Artists featured in the first season include:  Nevaeh Jolie, Masio Gunz, Ohno, Stephen Moses, LA the GOAT, Saint Bodhi, Bino Rideaux, Nasty C, Bobby Sessions, and Oompa.

Here Comes The Break is the latest podcast combining music and storytelling from Double Elvis, the music-focused, audio-first media company led by Brady Sadler and Jake Brennan, creator of  Disgraceland, the #1 most downloaded music podcast according to Podtrac, 27 Club, and Blood On The Tracks. Here Comes the Break will be distributed through the iHeartPodcast Network, leveraging their industry-leading podcast network, proven podcast-to-broadcast promotional strategy, digital platforms, and radio personalities. The show will be available on iHeartRadio and wherever you listen to podcasts on May 13, and you can check out the trailer today, here.

Nickelback Announce The Release Of ‘Feed The Machine Tour Live From Red Rocks’ Performance In 360 Reality Audio

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Nickelback Announce The Release Of ‘Feed The Machine Tour Live From Red Rocks’ Performance In 360 Reality Audio

Today, diamond-certified globally celebrated rock band Nickelback announced the May 21st, release of their 2017 Live From Red Rocks (Feed The Machine Tour), performance mixed in 360 Reality Audio, a new immersive music experience utilizing Sony’s 360 Spatial Sound technology. With 360 Reality Audio, fans will experience the vocals and instruments placed within a spherical space, creating a sound that closely mimics the omni-directional soundscape of a live musical performance.

The release of Nickelback’s Live From Red Rocks (Feed The Machine Tour performance), gives fans an opportunity to hear the multi-platinum rock band like never before. A truly stunning innovative and immersive audio experience from start to finish, Live From Red Rocks is available to stream using headphones on May 21st, on TIDAL, Deezer and Amazon Music HD via the Amazon Echo Studio.

Live From Red Rocks Set List
Feed The Machine
Woke Up This Morning
Photograph
Far Away
Too Bad
Someday
Lullaby
Savin’ Me
Song On Fire
Something In Your Mouth
Rockstar
When We Stand Together
Animals
Figured You Out
How You Remind Me
Gotta Be Somebody
This Afternoon
Burn It To The Ground

Inhaler Brings North American Tour 2022 to Vancouver

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Inhaler Brings North American Tour 2022 to Vancouver

Inhaler announce their North American tour kicking off March 4, 2022 in Atlanta at Terminal West and wrapping up March 31, 2022 in Los Angeles at The Belasco Theatre (see below for complete itinerary). Tickets are available to the general public on May 21 at 10am local time. The Dublin quartet’s first full-length, It Won’t Always Be Like This, will be released on July 9th on Interscope Records and is available to pre-order here. It’s a record that sees Elijah Hewson (vocals and guitar), Josh Jenkinson (guitar), Robert Keating (bass) and Ryan McMahon (drums) turn their early promise into something special, an album teeming with expansive indie-rock grooves and soaring anthems. “We really had the opportunity to explore our sound,” says Hewson.

“We’re extremely happy to announce our next American venture,” says Inhaler. “Hard to believe we’ve gone this long without each other. Can’t wait to play you new music. “

The album includes the single “Cheer Up Baby,” a swooping, epic singalong alongside early fan favorites “My Honest Face” and title track “It Won’t Always Be Like This.” Inhaler made their U.S. television debut on The Late Late Show with James Corden in March where they performed “Cheer Up Baby.” Inhaler have amassed a diehard fanbase despite only releasing a handful of singles which have been streamed over 52 million times.

Inhaler will play a full tour of the UK and Ireland later this year before heading to the states for their March 2022 North American headline tour. The dates in September, October and December include brand new UK tour dates alongside the band’s rescheduled tour of Ireland.

See below for a complete list of Inhaler’s 2022 North American tour dates:

March 4 – Atlanta, Terminal West
March 5 – Nashville, The Basement East
March 7 – Washington DC, 9:30 Club
March 8 – Philadelphia, Theatre Of Living Arts
March 10 – New York, Irving Plaza
March 11 – Brooklyn, Warsaw
March 12 – Boston, Royale
March 14 – Toronto, Phoenix Concert Theatre
March 15 – Detroit, St Andrews Hall
March 17 – Chicago, House Of Blues
March 18 – Milwaukee, Rave II
March 19 – Minneapolis, First Avenue
March 21 – Denver, Summit Music Hall
March 22 – Salt Lake City, The Depot
March 24 – Vancouver, The Commodore Ballroom
March 25 – Seattle, The Showbox
March 26 – Portland, Wonder Ballroom
March 28 – San Francisco, The Fillmore
March 29 – San Diego, The Observatory North Park
March 31 – Los Angeles, The Belasco

Inhaler formed while still at school in Dublin, bonding over a love of Joy Division, The Stone Roses, Kings Of Leon, The Strokes, Interpol, The Cure and more. A string of captivating singles and their fevered live show have earned them a diehard fanbase. The band were originally meant to begin recording It Won’t Always Be Like This in March 2020 but their plans were derailed by lockdown. Instead of moping, they used the period as a time to rethink and reimagine what their debut album could be.

One man’s dream to build the best music system with no holds barred

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One man’s dream to build the best music system with no holds barred

Ken Fritz is the subject of a new documentary “One Man’s Dream,” following his dream started taking shape in his backyard 30 years ago by creating the perfect room with the world’s best speakers.

CBC Music’s Angeline Tetteh-Wayoe to host the 2021 JUNO Opening Night Awards

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CBC Music’s Angeline Tetteh-Wayoe to host the 2021 JUNO Opening Night Awards

The Canadian Academy of Recording Arts and Sciences (CARAS) today announced Angeline Tetteh-Wayoe from CBC Music’s The Block as host of the JUNO Opening Night Awards Presented by Music Canada, taking place virtually on Friday, June 4, 2021 for an evening in celebration of Canadian music. This reimagined version of the renowned industry event will be live streamed on June 4 at 8 p.m. ET (5 p.m. PT) on cbcmusic.ca/junos, the free CBC Gem streaming service and CBC Music’s Facebook, Twitter and YouTube pages.

Canadians across the nation can tune in to this celebration of musical artistry where 37 JUNO Awards will be presented along with this year’s special achievement awards. Pegi Cecconi will receive The Walt Grealis Special Achievement Award and Gary Slaight will be awarded the MusiCounts Inspired Minds Ambassador Award Presented by Canadian Scholarship Trust Foundation.

The evening will feature five performances, including Reggae Recording of the Year nominees, Ammoye, Kirk Diamond and TÖME, who will join forces in a special celebration of life. Performers will also include Oshawa powerhouse rock duo Crown Lands (Breakthrough Group of the Year Presented by FACTOR, The Government of Canada and Canada’s Private Radio Broadcasters and Rock Album of the Year), country music mavens Lindsay Ell and MacKenzie Porter (Country Album of the Year) and Nigerian-Canadian rapper and singer TOBi (Contemporary R&B Recording of the Year and Rap Recording of the Year). The alt-rock group from the 2020/2021 Allan Slaight JUNO Master Class short list, MONOWHALES, will also hit the virtual stage to give viewers an electric performance.

The 2021 JUNO Awards will be broadcast nationwide Sunday, June 6  at 8 p.m. ET/5 p.m. PT on CBC TV, CBC Gem, CBC Radio One, CBC Music and globally on cbcmusic.ca/junos.

Bobby Gillespie’s memoir Tenement Kid to be published in autumn 2021

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Bobby Gillespie’s memoir Tenement Kid to be published in autumn 2021

White Rabbit will be publishing TENEMENT KID, the first memoir by Primal Scream frontman Bobby Gillespie, in October 2021. TENEMENT KID is Bobby Gillespie’s story up to the recording and release of the album that has been credited with ‘starting the 90’s’, Screamadelica.

Born into a working-class Glaswegian family in the summer of 1961, Bobby’s memoirs begin in the district of Springburn, soon to be evacuated in Edward Heath’s brutal slum clearances. Leaving school at 16 and going to work as a printers’ apprentice, Bobby’s rock n roll epiphany arrives like a bolt of lightning shining from Phil Lynott’s mirrored pickguard at his first gig at the Apollo in Glasgow. Filled with ‘the holy spirit of rock n roll’ his destiny is sealed with the arrival of the Sex Pistols and punk rock which to Bobby, represents an iconoclastic vision of class rebellion and would ultimately lead to him becoming an artist initially in the Jesus and Mary Chain then in Primal Scream.

Structured in four parts, TENEMENT KID builds like a breakbeat crescendo to the final quarter of the book, the Summer of Love, Boys Own parties, and the fateful meeting with Andrew Weatherall in an East Sussex field. As the ‘80s bleed into the ‘90s and a new kind of electronic soul music starts to pulse through the nation’s consciousness, Primal Scream become the most innovative British band of the new decade, representing a new psychedelic vanguard taking shape at Creation Records.

Ending with the release of Screamadelica and the tour that followed in the autumn, TENEMENT KID is a book filled with the joy and wonder of a rock n roll apostle who would radically reshape the future sounds of fin de siècle British pop. Published thirty years after the release of their masterpiece, Bobby Gillespie’s memoir cuts a righteous path through a decade lost to Thatcherism and saved by acid house.

The band Cinderella in a commercial for Pat’s Chili Dogs, 1983 so they could get on MTV

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The band Cinderella in a commercial for Pat’s Chili Dogs, 1983 so they could get on MTV

The band Cinderella did this for free to get on MTV. The channel wouldn’t play their music videos, so they appeared in a local commercial that would air on the music channel.

Naughty By Nature’s Isolated Vocals For “Hip Hop Hooray

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Naughty By Nature’s Isolated Vocals For “Hip Hop Hooray

Naughty by Nature “Hip Hop Hooray” spent one week at number one on the US R&B chart, and reached number eight on the US Pop chart in 1992. The Seattle Mariners would play the song after Ken Griffey Jr. was officially announced coming to bat at the Kingdome, especially in 1995, the year of the Mariners’ first Major League Baseball playoff appearance.

Olivia Rodrigo Shares New Song, “good 4 u” From Debut Album, Sour – Out Friday, May 21

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Olivia Rodrigo Shares New Song, “good 4 u” From Debut Album, Sour – Out Friday, May 21

Multi-platinum singer/songwriter, Olivia Rodrigo, today unveiled her new original song, “good 4 u” – the third track released from her highly-anticipated debut album, SOUR, out Friday, May 21, 2021 via Geffen Records/Universal Music Canada, the country’s leading music company. On “good 4 u,” Rodrigo delivers a euphorically upbeat and dynamic pop-rock track, brilliantly undercut by the biting honesty of her lyrics. The stadium-ready song – co-produced by Alexander 23 and frequent collaborator, Dan Nigro – once again underscores why Rodrigo is the most promising young artist to emerge this year. Rodrigo will also make her musical guest debut on Saturday Night Live on May 15.

The official music video for “good 4 u” is available to watch below. The new visual, directed by artist Petra Collins, pays homage to 90s/2000s cult horror and dark comedy films. The video also made its broadcast premiere on MTV Live and MTVU, as well as on the ViacomCBS Times Square billboard.

Rodrigo’s highly-anticipated debut album, SOUR, reveals the tremendous power of her raw self-expression, poetic specificity, and incredible talent at illustrating complex emotions in high-impact pop songs. Her mesmerizing, yet minimalist form alt-pop captured audiences worldwide on January 8, 2021 with the monumental launch of her original debut single, “drivers license.” The song premiered at No. 1 on the Billboard Hot 100, holding the top spot for eight consecutive weeks and becoming the first in 2021 to hit one billion total global streams. The song is also the first this year to be RIAA certified at Gold, Platinum, double and triple-Platinum, not to mention scoring the No. 1 spot at Top 40 radio for five consecutive weeks and having the quickest trip to the top spot for a first-time charting female artist.

“drivers license” also broke the Spotify record for the most single-day streams for a non-holiday song (on January 12) and had the biggest weekly streaming debut for any song globally in Spotify history – beating Rodrigo’s own previously-held record for the most Spotify streams for a song in a week. On Amazon Music, “drivers license” amassed the most streams in a week for a song debut, the most on-demand streams in a single day, and the most voice requests ever via ‘Alexa’ for a song in one day worldwide.

On April 1, 2021, Rodrigo made music industry history again with the release of her incredible sophomore single, “deja vu” – becoming the first artist to debut her first two proper singles in the top ten of the Billboard Hot 100. Racking up critical acclaim from the likes of Pitchfork, Billboard, the Los Angeles Times, Stereogum, and more, the RIAA Gold certified track underscores Rodrigo’s unforgettably honest narrative voice and introspective, sophisticated songwriting.

Music Canada launches research study on equity, diversity & inclusion in Canada’s music industry

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Music Canada launches research study on equity, diversity & inclusion in Canada’s music industry

Music Canada, in collaboration with the Diversity Institute at Ryerson University’s Ted Rogers School of Management, is releasing a survey as part of a new and first-of-its kind research study on equity, diversity and inclusion in Canada’s music industry. Artists, creators, and music industry professionals are encouraged to participate in the national and bilingual survey linked at https://musiccanada.com/diversity-inclusion-survey-2021?mc_cid=772e9bed57&mc_eid=UNIQID.

The survey and the broader research study intends to identify diversity and inclusion gaps within the music industry and gain a deeper understanding of the challenges and barriers to success of diverse artists, creators and music professionals in the Canadian music industry.

“Equity, diversity, and inclusion are at the centre of Music Canada’s core values, and we are committed to advancing these both internally in our organization and in the broader music community,” Jennifer M. Sloan, Board Chair of Music Canada. “By consulting the Canadian music community, working collaboratively with the Diversity Institute and with music sector leaders to identify and address barriers, we can meaningfully gain ground together to create a more inclusive music industry in Canada.”

“This survey is part of Music Canada and our members’ commitment to the values of equity, diversity and inclusion within the music community,” says Patrick Rogers, CEO of Music Canada. “By working with subject matter experts at the Diversity Institute, we will be able to gather actionable information relating to Canada’s music industry.”

“In order to address systemic barriers and challenges to success in our industry, we need to consult directly with individuals throughout Canada’s music community to understand their experiences,” says Jackie Dean, COO of Music Canada. “This research will help us develop a deeper understanding of those experiences in order to help create a better music ecosystem for all.”

The Diversity Institute has over two decades of proven experience in developing equity, diversity and inclusion strategies and activities that can better support individuals, organizations and corporations, and society at large. Diversity and inclusion sectoral research is a primary area of research for the Institute. A wide range of diverse music industry partners were consulted on the survey, including ADVANCE, Canada’s Black Music Business Collective; Women in Music Canada; the Canadian Country Music Association and others. It has also been shared with Music Canada’s Advisory Council Members in recognition of their expertise from across the Canadian music community.

“ADVANCE wants to ensure an equitable, diverse and inclusive music industry,” said Keziah Myers, Executive Director, ADVANCE, Canada’s Black Music Business Collective. “In efforts that advocate for the Black community, ADVANCE has collaborated with Music Canada in a new research study focusing on Equity, Diversity and Inclusion in Canada’s Music Industry. This study will examine the Canadian music industry to identify enablers, challenges and barriers to success. We encourage all of ADVANCE’s members, audiences and supporters to take part in this brief, anonymous online survey. Adding your perspective will help identify diversity and inclusion gaps in the sector, and move towards positive systemic change.”

“The Canadian Country Music Association is committed to making the values of equity, diversity and inclusion an integral part of our culture,” said Tracy Martin, President, Canadian Country Music Association (CCMA). “This new research study will help our sector gain a deeper understanding of how sustained action in support of these values can better serve the music community. I encourage all CCMA members to add their perspective by completing this brief, anonymous survey, which will help identify diversity and inclusion gaps in Canada’s music sector.”

“Women in Music is happy to support this crucial research, which will help inform the creation of policies improve industry practices,” said Samantha Slattery, Chair and Founder, Women in Music Canada (WIMC).

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That Eric Alper

Eric Alper is a 6-time nominee for Publicist of the Year during Canadian Music Week and has overseen the publicity campaigns for over 183 JUNO Award-nominated albums (and 16 in 2025), 45 Grammy-nominated albums, including 47 JUNO Award, 58 Canadian Folk Music Award, 126 Maple Blues Award-winning albums and is also truly honoured to work with some of the biggest and most important artists of our time.

Contact me: eric@thatericalper.com

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